Chapter 64 [Seeking follow-up reading] 10 billion subsidy pre-launch (3.6K)
Chen Yansen certainly wouldn't be so bored as to ask the other party whether he could sing, dance and rap.
Xu Kun expressed himself fluently and logically, and he was also a major in e-commerce. Chen Yansen gave him an offer on the spot without hesitation.
"Come and report tomorrow, welcome to join Fox Tao!"
Chen Yansen shook hands with him, walked him to the door with a smile, and then called the second candidate.
"Mr. Chen, I'm sorry I didn't recognize you yesterday."
The person who came was Zhang Yifeng, whom I met at the basketball court last night. He scratched his head and looked honest.
"You weren't like this yesterday. Foxes don't pick honest people. I only want smart people."
Chen Yansen waved his hand, motioning him to sit down and chat.
"Then let me introduce myself first. Mr. Chen, I am Zhang Yifeng, a 2007 e-commerce major. I previously interned at Junbao E-commerce for two months. The main categories I came into contact with were standard products. I am familiar with the Taobao platform. I would like to apply for the position of product selection and operation..."
Hearing Chen Yansen's teasing, Zhang Yifeng stopped pretending, straightened his expression, and spoke confidently.
"You have internship experience at Zunbao, so it shouldn't be difficult for you to get into a brand. Even if you can't get into Taobao and Yidong, Yixun and Newegg will be fine. Why do you choose Fox Taobao?"
Chen Yansen stared at him and asked straight to the point.
"I want to make money! With my qualifications, it would be difficult to get a position above manager in three to five years, whether it is an agency operation company or a comprehensive e-commerce platform. But FoxTao is different. It is in the take-off stage and can give me more room for development."
Zhang Yifeng smiled softly, his tone sincere.
"It's human nature, I understand, and welcome to join FoxTao." Chen Yansen likes people who are honest and love money. Such people have clear goals and will work harder.
"Thank you, Mr. Chen!" Zhang Yifeng said goodbye politely. After leaving, he left his contact information with Xu Xingxing.
The morning passed in a flash.
In addition to Xu Kun and Zhang Yifeng, Chen Yansen recruited several senior students majoring in e-commerce. In the end, he couldn't help but complain: "These bastards treat this as the first stop of the autumn recruitment."
In the next two days, he was busy with interviews and hired a senior student majoring in human resources to be in charge of personnel. Xu Xingxing became a member and team leader of the administrative team. The legal affairs was handled by a business law teacher recommended by Principal Tang, and other groups were supplemented with personnel.
The team members expanded to 42 people, which was not a small scale. At this time, nearly half of the office space on the second floor of the Entrepreneurship Park was used by FoxTao.
On November 5, Penguin’s 10 million yuan in financing finally arrived.
With the money, Chen Yansen felt more confident. Through Zhao Maolin's channels, he purchased a batch of Apple 4 mobile phones. On the 0 yuan bargaining event page, the products were more abundant, including refrigerators, televisions, ovens, bicycles, electric vehicles and so on.
The number of new users who register on FoxTao through the event link every day has skyrocketed, with the highest number in a single day approaching 200,000.
Wang Zihao and his advertising team are also working hard, and the daily advertising budget of 100,000 is spent completely.
…
…
The next afternoon, Room 206 of the Entrepreneurship Park.
"Zihao, you contact Zhao Maolin. We will use the SMS marketing channel of China Telecom. Before Double Eleven, we must send the link SMS of the super red envelope to the mobile phone of every Fox Tao user."
Chen Yansen leaned against the table and gave instructions to Wang Zihao who was standing beside him.
"Okay, Brother Sen, Zhao Maolin's quote is 8 cents per piece. We can start processing immediately after Hu Yun exports the user data." Wang Zihao nodded in response.
"Zhuang Rui, check the activation threshold of the super red envelope again. If something goes wrong here, we will all be in trouble."
Chen Yansen's tone was relaxed, but his expression was extremely solemn.
In 2010, Ali Baba had not yet launched the super red envelope game, but the Double Eleven promotion already existed, and Chen Yansen certainly would not miss this opportunity to make money.
Based on the commission ratio of the products on the Fox Tao page, he asked Zhuang Rui to design a red envelope combination called "10 Billion Subsidies": 2×5 off for purchases over 10, 8×5 off for purchases over 100, 20×5 off for purchases over 300, 30×5 off for purchases over 500, 60×5 off for purchases over 1000 and 80×5 off for purchases over 5000.
The rules are simple. Users can go to Taobao, Yidong or PaiPai.com through FoxTao and buy a product worth 11.9 yuan. In addition to the original rebate, they can also get an extra 2 yuan cash red envelope.
This tactic has become commonplace more than a decade later, but before the golden age of e-commerce, it was a crude and effective marketing method.
"Brother Sen, don't worry! I have discussed with Wenbo, and the product filtering function will be launched tomorrow. Once the user's rebate plus subsidy red envelope amount exceeds the commission amount of the purchased product, the product will not be displayed to the user."
Zhuang Rui raised his head and made an 'OK' gesture.
Chen Yansen nodded slightly and turned his attention to the operations team.
"Brother Sen, when it comes to product selection, we must strictly follow the gross profit margin requirements to ensure that there is no negative gross profit." Chen Xu, Hu Li, Xu Kun, Zhang Yifeng and others quickly made this assurance.
"Pengfei, you and Wenbo should confirm the development requirements. All products on the search pages must be filtered to control gross profit. I may not make money, but I absolutely cannot lose money. Do you understand?"
Chen Yansen patted Xiang Pengfei on the shoulder and reminded him again and again.
"Brother Sen, I will not make any mistakes this time." Xiang Pengfei gritted his teeth and said firmly.
If there is any problem again, he will be too embarrassed to stay in Fox Tao anymore.
"Next week is the first time that FoxTao will participate in the big promotion of the e-commerce platform. Whether we can eat meat or drink soup depends on you. Come on!" Chen Yansen smiled faintly and clenched his fist to encourage.
Everyone echoed loudly, their expressions excited, their eyes full of excitement.
"Young people are easier to fool than those old foxes in my previous company. They will only risk their lives for you if you pay them the salary and overtime pay!" Chen Yansen thought to himself.
However, with the 10 million from Penguin, he readjusted the salary packages. The monthly income of Zhang Wenbo and others is also at an upper-middle level in the entire Hui'an Province.
Even though he didn't mention overtime pay and bonuses, this group of people were still very motivated.
After the meeting, Chen Yansen went downstairs. He wanted to talk to Song Yang, but when he saw that he was busy packing express packages with his head down, he gave up the idea, walked out the door alone, and strolled along Xuehai Road.
Shopping guide e-commerce is not high-end, but in 2010, it was too early to develop information apps or short videos, and the conditions were not mature. There were too many competitors for group buying, and the supporting facilities for takeout were insufficient. After repeated consideration, he started to do his old business, first sucking blood from Ali, and then talking about the next step after he was full.
Fortunately, the early development was extremely smooth. The 10 million from Ma Wenteng saved him at least half a year. With the support of Penguin, he was more likely to attract the attention of venture capital and also attracted a wave of natural traffic.
Coupled with his special status as a freshman, he was unknowingly hyped up as a young genius.
Eighteen years old, 10 million in financing, and Ma Wenteng’s personal interviews, put all this together and it was explosive news.
When it comes to rebate e-commerce models today, FoxTao has become the industry leader. Although some websites were established earlier than it, they are far behind in terms of the number of registered users and daily active users.
In a niche industry, the only thing people remember is the number one! Passing by the No. 8 dormitory building, Chen Yansen saw that the balcony light of 8302 was on, so he walked in.
When I opened the door, I saw Kent Tong sitting on a chair, wearing headphones, staring intently at the computer screen.
Chen Yansen stepped forward and took a look. It turned out that he was watching an educational movie, so he cleared his throat and said, "Azhe, I didn't realize before that you are quite fond of studying."
Tang Zhenzhe was frightened by him, and his anger disappeared instantly. He asked in surprise: "Brother Sen, how did you get in?"
"It flew up from the balcony." Seeing that there were melon seeds on his table, Chen Yansen didn't hesitate to grab a handful and started to make up stories.
"I clearly remembered locking the door." Tang Zhenzhe was not stupid, and of course he didn't believe his nonsense. After a moment's thought, he realized that he did not lock the door. His old face turned red and he spoke with a puzzled look on his face.
"Song Yang has opened a courier agency, why don't you go over and help?"
Chen Yansen asked casually while cracking melon seeds.
After Wang Zhengqiang went to the library with his schoolbag on his back and spent a few days there, he no longer wanted to act. Reading books was not as interesting as starting a business. In addition, Song Yang was short of staff, so the two of them exchanged glances and got together.
"Teacher Guo threw all the departmental chores to me. I was so busy that I finally found time to watch a movie and even forgot to lock the door."
Tang Zhenzhe hurriedly complained that his family's conditions were okay, but not rich. Seeing Meng Xibo become the head of the customer service team at Fox Tao, earning more than 2,000 yuan a month, it would be a lie to say that he was not envious.
Although it was cool to be a class monitor, he easily became the deputy director of the student union while others were scrambling to join, and he had many opportunities to communicate with girls, but the key was that most of the pretty girls in the class were not interested in him.
He had been flattering Su Meiling openly and secretly for a month, but her attitude was lukewarm. Later, he asked someone and found out that she had her eyes on Chen Yansen.
Compared with Chen Yansen, the title of squad leader means nothing!
Chen Yansen has many titles, including CEO of Senhai Technology, founder of FoxTao, entrepreneurial star of Xucheng College, and a business genius with an annual income of tens of millions.
He heard from Guo Dongchen that at the end of the year the department planned to give Chen Yansen the title of outstanding student, plus a first-class scholarship. This bastard, who can't even attend three classes a month, is still being evaluated for excellence. How can he go about this?
"This shows that Teacher Guo values you. Work hard." Chen Yansen teased him with a smile.
He knew Tang Zhenzhe's abilities. In his previous life, he was the channel director of a timber company, responsible for the Southeast Asian market. He stayed in Annan all year round and was very good at developing markets.
However, given FoxTao's current situation, it does not need business talent, so he did not bring in Kent Tong to join.
"Did Song Yang tell you about the class team building tomorrow?" Tang Zhenzhe waved his hand and changed the subject.
"He didn't say where you guys are going for team building? He might have been too busy to remember. The number of users participating in FoxTao's 0 yuan bargaining has doubled, and there are nearly 500 express deliveries every day. He's so busy that he can't hold on." Chen Yansen said with a grin.
"Let's go to Delta Park and have an outdoor barbecue. I've also borrowed a DV and three cameras from the teacher in the equipment room. I'll take some photos later..."
Tang Zhenzhe spoke enthusiastically.
After hearing this, Chen Yansen smiled awkwardly. When he was campaigning for Tang Zhenzhe for class monitor, he promised to take the whole class to see a movie. In the end, Tang Zhenzhe didn't even go to the classroom, so he naturally couldn't fulfill his promise.
"I can't go! Taobao.com's Double Eleven starts next week, and I have to work overtime these two days." Chen Yansen shook his head and refused.
"Well, okay." Tang Zhenzhe sighed and couldn't help asking, "Brother Sen, are you going to college to study or to do business?"
"What is the purpose of going to school?" Chen Yansen asked back.
"Find a good job and make more money." Tang Zhenzhe answered subconsciously.
"So, I chose to make money directly and avoid two years of detour." Chen Yansen said seriously.
"Then why did you come to college?" Tang Zhenzhe asked puzzledly.
"That's because college life is great!" Chen Yansen stood up, waved goodbye, and replied in a leisurely tone.
His mentality is no longer young, but he can find the taste of youth in young girls.
…
…
In a residential building in Shanghai, a middle-aged man with a retro slicked-back hair asked his companion across from him, "Brother Zhong, FoxTao is developing too fast. Our search and B2C approach may be wrong."
"You mean, we should copy FoxTao's model? But we don't have any money."
Gu Yaozhong frowned, looking embarrassed.
As one of the earliest pioneers in China to imitate Ebates, he worked hard for four years but still failed to attract the attention of venture capital.
And now, an 18-year-old freshman, who had just entered the market, received tens of millions of venture capital from Penguin. Why?
"My classmate works at Thinking Capital. He has heard of our project. Maybe we can talk to him about it."
The greasy-haired man said seriously that if he couldn't get financing, he would have to give up the project.
Please read on! Thank you all! (End of this chapter)
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