A turn-based online game that hadn’t been updated for half a year, had a development budget seven times that of its competitors, yet only made a tenth of their revenue—a total failure. A game t...
Chapter 516 The Ultimate Money-Making Machine
"Big Brother is awesome!!"
"I want to see the water beast! Isn't the shape more suitable? The beautiful girl has a circle of sponge-like scales on her neck, and can live on land and water. Just thinking about it is exciting!"
"People can't... at least they shouldn't."
"I believe that Big Brother will definitely feel the good of the water beast, but he just didn't get there."
"I believe it too. I've been working hard for a day and finally got the Tiger Dragon. I didn't expect the monster on the cover to come out so early. If you want to anthropomorphize it, I think the Tiger Dragon is very suitable."
"Purple hair! Purple hair! Purple hair!"
"Don't say anymore, the more you talk, the more excited I am. I have already wasted a lot of time drawing the Sleeping Dog Dragon for playing games. If I continue to play, I will have to take a break this week..."
Finally.
The author couldn't sit still when he heard the purple hair.
And this is the most popular post about "Monster Hunter" on the forum.
Players were discussing which monster would be more interesting to be feminized, while discussing the gameplay. Then they shouted purple hair and purple hair together. After the author came out. Based on the author's words, the players guessed whether he was a well-known comic writer. For a while.
The demons were dancing wildly. Kawabe Mikio restrained his smile and read a few pages of replies. His only thought was: This is insane! What is this? Are you playing games? But soon, he put away his crazy thoughts, closed the post, and browsed the forum. Then he picked up the switch and looked at the store. Then, he fell silent. His criteria for judging whether a game is successful or not are very simple. There are only two points. Sales and discussion. He just saw that the sales of "Monster Hunter" in the Japanese region ranked first. As for the discussion, the group of players who just shouted "Purple Hair Purple Hair" also gave him an answer with their actions. The facts in front of him now are very simple. "Monster Hunter" is indeed not well received in Europe and the United States. But it is indeed successful in Japan. And it is very successful! This made his face look ugly. At the same time, he was a little bit unbelievable. It shouldn't be! Is it because of the advertising bombardment? Kawabe Mikio suddenly thought of this possibility, and then held the mouse again. He wanted to find enough evidence on the forum to support his argument. But the evidence is there. Linmu Studio's advertising bombardment did work. Many players said they bought the game after seeing the advertisement. But the problem is that after playing the game, they did not feel cheated. They still like the game very much. Occasionally, they see a complaint, but they all suggest to modify some small details. How to say these shortcomings? It's the same as if there are none. Because Kawabe is very clear that even if Linmu Studio does nothing and makes no changes, these players will probably continue to play. After reaching such a conclusion, Kawabe's face became even uglier, and the happy mood just now disappeared in an instant. At this time. Dongdong. There was a knock on the door, and the subordinate walked in. "President, this is the adjusted release schedule of the headquarters game." The subordinate came to Kawabe carefully and handed a document to Kawabe. Yesterday. After seeing that "Monster Hunter" was cold in Europe and the United States. Kawabe hurriedly asked his subordinates to adjust the release schedule and publicity plan. He had an attitude that he wanted Linmu Studio to fight hard and directly attack. The subordinates were also quick. Today, the new release plan was submitted. But after submitting it, some of them hesitated to speak. "Just say what you want to say." Kawabe Mikio was keenly aware of something. The subordinate glanced at Kawabe Mikio's screen and whispered, "The president should have known that the game "Monster Hunter" seems to be... quite popular in our country, and I checked that this game seems to be very popular in Linmu Studio in China. The most important thing is... the reputation of European and American players has also changed today. Many people say that the more they play, the more addicted they are..." "You might as well make your words clearer." Kawabe Mikio's face immediately darkened. Although he was mentally prepared. But at this moment, he was still a little panicked when he heard the subordinate's words. Linmu Studio's invincible golden body seemed to have been recast again... "Are we sure we want to change the release date of our game and confront the other party head-on? I think we should forget it..." The subordinate gritted his teeth and said. "...If we do, it can't be counted!" Seeing the expression of the subordinate.
Kawabe Mikio was silent for a moment, then gritted his teeth and gave a definite answer.
Although he knew that there was a way out now,
and it would be best to go down the slope, he couldn't. He couldn't
do it. If he
continued like this.
Now, most of the developers in the entire Peria development headquarters admired Lin Mu Studio very much, and they almost lost all their ambition. When they got a game from Lin Mu Studio, they would brag about it. When their own game failed, they even dared to say that the other party was really awesome, and it was normal that their game couldn't compare...
This was too outrageous.
It's okay for him to lose his ambition, but if the production staff lost their ambition, they would be doomed.
And in the end, what are you afraid of!
In which year did there not be a collision of highly anticipated games?
Besides, although Lin Mu Studio's "Monster Hunter" did not flop as expected, it was still a little worse than the popular works such as Call of Duty.
The evaluation of European and American players has only warmed up, and it is not as crazy as Call of Duty.
So there is no need to panic.
"Okay."
The subordinate heard what Kawabe said, looked at his expression, and didn't dare to say anything more, so he could only nod.
Kawabe didn't say anything more, signed his name on the document, and then looked back at the screen, ready to look at the player's comments.
"By the way, President."
The subordinate picked up the document and walked halfway, and suddenly thought of something, saying: "According to the plan, in July, our most important game this year will collide with Linmu Studio's "Diablo". Just now, the head of the product department asked me to bring you a message."
"What?"
"Six billion yen. The development cost is six billion yen... This does not include the publicity and distribution costs. He said he hopes you can remember this." "..." Kawabe was silent for a while: "Come back, give me the document, I'll think about it..." The subordinate: "..." ...Kawabe was right about one thing.
"
Monster
Hunter
"
is
indeed not as popular as Call of Duty, so outrageous.
After all, it is the first game in the series, and it is not like Call of Duty to do the script and plot to the extreme.
In addition to aesthetic differences and other reasons.
So in the end, it can only be said that it is a big hit in Asia and a small hit in Europe and the United States.
The popularity... is just average.
Of course.
This is only what Linmu Studio thinks.
Other peers don't think so.
If you really want to calculate, Linmu Studio has made a lot of money!
After all, Lin Yao specifically requested that the game not invest too much in Europe and the United States, and the focus of promotion in East Asia finally got the due return.
If you count the invisible benefits of Linmu Studio's headquarters in Asia and the successful radiation of the game's influence to surrounding areas, it
can definitely be said to be a good start!
As long as domestic players accept it, the game will be a big hit in China, which is actually a good start.
However,
the full picture of the game has not been seen by players.
Because players have just started playing the game,
Lin Yao is not in a hurry to make a final conclusion.
As time goes by,
the more players play the game,
the more they are shocked by the size of the game "Monster Hunter"...
Originally, after the game was released, many players had forgotten the promise made by Linmu Studio.
The size of the game is amazing, equivalent to the promise of two games.
Players only focus on playing the game.
But as they play,
something wrong comes out.
The game seemed like a bottomless pit...
There was too much content.
It seemed like there was no end in sight.
And soon,
some hardcore players, after working hard for a few days, finally finished beating most of the monsters in the Night of a Hundred Dragons background, completed the corresponding tasks, and unlocked the hunting of the Overlord monster.
They finally thought they were about to touch the boundary of the game's size.
The next second,
a new prompt came out again...
On the same day,
a post was posted.
It directly detonated the players who were hunting monsters in the dark.
[Fuck! Awesome! Linmu Studio really didn't lie at all. After unlocking the Overlord task, another village will be unlocked!
Village! You heard it right! I finally know why I didn't see the two monsters at the meeting, and why the Overlord monsters replaced them. That's it! ]
This post
instantly added fuel to the fire of the game.
Yes.
Another village.
Take a boat to the sky!
Go to the new village! Solve the problem!
The new village has a new ecology, and there are a lot of new monsters that have not appeared in the Night of a Hundred Dragons background.
Even those hardcore players
felt a little desperate when they saw the new content unlocked.
It is definitely impossible to pass the level quickly.
However, for most ordinary players.
This is great news!
During the Linmu Carnival, you can buy a game for less than 300 yuan.
But it is equivalent to buying two games!
At the beginning, there were still players who were worried about whether the patch that Linmu Studio said would be pushed to complete the two monsters in a month would be released on time.
But now no players are worried, and even want Linmu Studio to not push it so quickly...
because some players have already started playing Overlord.
When you are suffering madly.
Another village map has been opened,
and the monsters on the other map are completely different, and the mechanism has also changed a lot.
Think about it again. There are two monsters behind the newly opened village...
Now it’s not a question of whether Linmu Studio can update on time.
It’s a question of whether players can complete "Monster Hunter" before the next game is released...
But there is one thing that players agree with.
That is, Linmu Studio has indeed kept its promise.
Even many players think that the main line clearance time given by Linmu Studio is conservative...
Can this be cleared in 100 hours?
...
At the same time.
"Currently, the sales of Monster Hunter have reached about 4.6 million."
Mu Wanqing stood beside Lin Yao, and while calling her to the meeting, she briefly mentioned the current sales of Monster Hunter to her, and then said: "In addition, Call of Duty has officially exceeded 10 million sales! After the final calculation, adding the sales of other host platforms, the total sales of the game was fixed at 12 million yesterday, officially becoming the best-selling game in the FPS game type." "
...Then it seems that the Linmu Carnival is really worth it."
Lin Yao smiled when she heard this number.
The first game of Monster Hunter has been on sale for less than half a month, and its sales are almost 5 million.
If you say there is no bonus from the Linmu Carnival, it must be false.
As for why Mu Wanqing mentioned Call of Duty, Lin Yao also understood, it was just for a comparison.
"Yeah."
Mu Wanqing nodded, and then said with some emotion: "If Call of Duty is released after the carnival, it will probably explode completely."
She and Lin Yao both knew the situation of Monster Hunter.
There are too many things to bear.
Moreover, although this game is not unpopular in Europe and the United States, it is indeed not as popular as in China.
"It is not necessary, and there is no time, unless we wait until next year's carnival."
Lin Yao shook her head gently and said, "However, the period from Black Friday to Christmas is also very important. The popularity of "Call of Duty" is already high enough. Believe me, as long as it is clearly pointed out in the promotional video that the second "Call of Duty" is a continuation of the first Modern Warfare, players will be happy to buy it whether there is a carnival or not."
"Yeah." Mu Wanqing smiled gently.
"Okay, then let's go... I've finished writing, let's go to the conference room to announce this good news."
Lin Yao lowered her head and scribbled on the paper for the last time, then stood up, gathered her long hair and started to tie it into a ponytail, while walking towards the door.
She didn't wear a skirt today, but returned to her usual outfit.
A blue and brown striped shirt, slim jeans, and a pair of white sneakers.
The dress is simple, but it can't hide her perfect figure. As she straightens her waist and ties her ponytail, it outlines her full chest and slender waist curve.
The charm bonus is extremely high.
"Okay."
Mu Wanqing nodded after hearing Lin Yao's words, turned around and walked out of the office with her.
The end of the month meeting is about to start.
It's mainly because there are too many games and things after the Linmu Carnival.
We need to discuss it.
There is also the next work plan.
Soon.
The two came to the conference room. In the conference room, everyone's eyes lit up
when they saw Lin Yao and Mu Wanqing walk in. After Lin Yao had a separate office. The opportunities to see her became much less. The trick of pretending to pour water and walking around in a big circle was also used a lot. Now every time you can see her, you have to see her... However. Most of the core staff actually just look at Lin Yao when she comes in. As Lin Yao sits down, they retract their gaze. They still have professional ethics. Although it is pleasing to the eye. But if you keep looking at it, you will abandon professional ethics. You have to pay more! But considering the people who pay the salary, the people who pay more are the ones they want to see. So in the end, they chose to stick to their professional ethics. The meeting officially began. Mu Wanqing presided over it. There were a lot of things going on during this period. But most of them were not very important. It was nothing more than the preparations that needed to be done before and after the release of the game. Then the good news was announced. And some trivial matters were discussed. Finally, Mu Wanqing announced the good news that the sales of "Monster Hunter" would exceed 5 million. Then, it was free speech. "Boss, "World of Warcraft" has started a small-scale early promotion."
Lei Hongguang was the first to speak: "However, considering that Pokémon is about to be released, we didn't immediately increase the publicity. However, even so, the number of players who pre-ordered Pokémon is still soaring. I am worried that the pre-release test of Pokémon will affect Pokémon. Is this really okay?"
"It doesn't matter. There are not many people in the small-scale test, and it is not a public test. Moreover, although they are both games, the nature is still quite different."
Lin Yao shook her head gently: "Let's proceed as planned. Has the public test date been determined?"
"It depends on the results of the small-scale test, but it will probably be in July or August." Lei Hongguang replied.
"Okay, as soon as possible."
Lin Yao nodded, and then thought of the recent increase in public relations articles about the commercial use of the new generation of mobile communication technology, and added another sentence.
"Lin Yao, the PC department is currently only producing one game, Call of Duty: Modern Warfare 2. Will there be any new projects launched next?"
Zhong Xiu saw Lei Hongguang nod, looked at Lin Yao, and asked in succession.
"Are there enough people?"
Lin Yao did not answer, but asked back.
The big project of World of Warcraft has a lot of staff members withdrawn.
"It's definitely enough, but a project as big as World of Warcraft probably can't be supported."
Lin Yao lowered her head slightly after hearing this, and after thinking for a while, she replied: "Well... I'll think about it again. In fact, I kind of want to make a sequel to Dark Souls. Let me think about it."
Next year.
It is estimated that the focus of Linmu Studio will be slightly adjusted to try mobile games.
In addition, there are already a lot of things to do this year.
At this time, it is unnecessary to make a new IP.
So he thought about whether he could make a sequel, so that the pressure would not be so great. Although "Dark Souls 3" is quite different from "Dark Souls 1", the overall production idea is in the same vein.
Zhong Xiu didn't continue to talk when he heard what Lin Yao said.
Product department.
Lin Yao is the one who understands the market the best.
Although it sounds a bit outrageous, it is true.
"In addition, the mobile version of Kaihei is already available. Do you want to try it?"
Zhong Xiu turned to talk about another thing: "Although according to the current communication technology, it is difficult to use without WiFi, it is still very smooth with WiFi. I suggest that this software can be tested in Linmu Studio.
Use it directly first, usually for chatting or language, and report any problems."
"Well... let me try it later, you can test it on a small scale, just for everyone present."
Lin Yao nodded.
To be honest.
This mobile version of Kaihei is actually a copy of WeChat, but it has deleted many unnecessary functions and only retains the core communication function.
As for whether it can succeed.
Lin Yao has no idea.
It's not that there is no communication software in this world.
Tianhu Chat has almost occupied the entire market, and now there is a mobile version, but the mobile version does not support voice and video calls. It
is equivalent to the old mobile QQ.
Tianhu is a bit behind in making games.
But the communication software is indeed better than Linmu Studio.
Kaihei PC version only occupies the game market. Most ordinary people still use Tianhu Chat as their communication software.
Including Lin Yao herself.
Therefore, with such a high market share, when it comes to the mobile terminal, Lin Yao really does not have much confidence that she can defeat the opponent if the opponent also bets on the mobile terminal. She
can only do her best and leave the rest to fate.
At most, she can see if she can tinker with some red envelope system to increase the winning chips.
"Okay, I'll give it to you later, but the mobile terminal is not called Kaihei, right?" Zhong Xiu agreed, and then asked another question.
"Uh... Let's see then. I haven't thought of a good name yet. If you have a good name, you can propose it."
Lin Yao really didn't have a good idea.
Zhong Xiu retracted his gaze and nodded after hearing this. He had finished his business.
"Boss."
At this time.
Qi Jianhua suddenly spoke.
This is quite rare. After all, there are generally few problems in his department.
"What's wrong?"
"Motion capture studio! I recently met with the person in charge of the motion capture studio! They happened to be free, and then we studied the strategies of other peers together. I felt that the influence that games alone can bring is still too limited! I was thinking, can we turn some of our well-known IPs into CG movies?"
Qi Jianhua's eyes lit up, looking at Lin Yao: "Anyway, every time a promotional CG is released, players will ask us to make a movie. It would be a pity not to make a movie with this skill, so why not give it a try.
On the one hand, this can deepen the influence of the IP, and on the other hand, if it is a new game, it can also create momentum for the new game... In addition, the peripherals will no longer be limited to players who have played the game, and sales will be qualitatively improved.
In fact, not only movies, but also other things such as animations can be made. With you here, at least there is no need to worry about the sound, picture, and plot. I think we can definitely give it a try!"
"...Movies."
Lin Yao looked at Qi Jianhua strangely.
I didn't expect him to be so bad at playing games.
He has a good brain for work...
She actually thought about it, and even witnessed the road to the advanced version.
The ultimate weapon to expand influence, the ultimate money-making machine - theme park.
However... the idea is good.
But after all, it is a cross-border business, which is very troublesome, so she has not made up her mind.
"Let me think about it. You can write a plan for me."
Lin Yao hesitated for a moment, but finally did not agree immediately.
There are so many games now, let's think about it again.
"Okay."
Qi Jianhua didn't mind. This was just his idea. He also knew that it was not easy for a game company to cross borders. Promoting CG and CG movies were two different things.
So he didn't force it.
...
The meeting was over.
Overall.
The current situation of Linmu Studio is satisfactory.
Everyone is very happy.
There are no major problems.
"Monster Hunter" has achieved very good results.
Other games are also preparing for promotion and distribution step by step, digesting the influence of Linmu Carnival.
Lin Yao is also quite satisfied.
However, as the helmsman, she can't just be happy.
There are some things that need her to decide.
"..."
Lin Yao returned to her office and immediately breathed a sigh of relief. She came to her seat and sat down, then lay on the table and quietly put the warm burden on the table...
There are still some advantages of an independent office...
much easier.
And an independent office is also safe. Except for Zhu Nianqiao who would run in rashly, everyone else would knock on the door.
Lin Yao smiled softly, then raised her head and pulled out a piece of paper. She
started writing and drawing.
The games that have been confirmed for release were put aside for the time being.
There were three things she needed to decide at the moment.
1. The next development plan of the console and PC departments, whether to make a sequel to Dark Souls.
2. The plan to open a mobile terminal and test the waters for mobile games in the future.
3. The suggestions just made by Qi Jianhua.
These three points are not time-sensitive.
Although you don’t have to make a decision right away.
But you do need to consider it.
(End of this chapter)