"Boss, this is the plan I made for the Red Bull project. Please take a look." Xiao Wang's voice sounded a little tired, but his eyes revealed a kind of confidence.
Li Muchen took the plan and read it carefully.
He saw that Xiao Wang's publicity plan was very detailed and he made full use of the resources of the newspaper group. He planned to open special pages in major newspapers to promote Red Bull, and provide comprehensive coverage from product features to consumer feedback.
In terms of supermarkets, many practical solutions have also been proposed, such as cooperating with supermarkets to organize promotional activities, setting up exclusive display areas for Red Bull, etc.
Li Muchen nodded continuously as he watched, and his expression became more and more satisfied.
After reading it, he looked up at Xiao Wang, his eyes full of admiration: "Xiao Wang, your plan is quite well done. It seems you have put a lot of effort into it these days."
Xiao Wang smiled pleased when he heard Li Muchen's praise. He said, "Boss, this is what I should do. I hope that through these measures, Red Bull can quickly increase its popularity and expand its market share."
Li Muchen stood up, walked over to Xiao Wang, patted him on the shoulder, and said, "Okay, then let's start implementing this project according to your plan. I believe you have the ability to do this project well."
As the project progresses, Red Bull's promotional activities are in full swing.
Li Muchen's newspaper group played a huge role, and the reports on Red Bull in the newspapers attracted the attention of many readers.
Those colorful and beautifully designed advertisements, as well as lively and interesting product introduction articles, have made the image of Red Bull deeply rooted in people's hearts.
At the same time, thanks to Li Muchen's shareholding advantage in supermarkets, Red Bull's treatment in major supermarkets is also very different.
Its shelf position was moved from an inconspicuous corner to the most conspicuous place, and exquisite promotional posters were placed next to it.
Supermarket employees also actively recommend Red Bull to customers, and various promotional activities are constantly taking place, attracting a large number of customers to buy.
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