Chapter 259 Reject the Plague God! Zhou Hongyi: Damn, this is coming for me!
Yenching, 798 Art Center.
Chen Yansen looked up and down at the fat black man in front of him, his heart full of disgust. The two guiding lights in the business world were Zhang Jindong and Luo Yonghao.
What’s the difference between an entrepreneur who can’t make money and a loser? This guy started a blog and went bankrupt; he sold mobile phones and went bankrupt; he invested in e-cigarettes and was blocked by policies; he sold goods through live streaming, and more than a dozen top anchors were banned, and thousands of anchors lined up to pay back taxes.
What a plague! Chen Yansen took a step back, fearing that bad luck would come to him.
He would not superficially think that Luo Yonghao had a bad vision. An entrepreneur who could sense the trends in blogs, mobile phones, e-cigarettes, etc., showed that he had a keen sense of smell for industry trends.
But apart from some success in selling goods through live streaming, all other efforts have failed without exception.
It is obvious that Luo Yonghao is a rookie and his abilities are simply inadequate.
"What do you want?"
Chen Yansen asked calmly.
"Mr. Chen, I would like to establish cooperation with your company and purchase the patent license for the memory cleaning algorithm."
Luo Yonghao was slightly stunned, and saw some impatience on Chen Yansen's face, so he quickly asked.
In 2012, if Android phones wanted to solve the problems of cache fragmentation and lag, the best solution was to install the Aurora OS operating system or obtain the patent license for Orange Technology's memory cleaning algorithm.
It’s not that Luo Yonghao has never thought about developing his own technology, but he has asked people in the industry and found out that even Huawei and ZTE use Orange Technology’s technical patents.
He knew clearly that his R&D team alone could not handle this "black technology".
"You can contact Orange Technology's Intellectual Property Department. I generally won't interfere with matters related to patent licensing."
Chen Yansen declined directly.
As for whether the Intellectual Property Department will agree to cooperate, it is up to him to decide.
"Okay, Mr. Chen." Luo Yonghao forced a smile, his face full of embarrassment.
If others refuse him openly, he would seem to be very tactless if he continues to pester them. He can only quietly step aside and get out of the way.
At this time, Li Wanqiang received the news, trotted over, shook Chen Yansen's right hand and said enthusiastically: "Mr. Chen, I'm sorry to have kept you waiting for so long. Please come in."
In just one year, Chen Yansen's status in the industry skyrocketed.
When facing Chen Yansen, Li Wanqiang unconsciously lowered his posture and led him to sit in the first row of the conference hall.
"Mr. Chen, congratulations on Orange Mobile's global cumulative sales exceeding 20 million units."
Yu Chendong was sitting on the left and greeted with a smile.
The look he gave Chen Yansen did not show any malice towards the friendly competitors.
This is because Yu Chendong had long had the idea of expanding online sales channels, but there was too much internal resistance, especially from senior managers in the terminal sales department, who felt that online channels were not feasible, could not increase sales, and would even damage Huawei's existing sales network.
To put it bluntly, his strategy of building an e-commerce platform and entering third-party channels has affected too many people.
However, since the Orange mobile phone came out, it adopted a sales strategy of online as the main and offline as the auxiliary, and sold 20 million units in less than a year.
Give these guys a hard slap on the face!
Yu Chendong's pressure suddenly decreased, and with the support of his boss behind him, he was able to launch Huawei Mall in March and open up an online sales channel for the company.
In his opinion, if Orange Technology had not achieved great success in utilizing the Internet direct sales channel, the Huawei Mall project would have been difficult to implement.
Therefore, he was both grateful and admiring towards Chen Yansen.
"Thank you, and congratulations to Huawei for surpassing Nokia in mobile phone shipments in the domestic market for the first time," Chen Yansen responded with a smile.
"It's interesting to strive to be the first." Yu Chendong grinned and said with great momentum.
"I thought so too." Chen Yansen narrowed his eyes and smiled faintly.
Wang Xiang, president of Qualcomm China, who was sitting on his right, couldn't help but laugh after hearing this.
Huawei's smartphone shipments in the first quarter were only 4 million units, and including feature phones, it barely broke through 5 million units, which is still a long way from the first-place Samsung.
Orange Technology, on the other hand, shipped 9 million units in the first quarter, which is less than 1 million units away from Shanxing's sales data. It does have the strength to compete with Shanxing.
Of course, this is only limited to the domestic market. If the scope is expanded to the global level, Samsung is still the undisputed industry leader. Nokia, Apple and HTC are no match for it.
Wang Xiang knew that it was impossible for Huawei to surpass Samsung in terms of shipments in a short period of time, but the other party was a major customer of Qualcomm after all, so he smiled and complimented: "I believe in Mr. Yu's ability."
Yu Chendong was stunned. His family knew his own business and he was just bragging.
With Wang Xiang joining the conversation, the three of them talked about everything from Xiaomi's new products to changes in the international market, and more than ten minutes passed in a flash.
Suddenly, the lights in the venue went out and it was plunged into darkness.
The big screen lit up and a cool countdown reminder appeared! Then, a video of a Xiaomi user using a Xiaomi phone to control a remote-controlled car, a remote-controlled airplane, taking photos of the moon with a telescope, and playing games online with friends was played on the screen.
Three minutes later, the video ended, the lights came back on, and only the orange Xiaomi logo and the classic brand slogan "Born for Enthusiasts" remained on the big screen.
Seeing this scene, many media reporters smiled knowingly.
In the past six months, Xiaomi phones have been complained by many users because of the problem of heating.
Lei Yijun was wearing a black polo shirt and grey jeans. He strode onto the stage while waving.
There was a flash of confusion in his eyes!
His mood at this moment was far more complicated than during the first Xiaomi launch conference, with Orange phones blocking his way in front and 360 phones chasing him from behind.
If the sales of Xiaomi MI2 and Xiaomi 1S are not as good as expected, the project will most likely fail.
The cheers from Mi fans in the audience brought Lei Yijun back to his senses quickly, and he thought to himself: Xiaomi has supporters.
“Thank you everyone!”
Lei Yijun had a strong accent and got stuck after he finished speaking. He licked his lips subconsciously, obviously too nervous.
"Thank you all for taking the time to attend our Xiaomi new product launch event, especially the 1,000 Mi fans present today, Xiaomi supply chain partners, and media friends from all over the country..."
Lei Yijun took a deep breath and continued speaking.
“Today I will introduce two new products to you: the second generation Xiaomi smartphone and the upgraded version of the first generation Xiaomi smartphone.
"Xiaomi MI2 uses Qualcomm Snapdragon APQ8064 quad-core processor and 4.3-inch high PPI touch screen. Let's take a look at its full-body photo first, and then we'll run a score on the spot!"
Lei Yijun said slowly.
Running points?
Yu Chendong tilted his mouth and gave Chen Yansen a look that seemed to say, "Mr. Chen, this guy copied your press conference process."
The first person to use AnTuTu running scores at a press conference to prove the performance of their own products was Wang Teng from Orange Technology.
Now Lei Yijun is following suit, which shows that he is very confident in Xiaomi's processor performance, memory specifications and operating system.
A high-definition CG image of Xiaomi MI2 appears on the big screen, showing the phone's appearance design, border narrowness and thickness from multiple angles.
It is worth noting that this time Xiaomi cancelled the three major Android keys and, following Orange Technology, switched to global gesture operation.
The upside is that the phone is smaller, lighter, and more comfortable to hold.
The downside is that once the hardware and system are not well adapted, it is easy to cause problems such as phone lag and slow response.
Copied the design of Orange phone again!
Many people secretly complained in their hearts.
But for users, as long as it is easy to use and cheap, they don’t care who copied whose homework.
Then, AnTuTu's real-time running score scrolled on the big screen until it reached 13742 points.
This is comparable to Orange C2's 13891 points.
Chen Yansen sneered. In terms of processor performance, Xiaomi MI2 is indeed slightly better than Orange C2. One is a new product and the other is an old product.
If Aurora OS was not superior to MIUI system, the running score of Orange C2 might not be as high as that of Xiaomi MI2.
But he didn't care too much about it. Whether a mobile phone can become a best-selling model depends not only on hardware but also on software.
"2GB RAM + 16GB storage memory, 2-megapixel front camera, 8-megapixel rear camera, equipped with electronic compass, gravity sensor, gyroscope..."
Lei Yijun then added.
For each core module, he will talk about the design, production and application stages, in such detail that it makes you want to doze off.
But the effect was also very obvious. Users in 2012 were very fond of this approach. Perhaps because they had watched the Orange Technology press conference, Lei Yijun vaguely had the style and shadow of Wang Teng when he was giving his speech.
In order to highlight the excellent cost-effectiveness of Xiaomi MI2, Lei Yijun pressed the remote control to switch to the big screen.
A table lists the comparative information of Xiaomi MI2, HTC one X, Samsung Galaxy S3 and Apple 4S, including CPU, memory, battery, screen, camera and pricing.
With similar configurations, the latter are all priced above 4,500 yuan, but the price of Xiaomi is a question mark.
"What is the price of Xiaomi MI2?"
Lei Yijun deliberately paused when he said this.
"1999 yuan, isn't it? In fact, the production cost of Xiaomi Mi2 is 2350 yuan."
After Lei Yijun made the announcement loudly, he listened to the cheers of fans below the stage, and the corners of his mouth curled up slightly.
Chen Yansen laughed in silence, turned his head to look at the excited fans, and wondered, "Do these people really believe it?"
As a OEM and supplier of some parts, no one knows the material cost of Xiaomi MI2 better than him, which is only more than 1,600 yuan at most.
What's more, by the time Xiaomi MI2 is distributed in large quantities, it will be at least half a year later, and the material cost will continue to decline.
After all, the price of electronic components will decrease significantly over time.
For example, the material cost of Orange C2 was 1,800 yuan, but after just three months, it dropped to 1,640 yuan.
On the one hand, it is because Senlian Capital has invested in the battery and screen fields, and the large purchase quantity enables it to get a lower supply price; on the other hand, the intensified competition among suppliers and overcapacity have led to lower selling prices.
A mobile phone that is priced at 1,999 yuan at its launch will not make a loss if it is sold for 1,399 yuan a year later. What you think is a clearance sale is simply because the configuration cannot keep up with the development of the times, and the manufacturer is lowering the price accordingly.
As for losing money?
Which businessman would do business at a loss?
The cheers lasted for five or six minutes, and only after Lei Yijun's strenuous efforts to calm them down did they finally calm down.
"The following product is an optimized design made by Xiaomi's R&D team for the first generation of Xiaomi. We named it Xiaomi 1S, or Xiaomi 1 Super."
“Qualcomm S3 MSM8260 dual-core processor, 4-inch touch screen, 1GB RAM + 4GB storage memory, 2-megapixel front camera, 8-megapixel rear camera.”
"Since Xiaomi 1S uses the 1.7GHz main frequency version, its performance has been improved by 20% compared to the first generation of Xiaomi; adding graphite heat dissipation film can effectively reduce the heating problem caused by high-performance mobile phones..."
Lei Yijun introduced them one by one.
As the name suggests, Xiaomi 1S is the first generation of Xiaomi, which only improved the heating problem and reduced the Sharp IPS screen and replaced it with a 4-inch TFT screen from Dongfang.
The price was also reduced from 1999 yuan to 1299 yuan! Lei Yijun's idea was simple: he wanted to use Xiaomi 1S to block 360 phones. With the same configuration, he didn't believe that users would continue to buy 360 phones.
"It seems that the price of Orange C1 should be reduced."
Chen Yansen said to himself.
After Xiaomi, Huawei, Lenovo, ZTE and Coolpad all have plans to release new phones, which will inevitably have an impact on the sales of Orange C1.
But he didn't care. Orange Technology's current main products are Orange D1 and Orange C2. Anyway, Orange F2, an improved version of Orange C1, is very popular in the East African market. When the sales rate is too low, the remaining goods can be directly sold to Africa, which will not affect Mr. Chen's profit at all.
The two-hour press conference finally ended.
After seeing the Pacific Ocean’s graphic report, Zhou Hongyi immediately realized: Oh no, this is coming for me! (End of this chapter)
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