Chapter 512: Planning for the Next Ten Years
Thanks to Cheng Zhu's efforts, he became more relaxed.
Her name is Leaf and she has Butterfly.
This doesn't seem to be anything strange.
In the following time, the conversation between the two was simply unbearable to listen to.
Foxes speak nonsense because of their special physique, which always causes them to be distracted, leading to "fox talk nonsense".
The counselor had her own little seriousness, and she would try to hold it back in front of the students. Whenever Cheng Zhu talked to her, she would turn her face away, purse her lips, and not answer any of his questions.
Little did she know that Cheng Zhu just liked the fact that she didn't answer.
It is different for Ye Zi. Cheng Zhu is communicating with her mouth, and she also has to communicate with him frequently with her idle mouth.
These are the kind of words that a normal man would never want to hear!
Finally, he started to leave, and Cheng Zhu, who was in a hurry, walked into the bathroom.
Ye Zi, whose body was limp, struggled to keep up, followed him into the shower room very sensibly, and offered to help.
Then, she quickly went out to get a bath towel and helped Cheng Zhu dry himself.
A long time ago, Cheng Zhu once asked Ye Zi's full name.
Her answer at that time also had her own flavor, which was: "Ye Shu, very comfortable."
Cheng Zhu can give a high evaluation at this moment.
"You are just like your name."
After getting in the car, Cheng Zhu returned to the company.
If there wasn't something important going on today, he could have just had a good time with Ye Zi.
But the actual situation is that a person of extraordinary status will come to Youcha to meet him later.
His name is Zhang Xuhao, born after 1985. Like Cheng Zhu, he was also a model of college student entrepreneurship a few years ago.
It’s just that the achievements he made during his school years were not as exaggerated as Cheng Zhu’s.
And his entrepreneurial project for college students has, in a sense, changed people's lives.
It's called [Are you hungry?].
Yes, after the senior executives tried to persuade Youcha to join [Are You Hungry] to no avail, the founder of [Are You Hungry] took time out of his busy schedule and decided to come in person!
At this stage, it is not an exaggeration for Zhang Xuhao to say that he took time out of his busy schedule to come here.
The takeaway war has begun, and Zhang Xuhao and his army of students are busy and exhausted every day.
Compared to [Mituan Takeout], Cheng Zhu personally prefers the name [Are You Hungry?].
Originally, they chose this name because these three words are frequently used in college dormitories.
How intimate it is! Especially for those who play games day and night, it is even more intimate.
A project started by a few students from Jiaotong University on a whim has received US$350 million in Series E financing at the beginning of this year.
The student army of Jiaotong University, jokingly called the "Jiaotong Gang", is now in a stage of both pain and happiness.
Needless to say, they are happy. Are You Hungry, which was once extremely short of money, now has a huge amount of cash. In the beginning, they all either dropped out of school or gave up the opportunity to go to Hong Kong Island for further studies in order to start their own business. Now they have finally become big and strong!
And the pain naturally comes from terrible competitors.
Now, their enemies are Baidu Waimai and MiTuan, which has just emerged from the “Thousands of Groups War” that will go down in the history of the Internet.
There is no need to say much about Baidu. After all, it is a member of [BAT] and one of the three giants of domestic Internet companies today.
Zhang Xuhao undoubtedly seems extremely insignificant in front of this giant. Even with US$350 million in financing, he is just a little brother.
As for [Mituan], it goes without saying that it has unique advantages in shifting from the group buying battlefield to the takeaway battlefield.
Its founder, Wang Xin, is a seasoned entrepreneur. He once successfully built his own Internet project while still a college student. Later, he had abundant experience in failure and finally gained some success in this battle of thousands of groups.
In addition, Wang Xin is actually a super rich second-generation.
Because of his appearance, he is also known as "Little Jack Ma".
Now, actually, there's something quite interesting going on here.
Cheng Zhu knew clearly that the upcoming takeout competition would turn into a "battle between two horses."
But the "horse" he prefers in his heart is Penguin, not Alibaba.
But what’s funny is that [Are You Hungry], which was later acquired by Alibaba, is now a member of the Penguin system.
[Mi Tuan], who later relied on the penguin, now has Ali standing behind him!
Why did these two food delivery platforms eventually exchange their backers?
This involves a series of outrageous actions by Wang Xin, the founder of [MiTuan].
"And this change of backing, if following the normal historical trajectory, will occur in a few months," Cheng Zhu said in his heart.
"Now, everything is still uncertain!"
"So, what choice should I make?"
With this thought in mind, he stood in front of the floor-to-ceiling window of the office building, looked down, and narrowed his eyes slightly.
At 4:30 in the afternoon, Zhang Xuhao arrived on time at the Hangzhou office building where Youcha was located.
He has two itineraries planned for this visit to Hangzhou.
After communication, Cheng Zhu chose to meet him at the company at 4:30 pm.
Inside the business car, Zhang Xuhao, wearing glasses, was resting with his eyes closed.
He has been very tired recently and his mood has been fluctuating greatly.
Born in 1985, he is only 30 years old now.
His team is mostly composed of young people, so they are jokingly called the student army.
These students, who often missed meals in their early years because of their love of playing games, began to concentrate on the food delivery platform with great enthusiasm.
The former [Are You Hungry] had a passion for entrepreneurial experience, a passion for entrepreneurial capital, and a passion for entrepreneurial direction.
Nothing, just passion!
Otherwise, during the [Takeaway War] period, frontline personnel would not be required to learn fighting. Damn, hot-blooded, hot-blooded!!!
Even at the beginning, this team took the route of the College Student Entrepreneurship Competition and earned their first pot of gold through this channel.
For Zhang Xuhao, "Are You Hungry?" is his first entrepreneurial project.
Compared with the experienced entrepreneur Wang Xin, he naturally looks much more green.
To be precise, before the "Takeaway War", Wang Xin had contacted Zhang Xuhao and wanted to acquire "Are You Elephant?".
LOL, acquisition?
I'm so fucking hot-blooded!
The two sides slammed the table and said, "If they can't reach an agreement, then fight!"
It’s a pity that the team of [Are You Hungry] is composed of students after all. There are many problems in the management team and mistakes have also occurred in the strategic layout.
On the other hand, [Mi Tuan] had just emerged from the [Thousands of Groups War] where there were countless casualties, so it has many business tricks!
Now, [Mituan Takeout] is catching up and has been encroaching on the takeout market in 2014. This has given Zhang Xuhao a headache, and he doesn't know how to break the deadlock.
It’s obvious that [Mi Tuan] used to do group buying, but we are the one that focuses solely on takeout!
This situation is really frustrating and dampens one's enthusiasm.
Fortunately, in January this year, Penguin extended an olive branch to Zhang Xuhao.
"Pony Ma" holds JD.com in his left hand and Dianping in his right hand, and together with RedMountain Capital, which has offended both sides, he invested $350 million in [Are You Elephant].
Of course, the most important thing is definitely not money.
The help that penguins can provide cannot be reflected only in money!
With the encouragement of the Penguin, Zhang Xuhao's passion was ignited again!
“Hot blood!!!”
Damn it, kill Wang Xin!
There is one advantage of the student army, that is, although they are young and immature, they are fearless like a newborn calf, and they are not afraid of anything.
This is reflected not only in the management level, but also in the field promotion.
Fighting for the market and competing for takeout merchants are the main tasks every day nowadays.
But there is one merchant who is really too dazzling this year.
——Cheng Zhu!
Among all the internet-famous restaurants, he is now the most famous, has the highest achievements, and the most outrageous methods!
The number of times that [Are you hungry] has been on the hot search on Weibo is definitely not as many as [Yuzu tea]!
In Zhang Xuhao's heart, he has an undisguised admiration for Cheng Zhu.
The reason is simple - he is a college student.
Young people start their own business with their dreams, but they will encounter many hardships and setbacks along the way.
Some troubles and events may come out of nowhere, just because you are young!
Some people don't take you seriously because you have a childish face.
Some people won't listen to what you say because they see that you are young.
Some people, seeing that you are young, will try to trip you up and take advantage of you.
After all, this world is not a world controlled by young people.
Zhang Xuhao knows the difficulties that it takes for college students to start their own business, and he also knows how difficult it will be along the way.
"Youcha has achieved this in a short period of time, she is much more amazing than I was back then." He opened his eyes, no longer closed them to rest, pushed up his glasses on the bridge of his nose, and looked out the window.
Nowadays, pomelo tea is such a popular commodity that every food delivery platform wants to strive for it and want to allow it to be listed separately.
Zhang Xuhao came here in person today to express his greatest sincerity.
"We are all young people, we should be able to get along well and have no shortage of common topics," he thought.
"If nothing else, let's just talk about playing games!" thought the former gamer.
As long as we can get closer, the rest of the conversation will be easier.
After meeting Cheng Zhu, Zhang Xuhao's first thought was, "He is indeed handsome."
Zhang Xuhao is a little chubby, and gives people a silly feeling when he smiles. Judging from his appearance and temperament, he is completely different type from Cheng Zhu.
After the two men shook hands cordially, they exchanged simple greetings while walking towards the company.
Cheng Zhu took the initiative to suggest taking Zhang Xuhao to visit the pomelo tea, and he naturally nodded happily.
After a brief visit, he felt more and more that Cheng Zhu was a kindred spirit.
The reason is simple. Overall, the Yuzucha team is mostly composed of young people.
The overall atmosphere in the company is quite good, and there is no depressing feeling at all.
"Mr. Cheng, the working atmosphere at Youcha is quite good." He really wasn't being polite.
"Right? I think so too." Cheng Zhu was so rude.
Upon hearing this, Zhang Xuhao revealed his signature silly smile on his face, and he found this young man who was younger than him very interesting.
It’s easy for young people to communicate with each other!
After walking into Cheng Zhu's office and sitting down, Cheng Zhu did not choose to make tea, but asked: "Coke or Sprite?"
"Coke, cold!" Zhang Xuhao said immediately.
After Cheng Zhu took out the Coke from the refrigerator, Zhang Xuhao joked, "I thought Mr. Cheng would prepare a cup of pomelo tea for me."
"Yes, I was thinking that when you get here, you can order what you want to drink yourself, and when we're done talking, you can just take it away and drink it on the way back," he replied.
"Okay, let's go with the succulent grapes." Zhang Xuhao took the opportunity to get closer and said, "I've actually bought pomelo tea several times, and I also like the berry fruit, but my favorite is the succulent grapes."
The two chatted for a while before getting down to business.
"Mr. Cheng, do you have any plans to join the food delivery platform?" Zhang Xuhao felt that there was no need to beat around the bush with young people and talk about things that were roundabout and meaningless.
In fact, whether it is him or Cheng Zhu, everyone's time is precious.
It is actually better to be direct and efficient.
People who talk in vague and confusing ways are just pretending to be mysterious, and it can be seen from the side that this person is not very busy and his time is not valuable.
"To be honest, there wasn't one originally." Cheng Zhu replied.
He opened his bottle of iced cola, took a sip, and said, "Mr. Zhang should know that our Youzu tea stores are now operating at full capacity, and we are too busy to handle offline customers."
“But online is the future.”
"Well, I firmly believe in this. It was indeed a very genius decision that you focused on the food delivery industry when you were studying." Cheng Zhu praised him generously.
Why many bigwigs have said that choice is more important than hard work.
Because that is indeed the case.
Zhang Xuhao and his team set their sights on the takeout business at such an early stage, which was actually quite epoch-making.
After all, when people like Wang Xin first started doing group buying, they were actually copying foreign models.
Why was group buying so popular in the past few years, with so much capital invested in it, even triggering the "Thousands of Group Buying Wars" with thousands of group buying companies fighting together?
It is because foreign companies appear to be very successful in the beginning and their valuations are so terrifying, that people think that they can make a lot of money by imitating them and conducting a wave of localized operations!
This "imitation path" has many successful cases in the country.
Even the three Internet giants are setting an example.
Many Chinese people may not have heard of the foreign group buying company, which is called: Groupon.
It was its great success that launched the "Thousands of Groups War", one of the eight major battles in the domestic Internet.
The most interesting thing is that later Groupon also thought about entering the Chinese market and directly crossing the sea to fight!
Groupon: “Hey, your dad is here!”
Then it learned a painful lesson.
Chinese competitors: Fuck you!
What the hell is this talk of crossing the sea to fight? Just get out of here when you come!
As soon as Groupon came to China to develop, it was immediately surprised to find that someone had actually registered our domain name in advance. What the hell!
You can do it, but your domain name can no longer be called Groupon.
It is obvious that it has no idea about the basic operations of the domestic market.
The business world is like a battlefield, and the Chinese are the ancestors of tactics and military strategies!
This company just wants to buy the domain name.
As a result, the talks lasted for several months, just to drag you along.
During that stage, the market structure would undergo earth-shaking changes with every passing day.
Now, the group buying pioneer from the other side of the ocean came across the sea to fight, but he just missed the right time.
——slipped away.
However, looking at the domestic group buying companies, including Wang Xin’s [Mi Tuan], they are definitely inspired by this company across the ocean.
To be precise, Wang Xin had started businesses many times before, but failed every time. He was almost always observing foreign countries. He would do whatever was popular on the Internet abroad.
But when did Zhang Xuhao and other college students suddenly come up with the idea of delivering takeout?
That was in 2008!
Perhaps, this was a coincidence, just their accidental choice, and they were lucky to have chosen a bright future.
But no matter what, few people in China paid attention to food delivery platforms back then, and few paid attention to this thing.
In fact, to date, no country's food delivery industry has developed better than China.
Even in some countries, takeout is purely run by Chinese.
When Zhang Xuhao heard Cheng Zhu praising them for making a brilliant decision to start takeout, he became appropriately humble.
He still feels that the two of them had a very good chat.
He looked at Cheng Zhu and said, "Mr. Cheng just told me that there was no such thing originally?"
"Well, we were originally planning to join the food delivery platform next year, because by then the number of stores will have increased several times, and it won't be operating at a saturation level like it is now." Cheng Zhu answered truthfully.
"So the plan is now moved to this year?" Zhang Xuhao saw hope.
Yuzucha is so popular now.
Whoever can get Yuzu Tea to be the exclusive store will be even more powerful!
What's more, Cheng Zhu is definitely the best business rookie in recent years.
His personal abilities are so outstanding that he is an excellent partner.
Cheng Zhu looked at the slightly plump man wearing glasses, nodded slightly, and said, "That's what I think for now. I intend to join the food delivery platform this year, and I will only choose to join exclusively."
His slow and unhurried words made Zhang Xuhao's heart beat slightly faster.
Cheng Zhu spread his hands slightly and said, "I'm not hiding it either. During this period of time, Mi Tuan and Baidu have also been in contact with us Youcha, and they have never stopped."
"To be exact, they are actually earlier than [Are You Hungry]?"
Zhang Xuhao sighed and said, "I'm not afraid of exposing my own shortcomings. Our previous management team did have many problems and was too chaotic internally. I'm sure you've heard some negative news."
Cheng Zhu nodded.
He thought it was quite interesting that Zhang Xuhao exposed his own shortcomings.
Some of the scandals of Hungry Me were widely circulated before, and someone from inside the company directly said in an interview:
"After the platform's services suddenly covered more than 500 cities, the average age of the management team was only 26 or 27 years old. There was really no way out. It was obvious that the business personnel were messing around and embezzling money, but no one had the energy to investigate them."
How exaggerated! This statement seems so exaggerated!
If Penguin had not extended an olive branch, [MiTuan] would definitely have overtaken them, and the founding team could only watch helplessly as the situation was over.
Zhang Xuhao said this and added: "So when I visited your company just now, I actually felt a lot of emotion in my heart. Your pomelo tea looks more organized, much better than ours at that time. It's hard to imagine that you are not even twenty years old this year."
Upon hearing this, Cheng Zhu smiled. This was also one of the self-values he wanted to show.
"We can actually communicate more about this matter later. I am managing according to my own ideas now, and I don't know if I will fall into big trouble in the future. Mr. Zhang must have accumulated rich experience now, and I can learn from him." He also gave him a way out.
"That's true. I did learn a lot during that dark time," said Zhang Xuhao.
After that, he added: "Of course, you can rest assured now. We have solved some of the problems in the past."
"Are you hungry? This is my first entrepreneurial project, and you've also just started your business. I think we should have a lot in common, and you understand the difficulties faced by newbies like us." He also started playing the resonance card.
Cheng Zhu nodded slightly, waiting for Zhang Xuhao to use his trump card.
At this moment, Zhang Xuhao also felt that the groundwork had been laid.
He began to talk about the current advantages of "Are You Hungry?"
In other words, he felt that he was playing a card that Cheng Zhu absolutely could not refuse!
"Mr. Cheng, I don't know if you understand how [Mi Tuan] managed to survive the [Thousands of Tuan War]?" Zhang Xuhao asked.
"I have a rough idea of it. It's a bit like taking the strategic route of 'surrounding the cities from the countryside'. It has given up on major cities and focused on cities ranked 24th or later in the country, avoiding war first and taking the lead in firmly occupying the sinking market." Cheng Zhu said.
"That's right. When [Mi Tuan] attacked us, he actually used the same tactic." Zhang Xuhao showed a bitter smile on his face.
Cheng Zhu also knew this.
This is also one of the reasons why he attaches great importance to meeting Zhang Xuhao today!
This tactic is indeed useful, especially when it is used again on the original basis after the [Thousand Regiments War].
However, it doesn’t go well with grapefruit tea.
Therefore, Cheng Zhu had already guessed the trump card in Zhang Xuhao's hand.
Sure enough, after Zhang Xuhao smiled bitterly, he started to throw away the trump cards in his hand.
"Citrus tea is currently mainly sold in first- and second-tier cities."
"And [Mi Tuan] is still using the old tricks now."
“Among all the first- and second-tier cities in China, our [Ele.me] accounts for the majority of the market share!”
(ps: Two-in-one is over 6,000, please give me a monthly ticket~)
(End of this chapter)
Continue read on readnovelmtl.com
