Chapter 159 Xiaomi’s Series B financing, valuation is 2 billion! Pinbei's first batch of products (please subscribe)
At six o'clock in the afternoon, it was getting dark.
Chen Yansen looked at the first version of the Pinbei UI style submitted by the design department and smiled with satisfaction.
Its functional modules are similar to those of FoxTao, with a waterfall flow of merchandise displayed as the core, and a first-level category column added at the top of the page.
The bottom design of the mobile terminal only retains 3 buttons: Home Page, Free Gift, and Personal Center, which is extremely simple.
Users can set the delivery address and complete payment on the product page. It supports three payment methods: Orange Pay, Alipay and online banking.
The shopping cart, submission and payment pages are directly cancelled to shorten the user shopping process to the greatest extent.
After all, if there is one more step in the process, some users will be lost.
Chen Yansen initially positioned Pinbei as a discount group buying website, so users cannot be given too much time to hesitate.
He attached his suggestions for revision in an email and sent it to the design department.
“Knock, knock, knock—!”
There was a knock on the door.
"Come in!" Chen Yansen responded indifferently.
"Boss, I have coordinated the procedures for the DST visit with various departments, and I have also found a Russian translator at the School of Foreign Languages."
Ye Qiuping handed over the plan, placed it on Chen Yansen's desk and explained.
"Okay, got it." Chen Yansen nodded, picked up the plan and flipped through it. It was the standard investor reception process, with no omissions.
Ye Qiuping glanced at him and turned and left.
Ten minutes later, Chen Yansen left the office and went to the first floor, picked up an Aston Martin Rapide at random, and drove to Xuyuan.
The guard had already registered his license plate, so he had no trouble driving.
After parking his car downstairs of the teachers’ apartment building, Chen Yansen went to the cafeteria to have dinner first.
I was planning to go to the library to borrow some new books. When I passed by the Conservatory of Music, I saw a small stage at the door and there were crowds of people around.
Chen Yansen then remembered that it was the annual club recruitment season again, and the audience was packed with younger students who came to see his legs and listen to his songs.
"Brother Sen, are you here to appreciate the music too?"
At this moment, a familiar voice came from behind.
Chen Yansen turned around and saw Tang Zhenzhe making faces with an expression that said, "I understand."
Song Yang, Meng Xibo and Zhu Xiaopeng were also there, but Wang Zhengqiang was the only one missing.
"This music isn't white enough, nor is it long enough. Take your time reading it. I'm going to the library."
Chen Yansen commented with a smile.
"Aqiang has gone to buy beer and snacks. We plan to go to the lawn to play poker. Brother Sen, would you like to join us?"
Tang Zhenzhe chuckled and gave a warm invitation.
Play poker? Chen Yansen was stunned for a moment, then realized that this was a serious game, so he waved his hand and said, "You guys play."
After saying that, he walked towards the library.
Tang Zhenzhe looked at his back and smacked his lips: "Brother Sen is worthy of being my Tang Zhenzhe's boss. Not only is he rich, but he also loves to study."
After joining Orange Technology’s brand department, Tang Zhenzhe finally ended his life as a bootlicker.
Nowadays, apart from being busy with the 10th Journalism Class, he spends the rest of his time in the Science and Technology Park and has also resigned from the position of vice-chairman of the Student Union.
From Chen Yansen and Song Yang, he understood a truth: the titles in school are not worth mentioning in society, and a man must have money.
When Chen Yansen returned from the library, he saw Tang Zhenzhe and others sitting on the lawn, drinking beer and chatting, with a deck of playing cards scattered on the ground.
Chen Yansen walked straight towards 0418 and did not go forward to join in the fun.
The next morning.
After Chen Yansen finished reading a few books he borrowed last night, he lay on the sofa, reading the news and quietly waiting for 8 o'clock.
Today is November 1st, and it is payday for employees of Sunlink Capital.
Unlike last month, this time there is Yunsu Express, which gives him more expectations.
Taobao’s Double Eleven has begun to warm up, and the e-commerce department of Orange Technology completed the entry into Taobao Mall last week.
The store currently only has one product, which will also participate in the promotion.
Juhuasuan launched the slogan "Group buying of stewardesses", which startled Chen Yansen. He clicked on it and found that he was deceived by the title.
It turned out to be a marketing campaign organized by Taobao and China Southern Airlines. Users who spend 517 yuan to buy a bracelet can get a chance to buy a Mercedes-Benz Smart for 1 yuan and have lunch with 111 flight attendants.
It can be regarded as the originator of marginal marketing. It may seem tacky, but it has gained tens of millions of views and has achieved remarkable results.
The competition between Dongfang and Taobao is becoming increasingly fierce. Liangzai Dong shouted to Ma Liyun that "B2C will surpass Taobao within five years."
However, Ma Liyun did not respond, most likely out of disdain.
At the same time, Yidong announced its participation in the Double Eleven promotion, which was obviously a retaliation against Taobao for disrupting the 618 promotion.
“Next year, Pinbei will also participate in 618 and Double 11.”
Seeing this, Chen Yansen whispered to himself.
As far as he remembers, Taobao’s single-day sales on Double Eleven this year exceeded 5 billion, 4 billion more than in 2010.
It indicates that the domestic e-commerce industry is about to reach its peak!
In the next ten years, the express delivery and e-commerce industries will experience explosive growth.
Chen Yansen’s Pinbei and Yunsu are both ready and waiting for the arrival of the e-commerce era.
As soon as 8 o'clock arrives, the humanitarian torch begins to flow in!
A minute later, Chen Yansen called up the system panel and saw the salary value, and the corners of his mouth rose slightly.
Orange Technology, Pinbei, Orange Mobile Phone Factory and Yunsu Express have contributed a total of 4,160 strands of humanitarian flames, plus the remaining 83 strands, for a total of 4,243 strands.
Chen Yansen synthesized it into 42 strands of Shinto flame and added it to the spirit.
After just a few breaths, the mental attribute increased to 11.25!
Compared with half a year ago, it seems to have only increased by 1.25, but Chen Yansen clearly feels that the improvement in his memory and comprehension is far more than just 1.25.
From an energy perspective, this 1.25 consumed more than 10,000 strands of humanitarian fire, but when he raised his spirit from 1.32 to 10, he only used more than 800 strands of humanitarian fire, a difference of more than ten times.
Chen Yansen's learning efficiency is even more terrifying than it was six months ago. In his eyes, the obscure knowledge of mathematics and physics is not much more difficult than '1+1=2'.
For a completely new language, he only needs to look through the dictionary and watch an original movie to summarize the spelling logic and grammar, and then fully master the language.
It’s more like a talent than learning.
This feeling of understanding at a glance makes Chen Yansen like to pass the time by learning new knowledge.
at the same time.
Lei Yijun received representatives from Qiming, Temasek and Qualcomm Capital in Yanjing after two days of negotiations.
Xiaomi finally accepted the B round of financing plan, with a total financing of 160 million US dollars and a valuation of 2 billion US dollars.
As the news came out, Xiaomi mobile phone sales immediately increased.
Although Xiaomi phones have many shortcomings compared to Orange phones, it is still an excellent product in terms of cost performance.
At least in the 2,000 yuan price range, there are almost no rivals except Orange phones.
When Chen Yansen found out, he didn't take it seriously.
His competitors have never been Xiaomi, but Apple and Samsung.
For Orange Technology, now is just the beginning.
Chen Yansen left the teachers' apartment and drove to Zhuxianzhuang Science and Technology Park.
He first went to Building 8 and had a morning meeting with Wang Teng, Gao Weilin, Zhang Cong, Zhou Ze and others before going downstairs to Building 6 where Pinbei was located.
"Good morning, squad leader!" Xu Xingxing was explaining work to the new front desk employee Zhang Yi on the first floor. When he turned around and saw Chen Yansen, he greeted him with a smile.
Zhang Yi is a graduate of Xuyuan Hotel Management. She is tall and pretty. She quickly said, "Hello, boss!"
"Good morning." Chen Yansen nodded and walked into the elevator.
"Team Leader Xu, does the boss have a girlfriend?" Zhang Yi asked in a low voice.
"Don't even think about it. The boss' girlfriend is right across the street at Orange Technology."
Xu Xingxing glanced at Zhang Yi and told her the truth so that she wouldn't have any unrealistic fantasies.
Chen Yansen got out of the elevator and came to the design department's office area, and found that Song Yuncheng was also there.
"During working hours, why aren't you at your post?"
Chen Yansen walked forward and asked suddenly.
"Senior Jiang started working today, so I came to say hello." Song Yuncheng turned around and saw that it was Chen Yansen, and explained with a smile.
"Hello, Mr. Chen, nice to meet you again." Jiang Ruoxuan was a little reserved and spoke incoherently.
She didn't expect that the freshman who was reselling phone cards at school a year ago has now become her own boss.
To be honest, with her resume, it would have been difficult for her to get into Pinbei Technology if it weren't for Song Yuncheng's recommendation.
"Boss, good morning!" At this time, Cai Qiming, director of the design department, came up to him with a smile.
He is from Taiwan and came to the mainland five years ago to make a living. He used to be the director of the design department at Dongfang and was poached by Xiong Li with a high salary.
"Has Pinbei's product image been designed?" Chen Yansen looked at Cai Qiming and asked.
Cai Qiming speaks softly, has strong business skills and high emotional intelligence. Soon after joining the company, he had already figured out the details of more than a dozen veterans.
Therefore, Song Yuncheng recommended Jiang Ruoxuan to the design department. Although Jiang Ruoxuan's design level was a little bit short of the standard, Cai Qiming still told the Human Resources Department to hire her.
After all, Song Yuncheng is Pinbei's No. 1 employee. He was brought over from FoxTao by the big boss, and he is also the general manager of the key customer investment department.
Cai Qiming was happy to give this little face.
"Boss, I have made four plans and sent them to your email. If you need to adjust them, please let me know at any time."
Cai Qiming was familiar with the working style of mainland bosses and responded with a smile.
"Okay." Chen Yansen nodded.
Afterwards, he took Song Yuncheng back to the office and asked as soon as he sat down, "Have you decided on the group buying products from Meters, Dionysus, and Semir?"
"There are 47 models in total, and the prices are 5%-20% lower than the prices on FoxTao. In addition, Yunsu sent people to the Meters headquarters factory. In the future, if Meters orders from Pinbei are sent to Yunsu, the minimum delivery price is only 3 yuan."
These external docking tasks are currently under the charge of Song Yuncheng.
"What about the penguins?" Chen Yansen asked again.
"The connection has been completed, and we are just waiting for the product to be launched." Song Yuncheng replied immediately.
"Yifeng, Yuan Wei and Li Hui have negotiated with the local agricultural association in Xiyue. They will test the waters with navel oranges first. For fruits with a diameter of less than 7 cm, 3 catties including shipping is 9.9 yuan; for fruits with a diameter of 7-8 cm, 3 catties including shipping is 13.9 yuan; for fruits with a diameter of more than 8 cm, 4 catties including shipping is 19.9 yuan, and 8 catties is 36.9 yuan."
Song Yuncheng didn't wait for Chen Yansen to ask and continued to report on the investment promotion team.
"What is the lowest price per pound of inferior fruit from the origin?" Chen Yansen asked after hearing this.
"0.6 yuan per pound." Song Yuncheng replied.
"The fruit costs 1.8 yuan. The express delivery fee is 3 yuan through the Yunsu agricultural assistance channel. The cost of the three-layer corrugated paper fruit carton is 2.2-3 yuan. Add the labor cost of packaging, and the total is less than 8 yuan. I told Yifeng to lower the price by another 3 yuan."
Chen Yansen said after a little thought.
It’s not that Chen Yansen doesn’t want fruit farmers to make money, but Pinbei’s multi-SKU design is very suitable for attracting customers with low-priced inferior fruits and increasing gross profit with high-priced good fruits.
It seems that not only is there no profit, but also the labor cost is lost.
But Chen Yansen knows that as long as sales go up, the number of users who buy low-priced, small-sized products is often less than 30%.
"6.9 yuan for three pounds with free shipping?" Song Yuncheng was slightly stunned, feeling that Chen Yansen was too harsh in lowering the price.
In 2011, e-commerce prices were not as high as they would be more than a decade later. This price was definitely a steal in the industry.
(End of this chapter)
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