Chapter 343 Discussing the Sale of Wine
"how?"
A few days later, in the main hall of the Wei family, Shen Xiangwan put down the wine glass, and the table was filled with wine in blue and white porcelain bottles. The wine they brewed two days ago had completed fermentation. In the past two days, she had been staying in the workshop with Yuan Yue Yuan Ying. All 10,000 bottles of wine had been filled, and the remaining wine was packed in ordinary wine jars. She planned to keep it to give to others or drink it herself.
"Yes, it's sweet and mellow, with a strong fruity and winey aroma lingering between your lips and teeth. It's not as strong as sorghum liquor, but it's just as strong. It's more suitable for wealthy people to drink."
As he spoke, Cheng Yusheng shook the transparent goblet. The purple-red liquid was very visually appealing, with a light fruity aroma mixed with the smell of wine, tempting people to taste it. He was suddenly called back by his wife, and he didn't expect that his wife would give him such a big surprise. If nothing unexpected happens, wine will once again become a sought-after fine wine after sorghum wine!
"Long-term moderate consumption of wine can also improve beauty and skin. This can be promoted as appropriate when selling wine."
The grapes used to make this wine all come from the space, and the quality is absolutely impeccable. Moreover, the wine tastes better than the wine made from ordinary grapes. Long-term drinking can not only beautify the skin, but also prolong life. However, there is no need to emphasize the latter point. Apart from themselves, it is estimated that not many people can drink it for a long time.
"Well, are all the packages like this this time?"
Putting down the goblet, Cheng Yusheng picked up a blue and white porcelain wine bottle. The bottle with a slender neck and a big belly was very funny, and the green grape patterns on the bottle were also very delicate, making it look not like a wine bottle, but rather like a work of art. The wine bottle alone was estimated to be worth several hundred coins, and the price of wine should be many times higher than that of sorghum liquor.
"good."
Hearing this, Shen Xiangwan also picked up a bottle of wine: "I think the profit of sorghum wine is very low. At the beginning, I didn't plan to make much money from it. As long as the common people can afford it, it's fine. But I don't plan to make money from the common people with wine. I will only sell it as a high-end wine to the rich. I plan to sell a two-jin bottle of this for a hundred taels of silver. What do you think?"
"One hundred taels of silver?"
Blinking, Cheng Yusheng began to wonder if he had heard correctly. A hundred taels of silver for just two kilograms of packaging meant fifty taels per kilogram. Wasn't this a bit too big of a step, Madam?
"Why, do you also think I'm dreaming?"
Raising an eyebrow, Shen Xiangwan asked half jokingly and half seriously.
"No, no, no, I'm just a little shocked."
Cheng Yusheng waved his hands repeatedly. He was a businessman. After a brief shock, many ideas emerged in his mind. He was already thinking about how to sell the wine according to the price set by his wife.
"Our wine is not inferior to those so-called famous wines on the market, including the Zuitianxian, which is said to be worth a thousand gold coins. Our Wei family is not without reputation..."
As she spoke, Shen Xiangwan slowly repeated what she had said to Yue Ruyan and the others that day. Since she dared to set such a high price, she must have been confident. They were no longer the same as before. At least in Chenzhou, the Wei family was already a golden signboard. The most important thing was that this batch of wine was only bottled in 10,000 bottles. If they really couldn't sell it, they could just keep it for themselves.
"Madam, what you said makes sense, but I wonder if this wine glass can be sold together?"
Cheng Yusheng understood business matters better than anyone else. Shen Xiangwan had already explained it so clearly, and he had figured out the tricks. He was confident that he could sell it. Now he was not concerned about the wine, but the wine glass. In his opinion, if the wine could be paired with this unique glass wine glass, the gimmick would not be much worse than that of Zui Tianxian, and it would be easy to sell it at a high price.
"Um···"
Shen Xiangwan didn't respond immediately, but lowered her eyes and thought. She had plenty of goblets, and even a complete set, including decanters. However, she didn't plan to sell them. "How about this? For everyone who buys wine, we'll give two wine glasses with each bottle. How about that?"
As far as she knew, the glass workshop had also expanded its scale. She planned to have the glass workshop burn the batch of donated wine glasses, and also help her burn a batch of glass wine bottles. She wanted to fill another 1,000 bottles and seal them up. She would find a suitable opportunity to sell them to those wealthy people later and make a fortune.
"this···"
Cheng Yusheng couldn't help but hesitate. The glass trade was one of their most profitable businesses, and its price was so high because it was rare. If they gave it away in large quantities, would it affect the glass trade? Moreover, the value of the two glass wine glasses far exceeded the wine itself. Wouldn't that be giving them away for free?
Seeing through his thoughts at a glance, Shen Xiangwan smiled slightly and said, "It's okay. Let's first spread the reputation of our wine. Besides, we are only giving away wine glasses, not other glass crafts, so it won't cause much impact."
Although she said that she would drink it herself if she couldn't sell it, since she had already started this business, she still wanted to do it well.
"OK."
After understanding what she meant, Cheng Yusheng was no longer worried: "But, do you really want to give me a wine glass for free?"
Although they themselves know that the wine glasses are worthless, others don’t know this. If they really sell them like this, won’t they be regarded as fools?
"Give it as a gift. Wine only truly demonstrates its value when paired with a glass. However, to prevent people from hoarding glasses, you'd better limit the number of bottles each person can buy at a time. Our primary goal is to sell wine, not glasses. Only by allowing more people to taste the delicious wine can we open up the high-end wine market and compete with famous wines like Zui Tian Xian."
Without much thought, Shen Xiangwan decided to send the wine glasses directly, but she added a proviso. There is no shortage of rich people everywhere. If there is no restriction, these 10,000 bottles of wine are likely to be bought by an individual or a few people, and then they lose the meaning of selling wine.
"Um."
Nodding in agreement, Cheng Yusheng pondered for a moment before saying, "You can also have unlimited bottles, but we must clarify that anyone who buys more than five bottles will not receive any additional wine glasses, regardless of the number of bottles."
In this way, those who want to hoard wine glasses and then sell them at a high price can only get ten wine glasses at most. Of course, those rich people may also let their subordinates buy them in batches. This cannot be avoided, and we still have to think of a more perfect way.
"That's fine, but it suddenly occurred to me that there seems to be a better way to avoid this, or even to prevent some people from having different people buy in batches and still hoarding large quantities."
"What method?"
He was still struggling with it, but he didn't expect that his wife already had a solution.
Cheng Yusheng couldn't help but look curious. Chen Xiangwan didn't keep him in suspense and said with a sly smile, "It's simple. We made the wine glass ourselves. What do you say if we write the word 'gift' on the bottom of the glass?"
She had just thought of this, that way, she could see how those unscrupulous merchants would hoard the goods and sell them at high prices.
"It's high, really too high!"
Cheng Yusheng couldn't help but give a thumbs up. Madam's move was like cutting off the source of the problem, directly eliminating the possibility of others taking advantage of the situation to stockpile wine glasses!
"Okay, stop flattering me. Go back and clear out a couple of warehouses. I'll have someone deliver a batch of wine to the shop later. We'll officially start selling the wine glasses in a couple of days once they're made."
She still had to talk to Yuan Xiu about making the wine glasses. Besides, the wine glasses couldn't be left naked, right? To make them look classy, it would be best to make a box and store them in pairs. It would also be more beautiful and convenient to give as gifts, right?
"Okay, I'll go back first if I'm fine."
As he spoke, Cheng Yusheng picked up the wine glass, drank the remaining wine, and stood up to leave.
"Well, if you have any questions, feel free to ask someone to come to our house to find us."
Shen Xiangwan did not try to persuade her to stay. The business of the winery and bookstore was booming, and Cheng Yusheng was much busier than her, a lazy person.
"Um."
After clasping his fists and bowing to her, Cheng Yusheng turned and left the Wei family. Looking at his tall figure, Shen Xiangwan couldn't help but sigh that the palace's foundation was indeed strong, and the old prince was really a man of outstanding ability. Unfortunately, he was too loyal, and his mind was full of only fighting wars and guarding the border. He didn't guard against the dog emperor at all. Otherwise, with so many capable people under his command, how could he allow the dog emperor to kill his children and grandchildren one after another, and finally harm himself?
[End of this chapter]
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