The next morning, Jiang Xia and his friends went to the exhibition venue.
The exhibition hadn't started yet, so Mr. Mai didn't go there. He stayed at home with his grandparents to take care of the children.
When they arrived at the main entrance of the exhibition hall, Jiang Xia separated from Zhou Chenglei, Jiang Dong, and Zhang Fuyan.
Each of them has their own things to do.
Jiang Xia, He Xinghuan, and several people from the marketing and sales departments met up and went to the food exhibition area together.
"I'll take you to the food exhibition area to display the products first. After that, you can walk around. You can come and familiarize yourself with the entire exhibition hall in the next two days. Be sure to remember the location of the service desk."
This time, Jiangxia came to the exhibition hall three days in advance to set up the site. It would be bad enough if they occupied other people's booths, but they also asked others to help with the display, which was really too much.
Several people responded: "Okay!"
The group came to the food exhibition area.
When people in the food exhibition area saw Jiang Xia coming, they waved to him enthusiastically.
"Xiao Xia! Come here and help me see if there is anything wrong with this arrangement?"
"Xiao Xia, come to my side first! I arranged the items according to the photos I took last year, but this year there are a few more products, and it doesn't look quite coordinated no matter how I arrange them."
"Comrade Xiao Xia, come here! Help me, I can't get it right no matter how hard I try!"
…
Wherever Jiang Xia passed, everyone waved to her to come over.
Since the last food event was very successful, a food tasting event was also held this time. Everyone was naturally enthusiastic after seeing Jiang Xia's translation level and sales ability.
Jiang Xia responded with a smile, saying that he would go to each household to help after he finished his work.
The sales manager, He Xinghuan and others followed Jiang Xia. When they saw everyone in the exhibition hall greet Jiang Xia and invite her over, they couldn't help but whisper, "Our factory director is amazing!"
Others nodded: "That's amazing!"
“It feels like our factory director is a big boss!”
Everyone nodded secretly: every booth greeted people warmly. If you didn't know, you would really think that some big leader from Jiangxia came to inspect.
The head of the marketing department took the opportunity to whisper to his subordinates: "Not all factories have the opportunity to participate in the Guangzhou Fair, and not everyone has the opportunity to participate in the Guangzhou Fair. You are all carefully selected by the factory director and are the elites of our factory! You must seize this opportunity, study hard, and understand the products and marketing methods of other factories. Strive for our factory to have an independent booth next year."
The people in the marketing department nodded vigorously!
The sales manager also whispered to his staff: "The factory director brought us to the Guangzhou Fair because he thinks highly of us. We should watch more, learn more, and think more about this rare opportunity! See how people in other factories sell and display their products. Think about which aspects can be used in our factory, and take the essence and discard the dross."
Everyone nodded!
To be honest, they feel very proud to be able to participate in the Guangzhou Trade Fair when they go back and talk to their families!
Now everyone feels very proud walking behind Jiang Xia!
Everyone unconsciously held their heads high and chests puffed out, walking like the wind!
A sense of mission arises spontaneously!
They have a powerful factory manager, and they must not embarrass him or hinder the factory!
Jiang Xia brought his people to the booth where Fang Aiyuan was.
Fang Aiyuan hadn't started displaying her products yet, but she was waiting for Jiang Xia to come and let her products be displayed first. After the two shifts greeted each other, Fang Aiyuan smiled and said, "You have fewer products over there, so you display them first. After you finish displaying, we will do the display. If you need any help, just tell them directly. You are familiar with everyone in our factory."
The people in Fang Aiyuan's group said, "Comrade Xiaoxia, if there is work to do, just tell us to do it."
Jiang Xia smiled and said, "I am really sorry to bother you all and make you wait for me."
Fang Aiyuan smiled and said, "What are you talking about, kid? Isn't this what you should do? You have helped our food factory a lot, and we didn't wait for you on purpose. We arrived today too."
She pointed to a few boxes of products on the ground and said, "These boxes of products are from your food factory. We can help you with how to display them."
Jiang Xia: "Don't bother, let's display together. I don't have many products over there, so I don't need too much space. Let's start from the two ends, and I'll adjust it after it's done."
Fang Aiyuan: “That’s fine!”
So people from the two factories began to unpack and take out their own products.
The foods exhibited by Jiangxia's food factory this time include potato chips, French fries and shrimp chips of various flavors, multi-flavored small fish, multi-flavored fish chunks, multi-flavored small squid, multi-flavored small yellow croaker, two flavors of sour bamboo shoots, two flavors of kelp knots, and two flavors of eel and cod intestines.
After the Chinese New Year, the food factory set up a new product research and development department, and He Xinghuan led several newly recruited chefs to develop new products.
There are chefs with both northern and southern flavors.
In the future, new products will be launched every month or every quarter.
This time, time was limited. In the past two months, they developed shrimp chips, multi-flavored small yellow croaker, multi-flavored fish chunks, eel intestines and cod intestines according to Jiangxia's requirements.
Jiangxia went back in early April to try out several new products. After finally confirming that they tasted good, he brought the products to the exhibition.
There is strength in numbers. Jiang Xia's products were displayed quickly, and then she brought people to help Fang Aiyuan with the display.
After the products of both companies were displayed, Jiang Xia took the people from the factory to help the food factory in Jing City with the display. He helped along the way, gave some suggestions, and personally helped to arrange the products. He was busy for the whole morning.
In the afternoon, Jiang Xia was going to the clothing exhibition area. She let the workers in the factory move freely: "The exhibition will not start until the day after tomorrow. You can get familiar with the exhibition hall this afternoon. You can take a break tomorrow and the day after tomorrow. You can walk around Guangzhou City and relax. It will be very busy in the next month."
"Okay." After agreeing, they walked around the exhibition hall.
They are all model workers in the factory with very high ideological awareness.
One person was left at the booth, and the sales manager and marketing manager brought their people and notebooks to study in the various exhibition areas of the exhibition hall.
I came early the next day to study, after all, display is also a science.
So even though Jiangxia asked everyone to walk around and play around, no one in the factory went out to walk around. Instead, they came to the exhibition area to study every day.
After another two busy days, the Guangzhou Trade Fair finally began!
Jiangxia left two staff members at the booth, and the rest of the staff were arranged at several entrances and exits, with one staff member at each entrance and exit.
Not for anything else, just for giving gifts!
Everyone who enters the exhibition hall will receive a snack gift pack.
In addition to foods from the Jiangxia factory, this snack gift package also includes star products from the Jingshi Food Factory and Fang Aiyuan's food factory.
Jiang Xia told other factories about her marketing strategy, and it was up to them whether to give away gifts or not.
After all, other factories are not privately owned like Jiangxia’s, and state-owned factories need to apply to ship out their products.
In the end, only Fang Yuan and two food factories in Beijing participated in the snack gift package event. (End of this chapter)
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