"Our QQ expansion was too fast. Before we could even establish a foothold in the market, we kept absorbing new users. This resulted in a large number of users, but also a scattered and disorganized situation, making it impossible to form cohesion and appeal."
Mr. Ma sighed deeply. He knew better than anyone how QQ had ended up in this predicament.
Their investors demanded that they expand, and there was nothing they could do about it.
The investors said that they had to crush ICQ in a short period of time, which was a condition for receiving the billion-dollar investment. Looking at QQ's sluggish data for this month, Jack Ma thought that this time he was completely finished.
The connection between ICQ software users and the platform was already strong, and now they have developed a new farm game.
This, to some extent, further strengthens the connection between users and the platform.
“It’s just a farm-themed game,” Zhao Nanzhou continued, maintaining his unwavering stance. He had always discouraged any behavior that could pander to users’ aesthetic preferences.
He is a product development engineer, and from his perspective, the most scientific approach to product development should be taken over by the most professional people.
User habits should be proactively established by product developers, rather than the product adapting to the market.
Zhao Nanzhou looked at Boss Ma and said arrogantly, "If we let products adapt to the market, the market will become homogenized and there will be no rules. If everyone uses the same set of rules to develop these games, it will be detrimental to the development of the industry."
He had a broader vision and a deeper perspective, but Zhao Nanzhou clearly forgot that he was just a software engineer and couldn't decide what users liked.
......
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