The advertisement, featuring top models from around the world, attracted attention in Times Square and served to promote Sony VCDs.
Sony stores and dealerships around the world have also changed to professional advertising posters.
Suddenly, advertisements for Sony VCDs flooded the world.
Even on buses, early promotional posters for the Sony VDC were displayed.
Sony's promotional efforts are unprecedented.
Time magazine dedicated a special interview to Ichiro Yoshida and Tsutomu Sato.
In an exclusive interview, Time magazine praised Sony's campaign, calling it a classic case in advertising history.
At this point, Sony pulled off another stunt.
VCD players have appeared in some Sony stores.
These VCDs were produced in small batches, priced extremely high, and were produced as so-called limited commemorative editions.
Even so, there are still people willing to spend a lot of money to support Sony.
The media hype and the public frenzy propelled Sony VCD to its peak.
Island nation television stations also reported on it extensively.
Yoshida Ichiro sat in his office, watching the interview playing on TV, a wide grin spreading across his face.
"Haha, just wait and see! When my precious product hits the market, it will definitely bring Sony the highest sales in its history!"
"I, Yoshida Ichiro, will also be recorded in history!"
Sato Tsutomu sat opposite Yoshida Ichiro, extremely excited.
This Sony VCD project was actually jointly operated by Tsutomu Sato and Ichiro Yoshida.
Once the project succeeds and Sony profits, Sato Tsutomu's position as vice president within the Sony Group will become irreplaceable.
After all, Sony's vice president was a scapegoat before this, and he wasn't worth much.
If Sato Tsutomu had a product that sold like hotcakes worldwide, he might even have the power to challenge Yoshida Ichiro!
If we can gain the approval of the two founders, we'll be even more excited.
Sato Tsutomu and Yoshida Ichiro each had their own ulterior motives.
Everyone wants a piece of the pie from Sony VCD sales.
......
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