Chapter 69
This is a habit he would not tell others about.
Su Ning acted like this when he was in a bad mood before. He would sit on the sofa wrapped in a small blanket and not sleep, as if it was a kind of autistic self-regulation. After tonight, he returned to normal.
The road still needs to be continued.
The space left for "emotions" in this circle is also very narrow. Sitting in this position, it is best to always stay calm, no matter what happens.
But what was different from before was that Shen Mingzheng was back this time. As soon as he got off the plane, he knew that the group didn't win the award today. When Chen Tao told him about this, he was very surprised. This was something that people in the industry couldn't figure out at once.
Su Ning is not the only one who thinks that the Audience Choice Award is fair. For example, Shen Mingzheng did not know until the last moment that even the Thorn Award was unfair and could be manipulated.
He had some guesses about this in his mind, and when he got home and saw Su Ning like this, he went up to him and hugged him and the blanket in his arms.
"It doesn't matter what happens," he said. "Tell me what happened today."
Su Ning took a deep breath and told him everything.
He reflected on this matter seriously, just like reviewing other work, and said to himself: "My choice at that time..."
He refused until the end.
Su Ning has encountered setbacks over the years, but he has always been accustomed to protecting others, especially his own artists. He bears the company's losses himself, but because his decisions have affected them, he feels that he has not done well enough.
Although Li Chu and the others didn't blame him at all.
"Don't think so," Shen Mingzheng said, "Yuedong came here tonight for this matter, and we must get an answer from you. Zhu Lan is watching from the side. As long as you are persuaded, even if you nod, this matter will definitely not be allowed to go away."
This is a situation where there is no agreement.
As Liang Xiaoliang said, the current industry situation is that the platforms are strong, and even Zhu Lan is accustomed to it. It cannot be changed at will, and no matter how good the negotiation skills are, they cannot solve this situation.
They didn't want to use the main characters confirmed by the platform in "The Ambitious Family", nor did they want Glory to film casually, so this matter was a dead end, and it didn't matter what Su Ning's reaction was tonight.
If it was a mistake to refuse outright, then being ambiguous would make the situation even more difficult to resolve. Tonight was the trap they had set.
"Let me put it another way," Shen Mingzheng said, "If Yuedong asked you to choose again now, would you agree?"
Su Ning doesn’t know.
There are other awards, and you can win them again, but the impact of acting in a bad drama is more far-reaching than this.
He understood all these principles.
Su Ning leaned on his shoulder, was silent at first, then rubbed his shoulder, and after a while asked again: "So when you go to find Ye Qiuxin this time, did she agree?"
"She agreed," Shen Mingzheng said, "I brought the script with me and explained the character to her in detail. She was particularly interested. I also told her the situation that the play could only be broadcast on Haicheng TV at most, and the platform and time slot might not be good. She gladly accepted it and even said that if we didn't have enough money, she could reduce some of her pay."
"Su Ning, believe me, this play has great potential."
"Don't want Yuedong, they just have no vision."
In this circle, there are people who go with the flow, and there are people who indulge in superficial glitz and fame, but there are also people who are willing to calm down and do something practical.
Ye Qiuxin agreed, and Director Guo Baomu would come to shoot. Thinking about the script he had read, he felt that it was not that difficult at the moment.
There is still hope.
"Okay, I'll go talk to Orange Video tomorrow," Su Ning perked up after hearing the news. "It doesn't matter, even if the price is lower."
Shen Mingzheng nodded: "Well, I'll go with you."
Su Ning thought for a moment and then said, "There is also Glory's next album. Although it has been planned before, I think we can't just leave it at that. We need to work on it more carefully."
Last time it was a mini album with three songs, this time Su Ning prepared eight songs. This configuration is not lower than the previous album, but Su Ning still feels it is not enough.
Now that he didn't get the award, he had to produce even more unquestionable results so that no one would dare to say anything.
He can definitely give his artists the best.
Shen Mingzheng agreed and coaxed her to go to sleep. He was not sleepy at all. Then he took out his cell phone, thought for a while, and asked Li Chu about the details of today's situation.
The other party replied very quickly. Knowing that Su Ning was still worried about this matter after he returned, he sent a lot of messages at once: "We all know that he is doing this for the group. In fact, it doesn't matter whether he gets the award or not! If Su Ning is in a bad mood, I will go to him tomorrow to talk about it."
In fact, he saw it today.
How can anyone be as emotionless as Su Ning? He used to praise them when they achieved something, but now he is the first to apologize when there is a problem, even though his choice was not wrong at all.
He wasn't that angry when he didn't get the award, but now he's rolling around on his bed in anxiety.
"No need," Shen Mingzheng replied, "but this incident reminded me."
Su Ning held his breath and tried to finish his next album. Shen Mingzheng was in charge of the music and dance, and they were basically done.
The production team of Shen's Pictures is now very complete, so it's hard to come up with something new, but this MV can be done with some effort. The last MV made by the group was quite basic and just followed the trend.
For music videos, stream of consciousness is very popular among today's singers and idol groups. The images are beautiful, the concepts are varied, and the emphasis is on exquisite close-ups. However, the story-telling MVs that were very popular in China at first are now rare.
In fact, story-telling MVs enhance the emotional expression of a song and are more likely to be impressive.
Shen Mingzheng thought about this and replied to Li Chu: "I think you may not be unable to act."
Li Chu: “?”
Idols can evolve into actors, and there are many successful cases in the circle, but they must at least have a basic understanding of the industry and take it step by step, but they must not act in bad movies.
The next day, Su Ning, who was coaxed by Shen Mingzheng and full of energy again, went to Orange Video to discuss cooperation as soon as possible.
Because of what happened yesterday, he changed his mindset.
He has a good relationship with Chen Yuan, who is also very satisfied with Glory's operations and agreed to buy the exclusive broadcasting rights for "The Ambitious Family".
But Guangying Entertainment has a dark history of many flops, and several of its adaptations of well-known novels failed, which were severely criticized by the audience. It is true that idol groups are operating well now, but this is very different from dramas. Many audiences are still avoiding Guangying Entertainment's adapted dramas.
"Boss Su, you have already decided on a female lead, Ye Qiuxin. Her dramas generally don't have much appeal on the Internet. This is the truth," the person in charge of the other party said. "Director Guo Baomu is a good director, but he is very strict with actors and only likes to use those he likes. All you can give the platform are some small roles... It's difficult for us to do it."
"Also, this Jixue, I don't think I've heard of this person either. It says he plays an important role. Is he a newcomer?"
Su Ning brought Ji Xue to meet Director Guo and had a brief audition. Guo Baomu was quite satisfied with her, but there were several young roles suitable for Ji Xue that had not been decided yet. Su Ning was determined to put her in, so she was included in the script.
The remaining actors have hardly been finalized.
"Yes," Su Ning said bluntly, "He is a newcomer in our company."
He's a newcomer, and his name has never been heard of by the other party, which makes him seem unattractive.
After flipping through the entire plan, he didn't see even half a bit of traffic. He had to show a sad expression and hesitated to speak to Su Ning.
"Let's do this."
Shen Mingzheng said: "What we want here is mainly the streaming of Orange Video. When the drama is broadcast, the opening page or the first picture of the advertisement will be necessary. We hope to have the necessary promotional resources, but the price of buying the drama can be negotiated."
"If you don't trust us, we can discuss the form of profit sharing. We will bear the risk ourselves."
Profit sharing means that the video platform pays a small amount of money in the upfront, and the subsequent balance is paid based on the actual situation such as the number of clicks on the drama. The more clicks there are, the more money is paid, and the less clicks there are, the less money is paid.
This does reduce a lot of pressure on Orange Video, but it is still very stressful for the production team.
Generally speaking, normal companies would not make such a choice. Common revenue-sharing dramas are those with small investments. I have never seen a palace fighting drama with a large investment played like this.
Su Ning originally didn't want to use this method, but given the current situation, he really had to take a risk.
"Okay," the other party was relieved when he saw that he didn't have to pay any money, "Let's just take it as trusting Mr. Su and Mr. Shen."
Once a consensus was reached, signing the contract went smoothly. Su Ning had already started preparing for the various tasks before the shoot and signed the contract while going through the process.
On the day he officially signed, Shen Mingzheng accompanied him. After leaving Orange Video, Mr. Shen suddenly mentioned in the car: "Su Ning, tomorrow is Valentine's Day."
When Su Ning was busy, he didn't care about holidays. He was flipping through the contract in the car and said, "Yes, Valentine's Day."
Shen Mingzheng waited for him to react, and then heard Su Ning say, "Isn't that when the movie Ji Xue was released?"
She re-shot the film "Old Love Letters".
I saw her promoting it on WeChat Moments yesterday, and President Lu liked it and praised her a lot. She has also booked out theaters everywhere today, and the management team of Su Ning Group is also stepping up promotions.
But Ji Xue is not the protagonist after all, and the current publicity and promotion done by her team does not overshadow the main character, but after the film is released, the publicity strategy will change according to the actual situation.
...It seems like the only thing on his mind is the movie itself.
Although it was not wrong, Mr. Shen was used to it and said, "Let's go. I'll go with you tomorrow."
There are several romance films in this schedule, and "Old Love Letters" has little publicity funds. Although it tried very hard, the momentum is still not big enough. Gaoshan Pictures tried its best on the first day, but still only had 15% of the screenings, ranking last among several films.
Su Ning really went to see it with Shen Mingzheng. They went there after get off work, at the cinema next to the company.
They were both late.
Because Su Ning had a document in his hands and was in a hurry, he was ten minutes late. He didn't want to disturb the others who were watching the movie, so the two of them bent over and lowered their heads. Shen Mingzheng still held his hand, and they found their seats in the dark like a sneaky couple.
As soon as Su Ning sat down, he happened to see the shot of snow.
Tong Feifan is really something, the camera is beautiful, he didn't shoot close to the face, just a shot of the classroom, chose a long shot, outside the classroom are uneven shadows of trees, outside the classroom the young male protagonist is calling the female protagonist's name, the boy is very enthusiastic.
"You said you would be my friend if I got first place in the exam!"
“I got first place in the exam now!”
So among the students who were concentrating on writing, Jixue raised her head slightly, smoothed her hair with her hand naturally, and then looked outside. The breeze blew through the ends of her hair, and her expression was just the right amount of dazed.
This is a close-up, and it is a real beauty strike. Su Ning even heard someone gasping in the back.
Then he also felt a little proud.
Even though he was ten minutes late, he still watched it. Not only were the people beautiful, but the whole movie was very good.
Xie Fangmin has faded out of the film industry for a long time. She has aged and even put on haggard makeup, but the moment she raises her eyes, people immediately recall the time when she was at the peak of her popularity more than ten years ago.
She was busy at the snack stand, wiping her hands on her apron, that look that penetrated the crowd when they met again after a long separation, the disappointed look when she looked at her impetuous son, and the loving look when she looked at the male protagonist.
She has a pair of very expressive eyes.
The whole film is not dull or sad, because it is not an art film, and a relaxed approach is used in many places.
The male protagonist came back many years later with little money. He recognized the female protagonist but was too embarrassed to see her. It was confusing and a bit funny. But when the female protagonist was in danger, he was mistaken for a big boss who came back from outside. He could only force himself to pretend to be the one he loved on a colorful cloud.
But lies never stand up.
The hero felt ashamed, but under the street light that day, his beloved just smiled at him.
"I knew that a long time ago," she said, "It doesn't matter. At this point, it doesn't matter if you don't get first place."
At this time, she gradually overlapped with the beautiful and somewhat unreal heroine in her youth, and her role became more impressive.
In fact, the total amount of snow in the whole film is less than five minutes, but not a single second of the time period belonging to her is wasted, and it all echoes the reunion with the old love many years later. Su Ning said with a clear conscience that apart from the male and female protagonists, she is the most eye-catching one.
This was not his favoritism as a company boss. Anyone with eyes could see that when the movie was about to end, he received a call from the person in charge of Orange Video. When Su Ning picked up the call, he heard a very polite voice on the other end.
"Mr. Su, I'm sorry to bother you so late. We really have something urgent to do," the other end said. "Well, I remember that Ji Xue was participating in the play we were discussing, right?"
Su Ning: “That’s right.”
Didn't I say this early in the morning?
"Oh, oh, this is really..." The other party also stuttered a little, as if he was very embarrassed, "Mr. Su, um, well, we are actually very optimistic about this drama. Before, blame me for not explaining it clearly. How about we talk about it in detail?"
"You can raise the conditions again! In fact, it is not uncommon for contracts to be renegotiated in the industry...right?"
After hearing so much chatter, Su Ning realized that it was directed at the snow.
If you ask how quickly an actor can become famous, the example of accumulated snow will prove it - it only takes overnight.
There are many ways to monitor real-time data in the industry, and everyone has dehydration data. What's more, Orange Video has its own platform. The data for the name "Snow" has grown from nothing to something and has been rising all the way. The curve on the first day was very surprising.
Experienced people will know that this is the sign of traffic exploding.
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