Chapter 960 Lin Fan's big move! He's going to cause trouble again!

The animated film scheduled for this Spring Festival is not like the previous "Roman Holiday", which just caught the last train of the Spring Festival and took advantage of the traffic of the Spring Festival.

This time, the animated film will be released from the first day of the Lunar New Year until the end of the first month of the lunar year.

Among them, the seven days from the first day to the seventh day of the Lunar New Year are known as the golden time of the Spring Festival, and are the time when the box office of Spring Festival movies skyrocket.

As long as the box office in these seven days is not bad, the overall box office of this movie will be acceptable.

Of course, there are also some movies whose momentum was not very obvious in the early stage, but their reputation rebounded in the later stage, but this phenomenon is after all a minority.

The real winners are usually the ones laughing from beginning to end.

Of course, Yang Hongxia also wanted to be such a big winner, so she was willing to put a lot of effort into publicity.

First, a trailer for the animated film was released on major online platforms, showing off the post-production special effects of Earthling Studios.

Then the promotion was spread offline - a large number of exquisite figures, dolls, and models were produced and put into physical stores for exhibition.

Yes, it’s only for exhibition and not for sale.

The official sales will not be open to the public until the movie is officially released. Before the movie is released, everyone can only watch such a beautiful set of figures lying there, but cannot buy them home.

You can imagine how painful this feeling is.

In addition, huge cartoon character dolls will be erected in major squares and activity centers so that even passers-by who do not pay attention to the movie can see the huge dolls at a glance when they pass by; before seeing the movie, they can also skillfully call out the names of these doll characters.

More importantly, it attracted a large number of children to watch and take pictures.

After all this operation, when the movie is actually released, are you still worried that there will be no audience?

At this time, Lin Fan also put down the filming work at hand and quietly boarded the flight back to China.

This time when Lin Fan returned to China, he did not come to attend any award ceremony or animation film roadshow, but for other important matters.

Yang Hongxia personally went to the airport to pick up Lin Fan who had quietly come out of the VIP channel, and then went straight to the company without even going home.

In the car, Yang Hongxia handed a document to Lin Fan: "This is a planning report made by a professional planning company based on your requirements. Please see if it meets your requirements and whether there is anything that needs to be modified?"

Lin Fan took it and looked at it. It was a land planning document, which detailed the development prospects of the land, the investment-output ratio, and various detailed plans.

The core plan was proposed by Lin Fan himself, and then designed by the planning company.

Lin Fan skipped a large part of the data analysis at the beginning - anyway, Yang Hongxia would have asked professionals to check these contents one by one, and no one who wanted to deceive Yang Hongxia in this regard had appeared yet.

Lin Fan only needs to see whether the part he cares about is in line with his own ideas.

As for other things, such as land bidding, development, and various certificate processing, they were all handled by Yang Hongxia, so Lin Fan didn't have to worry about it at all.

Yes, that's right, Lin Fan bought a piece of land.

The idea of ​​buying land had already existed in Lin Fan's mind.

But Lin Fan didn't have enough money before to dream of such a thing, so he didn't say it out loud, but kept it in his heart.

Later, as Lin Fan's movies sold well at the box office, Lin Fan earned more and more money, the size of the Earthling Studio became larger and larger, the number of staff continued to increase, the number of projects continued to increase, and there were more and more momentum, so Lin Fan's idea of ​​buying land resurfaced.

Then he communicated with Yang Hongxia and found that Yang Hongxia also wanted to build an office building. So the two hit it off and began to work together to acquire the land.

Well, after such a long time of searching and checking, Yang Hongxia finally found a piece of land that was suitable in all aspects. She then asked professionals to conduct a land appraisal. After multiple verifications through Yang Hongxia's extensive network of contacts, the matter was finally finalized.

Therefore, Lin Fan, who received the news, naturally rushed back as soon as possible to make the final confirmation.

Of course, it was also time to do the final wave of publicity for the upcoming animated film. Anyway, Yang Hongxia would not let Lin Fan go without using such a good publicity opportunity and let him leave again.

However, these are all things for the future. The most important thing now is to quickly finalize the land purchase.

However, the purchase of the land was an absolute secret in the Earthling Studio. Apart from Lin Fan and Yang Hongxia, only Xia Yan, Xia Shaozhang and Zhou Yue knew about it.

There is no mistake in the poem, post, content, and read the book on 6, 9, and bar!

However, Xia Yan always put Lin Fan first, and she would unconditionally support Lin Fan's decision. Although Xia Shaozhang knew about it, he was not a member of the Earthling Studio after all, so his opinion was only for reference.

As for Zhou Yue, forget it. He is solely focused on music. Even if you tell him about the land purchase, he will forget it in a blink of an eye. Knowing about it is the same as not knowing about it.

Therefore, this matter finally fell on the shoulders of Lin Fan and Yang Hongxia. After consulting with countless professionals, the two of them closed the door and handled the matter.

Such a big move of buying land had more or less spread some news. Most people in the circle thought that Lin Fan was going to switch to real estate investment and also learned from some people to buy and hoard land. Only a small number of people vaguely guessed Lin Fan's plan and sighed that Lin Fan was really generous.

However, Yang Hongxia kept the news secret and did not spread it widely. Her fans were also unaware of it, so this matter did not attract much attention.

In addition, Lin Fan suddenly announced that he would attend the premiere of the animated film, which made fans so happy that they exploded on the spot and began to re-plan their movie-watching plans.

For example, some people who originally planned to go to the movie on the seventh day of the Lunar New Year to support Lin Fan rushed to buy tickets for the premiere on New Year's Eve just to see Lin Fan. Fans who originally planned to go to the premiere were like they had won the lottery, and they all looked forward to meeting Lin Fan and interacting with him during the movie.

More importantly, the pre-sale box office, which had already reached saturation, suddenly fluctuated again after Lin Fan announced that he would attend the premiere. In less than an hour, the pre-sale box office increased by another 30 million!

This fan appeal, this box office appeal, and this popularity really make other filmmakers feel like they are eating three pounds of lemons and are jealous from head to toe.

Even Yang Hongxia couldn't help but sigh: "If I had known you were so useful, I would have announced your return earlier, which would have saved me a lot of publicity fees!"

(End of this chapter)