Chapter 160: 4 jin for 5.9 yuan, free shipping! DST investment group visits (asking for monthly tickets)
"6.9 yuan for free shipping? I don't dare to ask for this, Brother Sen. I might get beaten."
When Li Hui learned of Chen Yansen's request, he waved his hands repeatedly, sat down on the bluestone slab next to the orchard, and instantly lost his motivation.
3 kilograms of navel oranges, plus the cost of picking, packaging, cartons and express delivery, only selling for 6.9 yuan is not enough to cover the cost.
Merchants selling fruits on Taobao and Yidong platforms will only offer products with free shipping for 9.9 yuan for three kilograms when they are rushing to sell in large quantities, and they will also strictly limit the inventory.
But Pinbei is selling it openly! Zhang Yifeng and Yuan Wei looked at each other and were equally troubled. The price of 9.9 yuan was negotiated thanks to Yunsu’s express discount.
"Yifeng, do you have any idea?" Yuan Wei frowned, his mind in a mess.
"I'll go discuss it with Boss Wei." Zhang Yifeng gritted his teeth and quickly made up his mind.
The boss made a request and they had to find a way to get it done.
Wei Yucheng is the largest fruit agent in the local area. He has his own fruit washing factory, fruit box factory and canning factory, and has contracted thousands of acres of orchards.
After Zhang Yifeng communicated with the Agricultural Association, the other party introduced Wei Yucheng to him.
This kind of e-commerce cooperation that goes deep into the place of origin is not the first case.
As early as the first half of the year, Juhuasuan had cooperated with orchards and vegetable farmers in Qilu, but due to unstable supply quality and constant negative reviews, it had to give up in the end.
Zhang Yifeng and his colleagues learned from Ali's lesson and directly cooperated with the largest local "local tyrant". The benefits were obvious: there was sufficient supply, and they could also restrain those fruit farmers who wanted to sell inferior products as good ones.
People's minds are unpredictable, and Zhang Yifeng knows it well. With just the three of them, they can probably keep a close eye on the packing and shipping, but they don't have the ability to actually harvest the fruits.
"I'll go with you." Yuan Wei thought for a moment and said to Zhang Yifeng.
"Brother Feng, Brother Wei, wait for me." Li Hui, who was sitting on the ground, saw the two men riding a motorcycle to the town and hurriedly chased after them.
The three of them drove along the bumpy mountain road, around the top of the mountain, and drove into the Jiaguo Food Company.
Wei Yucheng heard the noise downstairs and came down to greet them enthusiastically.
When they first met, Wei Yucheng looked down on Zhang Yifeng and the others. After all, the three of them were only in their twenties and didn't look very reliable.
But after learning that the other party was Pinbei's investment manager, his attitude immediately changed.
At present, the Internet and e-commerce are developing rapidly. Chen Yansen sold FoxTao and cashed in hundreds of billions of yuan, and Pinbei became famous in the industry.
Wei Yucheng opened a fruit flagship store on Taobao, but due to seasonal, cost and operational limitations, business has been lukewarm.
Introduced by the Agricultural Association, he took the initiative to contact Pinbei.
Although Pinbei has not been launched yet, it is said on the Internet that Penguin will open a first-level entrance on QQ and WeChat, with hundreds of millions of exposures every day.
Wei Yucheng didn’t even dare to imagine how many tons of navel oranges he could sell in a day as one of the first sellers on Pinbei.
If the cooperation goes smoothly, we can also sell tangerines in the future.
Therefore, Wei Yucheng took special care of Zhang Yifeng and the other two.
When he heard that they were staying in a poor hotel in the town, he immediately invited the three of them to his home and treated them to delicious food and drinks.
"Manager Zhang, the quality of navel oranges is good this year, right?" Wei Yucheng smiled and pulled the three of them upstairs for tea.
Zhang Yifeng sat down, looked at Wei Yucheng, and sighed, "Boss Wei, the goods are indeed good, but when I reported the specifications and prices of the navel oranges, the company asked for a further reduction of 3 yuan for each specification."
"How much? 3 dollars!"
Wei Yucheng's smile disappeared in an instant.
He can offer free shipping for three kilograms for only 9.9 yuan thanks to his influence in the local fruit industry.
If the price drops to 6.9 yuan, not only will we not make any money, but we will also have to pay 80 or 90 cents in labor costs for each order.
After all, oranges don't fall from the trees by themselves. Picking, sorting, washing and packaging all cost money.
"Manager Zhang, we have already agreed on this before. How can I do business that doesn't make money?"
Wei Yucheng spread his hands and refused directly.
"Boss Wei, you can't say that. Look at our product display page. Different sizes of navel oranges are all on one link. This is different from Taobao. Users will choose the size and will not just buy the lowest price."
"Low prices attract traffic, high prices increase profits, trust me, you will never lose money."
Zhang Yifeng turned on the computer and showed Wei Yucheng the UI design draft of Pinbei, hoping to convince him with the tiered profit margin.
"I'm sorry, Manager Zhang, I'm a traditional businessman. I won't do business that doesn't make money. However, if you change the fruit diameter requirement to less than 6 centimeters, I can agree to it."
Wei Yucheng shook his head and said.
It’s not that fruits under 6 cm taste bad, but they are too small and even fruit vendors are too lazy to pick them up.
This fruit is generally used to make juice, canned food, or rot in the orchard as fertilizer.
The cost is only 0.2-0.3 yuan, which is not even as expensive as a cardboard box.
"6 centimeters? Won't the fruit be too small and affect the taste?" Li Hui comes from a poor family and is not picky about food. He thinks that as long as the taste is the same, it would be nice to be able to lower the price.
"Come on, I'll take you to the workshop to have a look. The taste of the fruit is definitely fine, but it's just that it's small and doesn't look very good."
Seeing that Li Hui was interested, Wei Yucheng took the three of them to the fruit selecting workshop.
As soon as you enter, you will see densely packed navel oranges, which are sorted into baskets according to the size of the fruit diameters through conveyor belts and fruit screeners. Workers on the side are neatly stacking the screened navel oranges.
"Hey, these are it." Wei Yucheng said, pointing at the fruits in the corner.
Zhang Yifeng, Yuan Wei and Li Hui went forward to check it out. They couldn't help but frowned, picked up the fruit and measured it in their hands. The fruit was only slightly larger than an orange, and its diameter was not even as big as a duck egg.
"Let me try it." Li Hui was quite straightforward. He broke it open with force, tore off a piece and put it in his mouth.
After chewing it twice, I didn't feel the sourness as I expected. Instead, it was sweet, crisp and juicy. Compared with the navel orange with a diameter of 8 cm, the taste was not bad.
"Let me try it." Zhang Yifeng said to Li Hui.
"Here! Viagra, you try it too." Li Hui handed over the navel orange in his hand.
"Hey, you know what, except for the appearance, the taste is not bad at all." Yuan Wei took a bite and said with a smile.
"Boss Wei, how much does the fruit less than 6 centimeters cost?" Zhang Yifeng took a bite and turned to ask.
"Just count it as 20 cents." Wei Yucheng said indifferently.
"How about 4 jin for 5.9 yuan including shipping? Using navel oranges of this diameter to attract customers will definitely be more effective than 9.9 yuan."
Zhang Yifeng's eyes lit up and he asked Wei Yucheng for his opinion.
"Then I'm still losing money!" Wei Yucheng calculated in his mind that the cost alone was about 6 yuan.
"Boss Wei, if you trust me, I can sell all the navel oranges from these nearby orchards in one day."
In order to get Wei Yucheng to agree, Zhang Yifeng boasted with his eyes open.
"Manager Zhang, do you know how much these orchards have produced? I'll scare you if I tell you, at least 30,000 tons. If we calculate based on 4 kilograms per order, we have to sell 7.5 million orders."
Wei Yucheng chuckled and didn't believe what Zhang Yifeng said at all.
The popular fruit items on Juhuasuan only sell tens of thousands of orders a day at most!
Wei Yucheng was not a newbie who had never been exposed to e-commerce, so how could he believe it?
Zhang Yifeng remained calm and said as a matter of course: "It's only 30,000 tons. If you can't sell it all, I'll stay and grow oranges for you for a year."
"Damn! Manager Zhang, are you so cruel?" Wei Yucheng was shocked by the momentum.
Although it was just a joke, it also allowed him to see Zhang Yifeng's confidence.
"Boss Wei, give me a straight answer, are you going to do it or not?" Zhang Yifeng urged him to express his opinion.
"Okay, let me be frank. I will only do 100,000 orders at the price of 5.9 yuan. If the gross profit can't be raised, I won't do it anymore."
Wei Yucheng thought about it and gave an answer.
The fruit itself won’t make much loss, the main reason is the high labor costs.
Zhang Yifeng breathed a sigh of relief, and then lowered the price of navel oranges with a fruit diameter of 6-7 cm by 1 yuan, and other specifications by 2 yuan.
Although he did not meet Chen Yansen's requirements, he did try his best.
That evening.
After Chen Yansen received the message from Zhang Yifeng, he hesitated for a few seconds and finally agreed.
Anyway, navel oranges of different diameters are available, so just give the users the right to choose.
If navel oranges sell well on Pinbei, he will be able to expand from fruits to vegetables and even the entire food category.
In addition to categories such as clothing, department stores, small appliances, and beauty products, Chen Yansen is confident that he can complete the mainstream best-selling categories before Pinbei goes online.
He and Huang Zheng had different starting points. He had no shortage of funds, traffic, or business resources.
Only 20 days after the project was launched, the first batch of merchants reached more than 400, nearly 90% of which were factories and brands.
If you can’t offer a satisfactory price, you won’t be eligible to join.
He knew very well that as long as Pinbei could make money, these merchants would rush over without him having to shout at them.
This is the same as when he first founded FoxTao. He has to create a benchmark to let the industry know that you can make money on Pinbei!
Meters is an alternative, and fruit merchants from Western Guangdong are the first choice.
Yunsu Express was able to expand rapidly because the unit price of fruits and vegetables was low and the order volume was high.
Currently, there are 4,300 couriers who can contribute more than 2,000 strands of humanitarian energy to him every month!
If this number rises to 100,000, that would be 600,000 humanitarian flames a year!
In this way, in less than two years, you can raise your physical and mental fitness to over 100!
After Chen Yansen replied to Zhang Yifeng, he left the Science and Technology Park.
People from DST Capital will come to visit tomorrow, nominally for a tour, but actually for an investment investigation.
While ensuring controlling rights, Chen Yansen does not rule out financing cooperation, especially with investors like DST who have a lot of resources in the supply chain.
Moreover, DST has cooperated with Qualcomm and Microsoft, so there is more room for negotiation on the licensing price of communication patents.
In Chen Yansen's opinion, the value of the Orange mobile phone factory is far greater than that of Orange Technology. Selling part of the equity can be exchanged for rich supply chain and patent resources, which is definitely value for money.
(End of this chapter)
Continue read on readnovelmtl.com
