Chapter 390: Admit your mistakes and stand at attention when you are beaten! Big business starts from a small county!
Xucheng, No. 108, Delta Villa District.
“The massage technique is very good and looks very professional.”
Chen Yansen lay on the couch, his eyes slightly narrowed, revealing an expression of great enjoyment.
Ye Qiuping smiled lightly and did not dwell on this topic too much. Instead, she asked about the bug in the product: "Boss, do you think Liu Qiangdong will fulfill his contract?"
"It's only 50 million. Handsome Dong can definitely come up with it. It depends on how he weighs the pros and cons." Chen Yansen said calmly.
If you want to attract users, you should admit the loss generously, admit your mistakes, and stand at attention when you are beaten.
No matter what the reason is, since the user can place an order and pay successfully, it means that there is no problem with the product.
If there is any mistake, it is the fault of the developer and has nothing to do with the user.
If you don’t want to lose money, you can just cancel the order and pay ten or twenty dollars.
Anyway, the order amount is only one dollar, why not count it as ten times the compensation?
He remembered very clearly that similar BUG incidents occurred one after another in the next ten years.
For example, seven years later, Dongfang Operations once changed a 200-yuan voucher for a category with no threshold restrictions into a voucher for all home appliances, resulting in ovens being sold for only 6 yuan, rice cookers for 3 yuan, and electric kettles for 1 yuan, with a loss of up to 50 to 60 million yuan.
But that time, Liu Qiangdong shipped the goods readily.
At this time, Dong was not as wealthy as he would be a few years later, so it was hard to say whether he could deny the debt.
I can only say that Yidong’s backend is difficult to use, otherwise why would there be so many bugs.
"If a similar price loophole occurs in Pinbei and the loss exceeds 50 million, will you allow the merchants to ship the goods normally?" Ye Qiuping asked again.
"The importance of accident review is greater than 50 million, but finding a solution is more important than accident review." Chen Yansen replied slowly.
Pinbei’s merchant backend is equipped with an algorithmic error correction mechanism. For products that usually sell for 100 yuan, as long as the price is lower than 30% off when changing the price, the system will pop up a reminder and add a second confirmation mechanism.
For the platform, if the number of orders with abnormal prices exceeds 100, the alarm mechanism will be automatically triggered and the products involved will be removed from the shelves immediately, thereby reducing the risk of being fleeced.
As for why there are so many bugs in Yidong?
Who knows! "Use some strength!"
Chen Yansen turned over and gave orders to Ye Qiuping.
Ye Qiuping chuckled and kept moving around the edge of Mr. Chen's abdominal muscles.
"What do you want to do?" Chen Yansen asked with a sullen face.
The other party actually dared to commit a crime! "It's a massage." Ye Qiuping twisted her body and replied coquettishly.
"There's something wrong with your technique. Let me teach you. Remember, I will only demonstrate it once." Chen Yansen said seriously.
Before he could finish his words, a pair of big hands reached out.
at the same time.
Liu Qiangdong sat on the sofa, thinking hard for several hours, but still couldn't make up his mind.
During the process, he communicated with the Municipal Supervision Association.
He tentatively told the other party about Xu Lei's solution, but the other party remained noncommittal and his attitude was unclear.
In theory, there is no problem in canceling the order and compensating ten times the loss.
However, the user's transaction price was only 1 yuan, while the actual value of the product was close to 1,000 yuan. No one would agree to only compensate 10 or 20 yuan.
"This bunch of bastards are all just rubbish users who are trying to take advantage of others. Does Dong need them? No!"
"Keeping promises is important to businessmen, but also unimportant. Once you lose users, how far can Yidong go?"
As soon as Liu Qiangdong closed his eyes, he felt two voices arguing in his head.
Just as he was hesitating, Zhang Jindong of Suning joked on Weibo: "If Suning encounters such a situation, it will definitely fulfill the contract. From the perspective of the Contract Law, the contract is established when the user places the order."
What this means is that if Yidong dares not to perform the contract, users can sue Yidong.
It's full of fuel!
At 3 p.m. that day, Yidong began to cancel user orders in large quantities, and all orders with a quantity greater than 1 were canceled.
Orders with a quantity of 1 are retained.
Liu Qiangdong's attitude is very clear, those who take advantage of the situation are not Dongfang users, they are all gray and black industries.
In the end, they only need to bear more than 20 million to appease 99% of the users who placed orders.
Although the loss is still not small, it is not unbearable compared to 50 million.
In addition, the BUG incident of the Yidong group buying channel also became a hot topic on Weibo, bringing a lot of traffic to the new product, which can be regarded as spending money on a marketing promotion.
But those users who placed dozens, hundreds, or even thousands of orders were not happy, because Yidong only compensated them ten yuan after canceling the orders.
Ten yuan? That's too insulting! For a while, as soon as the Yanjing Municipal Supervision Association's landline was turned on, users from all over the country called in with complaints.
Among them, Li Chang, who placed 3,000 orders, also appeared on the livelihood program “Jinling Zero Distance”.
Unexpectedly, not only did I not get any sympathy, but I was also scolded.
“3,000 orders? That’s crazy!”
"Liu Qiangdong, replace all your technical staff."
After seeing this comment, the R&D staff of Yidong felt dizzy and cursed: This has nothing to do with technology, this is the fault of testing and operations.
"People, don't be so shameless! Others buy 1 order, but you buy 3,000 orders. Is that reasonable?"
Of course, there are also some people who support Li Chang. The main reason is that Dong canceled user orders without permission, which made netizens think that the e-commerce platform is too domineering and can manipulate user accounts at will.
So is the balance they have in Dongfang Payment still safe?
The tide of opinion online quickly changed.
Chen Yansen realized something was wrong and immediately realized that someone was behind the scenes fanning the flames, perhaps a bank or a financial company.
He immediately called Zhang Yinjia, and after some discussion, the operation department of Orange Pay issued an urgent announcement: one cent less, a million in compensation.
If a user's Orange Pay account balance is less than one cent, the platform will pay one million Huayuan in compensation.
The reply was extremely strong! After learning about Orange Pay’s countermeasures, Ma Liyun and Ma Wenteng immediately smelled a hint of conspiracy and responded quickly, taking the same approach as Orange Pay.
WeChat Pay announced: If one cent is missing, the compensation will be five million.
The slogan of Zhifubao is: One cent less, ten million in compensation.
Senlian Capital, Ali and Penguin are very powerful. After all, they are the first-tier Internet companies in China. Although there are people trying to lead the rhythm, it disappeared in an instant with the statements of the three companies.
In particular, Yu'ebao's "Share 10 billion experience funds" activity was not affected at all.
The number one on the list has over 30 million in funds! The second one has 29.7 million! The third one has 28.4 million! The fourth one has 4.9 million! Obviously, there are currently three people who want to have lunch with Mr. Chen.
The next day, national teacher Zhang Yimou responded to the doubts about exceeding the birth limit for the first time.
In an instant, a single stone caused a thousand ripples, and the popularity of major portals, Weibo and Toutiao exploded.
The attention paid to the Yidong BUG incident is also fading rapidly.
Although Liu Qiangdong's move was risky, he also gained some popularity among the public.
Another person who escaped the disaster was Chang Wei of Ofo. After launching the "refund at any time" and "recharge deposit" functions, users gradually forgot about the previous deposit refund controversy.
On March 11, Analysys Data’s group buying industry report finally came out, announcing the core industry data for February.
The first place is undoubtedly Kuaipao, with a monthly transaction volume of 1.76 billion.
Colleagues couldn't help but gasp when they saw this.
You know, there is the Spring Festival in the middle of February, and the industry is in a low period for half of the time before and after.
How did Kuaipao do it? The growth rate is too fast!
According to the data in February, the number in March will definitely exceed 2 billion!
The second place is Qiandu Group Buying (Lashou.com), with a monthly transaction volume of 1.13 billion.
The third place is Dianping, with a monthly transaction volume of 760 million.
The fourth place is Meituan, with a monthly transaction volume of 390 million.
Wang Xin immediately jumped out to refute, saying that Meituan’s actual transaction volume in February was 460 million yuan.
But industry insiders know that since Juhuasuan and Meituan terminated their cooperation, Meituan's business volume has shrunk again, and it is normal for it to be less than 400 million.
Meituan is about to be eliminated!
The Matthew effect is evident in the group buying industry, with Kuaipao leading the way, followed closely by Qiandu Group Buying, and Dianping struggling to hold on.
However, Chen Yansen was not satisfied with the expansion speed of Kuapao's group buying business. The monthly transaction volume was only over a billion yuan, with an average daily volume of less than 100 million yuan.
In his opinion, the potential of the group buying industry has yet to be tapped.
After occupying the first- and second-tier cities, there are still third- and fourth-tier cities, as well as county-level markets.
Therefore, at his instruction, Pei Yi selected 10 counties in Hui'an Province as pilot areas to test the business potential of the county-level market.
If the net profit generated each month can cover the manpower, promotion and management costs, then we can extend our business tentacles to the county and town level one year in advance.
…
…
Chunshen, Qipan Street.
"Wang Bin, are you really the big boss's classmate?" asked Wang Tianming, the field sales manager who was leading the group of three.
"Well, why would I lie to you?" Wang Bin replied proudly.
He was indeed Chen Yansen's high school classmate, but the two did not interact much. The number of words they spoke to each other during their three years of high school could be counted on one hand.
"The gap between people is really huge." Wang Tianming sighed subconsciously.
"Brother Wang, if you don't know how to speak, you don't have to say anything." Wang Bin said quietly with a gloomy face.
"Okay, you're not bad. The boss is still in school, but you're working. Do you feel better when you think about it this way?"
Wang Tianming laughed dryly and comforted him casually.
Fuck! That's because I went to college, and the school urged me to move out before I even graduated.
Wang Bin felt even more upset.
"Brother Wang, it's important to sweep the streets first!" another young man urged.
The three of them are the field sales people of Kuaipao. Wang Tianming is a backbone transferred from Luzhou, and Wang Bin and he were recruited locally.
In such a big county, there are only three of them recruiting investors.
If you can negotiate with all the restaurants, hotels, KTVs, cinemas, and foot massage parlors, you can earn at least hundreds of thousands of commissions a year.
"Datou is right. Making money is the most important thing. The weather is cool in the morning, so we can take the opportunity to talk to a few more companies." Wang Tianming nodded.
"Brother Wang, my name is Wu Xingyu. If you call me Big Head again, I will call you Old Wang next time." Wu Xingyu said unhappily.
"Okay, Big Head, you go to South Street and Wang Bin goes to North Street." Wang Tianming replied with a smile.
Your mother...! Wu Xingyu glared at the other person fiercely.
(End of this chapter)
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