Chapter 993 A Brilliant Design!



"You're wrong." The big boss rarely disagreed with Zhao Nanzhou's words. "Before the meeting, I had my assistant download Happy Farm and try it out. I found that this game has both casual and exciting gameplay."

"There's interaction between friends and interaction between strangers. ICQ has clearly tied Happy Farm to its users."

Seeing the big boss speak up for Happy Farm, many of the penguin employees who had privately experienced Happy Farm all smiled.

Some people, lacking any sense of propriety, even praised the "vegetable stealing" feature of Happy Farm during the meeting, saying that the game rules were easy and made it stress-free for them to play.

"What a brilliant design!" Mr. Ma sighed helplessly. "In the short term, this is just a celebration among ICQ's regular users, but in the long term, the future potential of ICQ Farm is immeasurable."

"Most importantly, the farming and management gameplay of Happy Farm greatly caters to the preferences of netizens in the Chinese region."

Zhao Nanzhou studied in North America and went to Silicon Valley after graduation. After leaving Silicon Valley, he worked for a technology company in Europe. His thinking is now completely out of touch with that of Chinese netizens.

Faced with this kind of farming management, Zhao Nanzhou neither understood nor bothered to imitate it.

Liang Huihong then presented another set of data, explaining, "After Happy Farm was launched, the most frequent users were indeed regular QQ users."

"However, please pay attention to another statistic: without any advertising or promotion, ICQ attracted more than 100,000 new users solely through the game Happy Farm."

"They've only been online for two days now. Once the promotional channels are expanded, I believe even more new users will flock to Happy Farm."

Luo Qun, representing the product and marketing departments, stated directly: "This is not the worst situation. The worst situation is that our users may be attracted to Happy Farm."

"Actually, whether it's the European and American regions or the Chinese region, the market size is only so big. Currently, the two most popular social networking software in the world are QQ and ICQ."

"Think about it, on the basis of satisfying the same need for social interaction, ICQ also has ICQ Dress-up Show and Happy Farm, two highly appealing casual games."

Why would these users choose us instead of ICQ?

Luo Qun truly considered the needs of netizens and users from a market perspective.

Unfortunately, QQ has accumulated too many problems. Even if it wants to change direction, it can only wait until the second phase of advertising promotion is completed before determining a new development direction.

The meeting at Tencent Technology was unusually quiet; almost everyone in attendance had a tense expression and no sparkle in their eyes.

Annie from Longteng Company headquarters obtained the latest data on ICQ users. She handed these documents to Chen Dong and said, "As you expected, the number of online users of Happy Farm has increased three or four times in just two weeks since the farm was launched."

"Many of our online users are new users who specifically downloaded ICQ because they wanted to experience this farm game."

Lin Zhiyuan added from the side, "I had the marketing department conduct a small-scale survey and found that many new ICQ users were originally QQ users."

"This time, it's not the penguins stealing people from us, but us stealing people from them."

Chen Dong was not surprised at all by the excellent results of Happy Farm, because in his opinion, it was only to be expected.

From its inception, Happy Farm aimed to become a phenomenal online game, striving for perfection in technology, interface aesthetics, and market preferences.

"Great! After Happy Farm goes live, everyone can relax for a while. However, our staff at Longteng have been working incredibly hard to prepare for this Happy Farm project."

Chen Dong looked at Annie, his tone very cheerful, "Annie, get ready. Once the Happy Farm project becomes profitable, we'll give bonuses to all the company's employees."

“I understand,” Annie said happily.

After Happy Farm was launched, the number of users continued to increase, from 100,000 on the first day to 1 million, 2 million, 3 million... and the number is still climbing.

Afterwards, ICQ symbolically ran another advertisement on television, and the advertising effect quickly took hold.

After getting off work, a white-collar worker in Europe and America habitually opened the Happy Farm game. Just as he was about to plant a tree, he discovered that his vegetable garden had been destroyed.

The person who vandalized the vegetable garden left his name; it turned out to be his colleague.

The white-collar worker was furious. When he saw that there was a sheepdog tool in the farm's toolbar, he immediately added it. With the little pet patrolling, the vegetable garden was temporarily safe.

Happy Farm has just been launched, and all its features are currently free for a limited time.

The new features have brought endless novelty to users of Happy Farm, and many people have even set alarms in the middle of the night in order to steal other people's crops.

This incident even made the local news in Europe and America several times.

In the Huaxia region, Boss Jiqing helped more than a dozen minors register ICQ accounts, just to play the game Happy Farm.

After cleaning the computer room, Xiao Liu secretly ran into the boss's vegetable garden and took all the vegetables and energy he had grown.

When Jiqing found it, only a string of footprints remained in the vegetable garden.

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