Chapter 190 799 rock-bottom price, the real price/performance ratio king! (Subscribe)
The next morning, a few sparrows landed on the windowsill, chirping.
Chen Yansen slowly opened his eyes, stood up and walked out.
The sky outside the window was dim, and the city center of Xucheng was shrouded in a layer of veil-like fog.
He did not return to Xuyuan last night. He, Wang Zihao and Song Yuncheng directly booked a room in the Sky Garden to rest, so that he could attend Orange Technology's new product launch conference in the morning.
Chen Yansen sat down at the desk, turned on the computer, and checked the user, sales, and retention data of Pinbei and Orange Technology as usual.
Then he opened his mailbox and Cao Dahua reported that more than half of the Orange F1 and Orange F2 mobile phones shipped to Abyssinia had been sold out, and the factory was preparing to produce another 200,000 Orange F1 and 50,000 Orange F2 to be put into the East African market.
Chen Yansen thought about it, then opened the sales report sent by Zhou Jinling and others. Every day's sales figures, including data information of self-operated and distributors, were immediately combined and overlapped in his mind.
After a few breaths, Chen Yansen replied to Cao Dahua, asking him to increase the shipment volume for Zhou Jinling and others by 50%.
Chen Yansen inferred from the data that Orange Mobile was only one step away from experiencing real explosive growth in Abyssinia.
Only by increasing supply can Zhou Jinling be given more room to display his abilities.
In addition, Penguin, DST and Sands Ventures have all conducted comprehensive and in-depth investigations into Kuaipao's business model and profitability.
The final valuations were 300 million, 160 million and 210 million respectively.
In fact, if Chen Yansen was not behind this project, the valuation would have to be cut in half to be a reasonable offer.
Looking at the request email sent by Pei Yi, he replied "to be discussed temporarily".
With the current size of Kuaipao, it has not even fully absorbed the Luzhou market. If it rashly raises funds, it will result in huge losses for Chen Yansen.
He just wanted to use Penguin to raise the expectations of venture capital institutions.
The best time will be after Kuaipao has spent 30 million in financing and successfully occupied the Luzhou takeout market.
Until then, just take it slow.
"Huh? Are you awake?" Song Yuncheng's voice came from behind.
Chen Yansen looked at the time. It was just a quarter past six.
He walked back to the bed and held Song Yuncheng in his arms: "Didn't you sleep well? You can stay in the room and rest in the morning, and then go back to the Science Park in the afternoon."
"Yeah, I'm still a little sleepy. Why do you always wake up before me?"
Song Yuncheng asked curiously.
"I'm old and I don't get enough sleep." Chen Yansen smiled and made up a story.
"You are one year younger than me, and you are still pretending to be an adult in front of your sister. Why don't you call me sister?"
Song Yuncheng was amused by him and forgot about asking any further questions for a moment. He just kept twisting in Chen Yansen's arms.
"I'm afraid that if I really scream, you'll be unhappy again." Chen Yansen grinned and put his hand into the quilt.
"Brother, stop making trouble. Let me take a nap." Song Yuncheng's face became redder and redder, and his watery eyes seemed to be dripping with water.
"It's too late to call me brother now." Chen Yansen raised the corners of his mouth slightly and dived into the bed.
It was not until the alarm clock rang at eight o'clock that Chen Yansen walked into the bathroom. After taking a shower, he changed into a clean suit and walked towards the restaurant refreshed.
At this time, the first floor was already filled with various luxury cars.
The inspectors stood at the intersection and directed invited friendly merchants, suppliers, partners and media reporters to park their cars in specially designed areas.
As Orange mobile phones sold 11.25 million units in 2011, and with the lobbying of DST boss Yuri, Qualcomm, Microsoft, Sony and others all sent representatives of high positions to attend the press conference.
Lei Yijun didn't want to come, but he wanted to know the price of the new Orange mobile phone as soon as possible so as to adjust Xiaomi's new product research and development plan.
This time, he did not want to compete head-on with Orange Technology. If all customers of the same price range bought Orange phones, how could Xiaomi sell? If Orange's new phone was priced at 2,999 yuan, he would continue to focus on the 1,999 yuan market and launch a 1,499 yuan model in order to gain more market share.
Shortly after Lei Yijun and Li Wanqiang entered the venue, Chen Yongming of OPPO and Huang Zhang of Meizu also walked into the press conference hall one after another.
Huang Zhang glanced at Lei Yijun with cold eyes, ignored him, and sat down with his assistant.
Ye Qiuping, Wang Teng and others were responsible for greeting guests on the first floor.
When Chen Yansen arrived, he happened to see Yu Chendong of Huawei walking in.
At the last press conference, Huawei did not take Orange Technology seriously at all. However, just half a year later, Orange Technology rushed to the fourth place in the smartphone sales list with just one product, and naturally attracted attention.
Yu Chendong led the team and rushed from Shenzhen to Xucheng.
"Mr. Chen, nice to meet you! I've heard a lot about you. It seems that the young people in Hui'an are not only business-minded, but also handsome."
Yu Chendong boasted with a smile.
He is also from Hui'an, and is indeed a fellow villager of Chen Yansen. He grinned as soon as he came up, exuding a warm attitude.
"Mr. Yu, thank you for the compliment. Please come in."
Chen Yansen smiled faintly and led Yu Chendong to the elevator.
In 2012, just two years after its transformation, Huawei, under the leadership of Yu Chendong, easily took the second place in the market in terms of smartphone shipments.
Although operators' contract phones and customized phones account for half of the market share, the shipment volume of more than 20 million units also indirectly reflects Yu Chendong's business capabilities.
As Yu Chendong walked, he observed the fellow villager in front of him. He was tall and straight, with a calm expression. No wonder he could have earned tens of billions at the age of less than 20.
After Chen Yansen sent the person to the elevator, he turned back.
Tang Qingshan specifically instructed that several bigwigs from Xucheng would attend the press conference today, so he should not make any mistakes.
Chen Yansen has no shortage of experience in dealing with this type of people. In his previous life at Feiyu Technology, he even set up a public relations department and spent 2 million yuan a year to support a second generation to help him handle the company's external relations.
To put it bluntly, it was to help him deal with minor troubles with associations such as the tax, market supervision, and fire protection departments.
Even though these people don't have much ability, they have strong connections and can complete procedures that others can't handle with just a word from them.
For this reason, Chen Yansen has socialized with many local bigwigs. In his opinion, come as you please, he is not afraid.
Just as I was thinking about it, an old black Audi A6 slowly drove over.
When the inspector at the door saw the license plate number, he immediately straightened his back and his face became tense.
With a click, a man in his early fifties, wearing a grey jacket, stepped out from the back seat of the car, followed by a middle-aged man in his thirties, probably his assistant or secretary.
"Student Chen, we finally meet today. Old Tang often mentions your name in front of me."
Xu Zhenhui walked over with a smile, and at the same time stretched out his right hand, hanging in the air.
"President Xu, welcome! Last time, I didn't have the chance to thank you in person for what happened in Shanghai. This time, I have to formally thank you."
Chen Yansen grabbed the other person's hand and said with a smile.
At that time, when Tang Qingshan used his connections to rescue the person, it was Xu Zhenhui who made the call. Chen Yansen did not thank him personally before because of the difference in their identities.
But when he sold FoxTao and cashed in more than 10 billion yuan, his importance in Xu Zhenhui's eyes instantly rose by more than a dozen levels.
This time he took the initiative to attend Orange Technology's new product launch conference, also wanting to stand up for Orange Technology and Chen Yansen and express his position.
After all, privately, people in Luzhou have always wanted Chengzi and Pinbei to move their company there.
Xu Zhenhui naturally disagreed. He also wanted to take this opportunity to communicate with Chen Yansen to see if he could build a mobile phone assembly factory in Xucheng to solve the local employment problem.
"Principal Tang and I are old classmates. You are his student, which means you are also my student. If you encounter any problems in the future, you can contact my secretary."
Xu Zhenhui nodded slightly and said with a smile.
Upon hearing this, the secretary beside him quickly handed over his business card.
Chen Yansen took it and put it in his pocket, but his heart couldn't help but skip a beat.
As the saying goes, if someone shows you kindness without any reason, he is either a traitor or a thief.
Chen Yansen is very clear about the pursuits of people like Xu Zhenhui. What they seek is nothing more than performance and thus accumulating capital for promotion.
"President Xu, I'll take you upstairs first." Chen Yansen breathed a sigh of relief, but didn't care too much.
With his current wealth and influence in the industry, if he is unhappy, the worst that can happen is that he moves to another city. He is not that easy to be controlled.
Xu Zhenhui responded and walked into the elevator with his secretary.
Chen Yansen walked with him and talked with him, and finally arranged for everyone to sit in the first row before going out and downstairs.
after.
He Shiyou, head of ZTE's mobile phone business, entered the conference room with his assistant.
Coolpad and Lenovo were also present, obviously wanting to find out the configuration and specific price of Orange Technology's new products.
The last to arrive were the co-founders of several investment banks, Zhang Lei of Hillhouse Capital, Zhu Xiaohu of Sands Ventures, and Zhou Shouzhi of DST.
"Sorry, Mr. Chen, the road conditions are not very good, so we are a little late."
Zhou Shouzhi was on a business trip in Jinling yesterday. He rushed to Xucheng early this morning and his schedule was fully packed.
As the only investor in Orange Technology, DST will naturally not be absent at such an important occasion.
"Mr. Zhou, you are too polite. There are still 10 minutes before the press conference starts. How can you be late?"
Chen Yansen pulled Zhou Shouzhi inside, looking very familiar with the place.
Zhou Shouzhi has a strong execution ability and is hardworking. Chen Yansen really wants to give him the position of CEO of Orange Technology, but he has tried to probe him before and the other party has politely refused.
This shows that Zhou Shouzhi at this time was still more inclined towards the investment field.
Chen Yansen didn't care. The world would change, people would change too. He could just plant a seed in the other person's heart in advance.
When the two of them walked into the elevator, Zhou Shouzhi suddenly asked, "Mr. Chen, when does Pinbei plan to start its Series A financing plan?"
"DST has investment intentions?" Chen Yansen asked.
If Pinbei is added to the mix, DST will have invested in the top three e-commerce platforms in China.
"Investing in Pinbei is in line with the overall interests of DST." Zhou Shouzhi responded with a smile.
“I have no plans to raise funds for the time being, but if I need it, I will definitely give priority to DST.”
Chen Yansen refused with a smile.
Zhou Shouzhi nodded, knowing in his heart that Pinbei would not be short of money in Chen Yansen's hands.
With his influence in the country, even if DST did not intervene, there would be a large number of local investment institutions waving money and begging him to accept it.
The two walked into the conference room and sat down. It was almost ten o'clock.
Wang Teng wore an Orange Technology workwear short T-shirt today with the words "Let technology change life" printed on the chest. He wore a plaid shirt on the outside, casual pants on the bottom, and a pair of sneakers, looking extremely casual.
This is the image carefully designed for him by the brand department and the marketing department. According to Ye Qiuping, most users of Orange phones are young people and office workers.
If we imitate Chen Yansen's sophisticated style of wearing a suit and tie, it will make users feel distant and not down-to-earth.
Wang Teng glanced around and happened to see his boss, who was looking at him with a smile.
He took a deep breath and walked steadily towards the center of the stage.
"Hello everyone, I am Wang Teng, the general manager of Orange Mobile, and also the R&D engineer of Aurora OS. Today I will introduce to you two new products of Orange Technology."
Wang Teng tried his best to slow down his speech so that he would appear less nervous.
He felt it was worth taking this job in exchange for the title of general manager.
Privately, he repeatedly pondered Chen Yansen's speech video, but finally gave up the idea of imitating him.
Because he found that he did not have his boss's super good looks, nor did he have better language rendering skills.
His only advantage is: he has a deep understanding of the research and development process of Aurora OS and participated in the testing of Orange D1 and Orange C2.
He knows the placement of every electronic component and can explain the underlying logic of the design.
"The first product is the Orange D1, which was designed for young users after half a year of hard work by the design department. It uses a MediaTek MT6573 processor, a 4.0-inch TFT screen, 512MB of RAM and 8GB of storage memory, and a 5-megapixel rear camera..."
Wang Teng introduced slowly.
From chip processors to battery capacity, as well as the design reasons for core components, he was able to share with the audience in an easy-to-understand manner.
Engineers introduce new products to users, and the entire process is filled with a strong science and engineering atmosphere.
Although the news media and Orange Mobile fans in the audience were not familiar with some professional terms, it was not difficult to feel Wang Teng's sincerity from his words.
Especially when talking about the technical efforts made by Orange D1 to narrow the border, the audience in the audience felt the whole process of a smartphone from initial conception to finished product.
"I think everyone is concerned about its price. I can only say that this is a sincere price that everyone can afford."
“799 yuan!”
Wang Teng pressed the remote control, and the large screen behind him immediately switched to the high-definition CG image of Orange D1, with every detail clearly visible.
Lei Yijun couldn't help but breathe a sigh of relief when he heard this.
But representatives from several mobile phone manufacturers such as Coolpad, Lenovo and ZTE immediately frowned, as this phone is aimed at the low-end market, which is their comfort zone.
Next, competition is inevitable!
The material cost of Orange D1 is about 390 yuan. Adding the costs of R&D, production, marketing, patent licensing and after-sales, there is still a gross profit margin of at least 15%.
Chen Yansen felt that he had made enough money! Although the Orange D1 only had 512MB of RAM, the price of 799 was enough to cover up all its shortcomings.
(End of this chapter)
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