He randomly interviewed several elderly Seoul citizens, asking about their family housing situation, how many children they had, and whether the children were currently renting or had already bought a house.
Song Yuxi has a strong appeal among ordinary citizens, and the market was soon surrounded by ordinary people who came to chat.
The guard on duty today was worried about Song Yuxi's safety and did not allow people to come forward. Song Yuxi was also worried that someone might fall, so he held the microphone and chatted with everyone.
"Everyone, please don't crowd. I came here today just to learn about your recent situation. I will also reflect your demands to the city government and the Blue House, hoping to help you solve the problem."
"'Those who till the land own the land, and those who live in the house own the house' is my ideal. It is our responsibility to let citizens who own houses enjoy a better ecological environment and let young people who do not have houses and are still struggling to live in their own houses." Song Yuxi told the citizens about his policy goals.
When the citizens of Dongdaemun heard Song Yuxi say this, they couldn't help but cheer for him. At this time, a camera not far away recorded Song Yuxi's every move and took pictures of him interacting with the citizens.
New Asia Pictures is producing a documentary for Song Woo-seok, the name of which is "Hello, I am Song Woo-seok". This documentary will record the whole process of Song Woo-seok starting from the party, becoming the presidential candidate of the New Millennium Democratic Party step by step, until he entered the Blue House.
Song Woo-seok became popular among young people in the Seoul metropolitan area. His slogan "Let young people live in their own houses" impressed the young people in the Seoul metropolitan area.
As Song Woo-seok's approval rating within the Millennium Democratic Party continued to rise, conservative media outlets including the Chosun Ilbo and the Dong-A Ilbo began to report that Jeon Sook-ryong's father was a communist.
Just as Song Woo-seok's campaign team was racking their brains over how to deal with this incident, Song Woo-seok ultimately chose to exchange sincerity for sincerity and moved the voters with his sincerity.
Song Woo-seok's campaign speech in Incheon was considered the best speech of 2002: "When I married my wife, my father-in-law had passed away. My mother-in-law did not despise my family's poverty and still agreed to marry her daughter to me."
"Before I got married, I knew that my father-in-law was a communist. Then my wife gave birth to a son and a daughter for me, and we have been happily married for more than 20 years. Do I have to abandon my wife now just because my father-in-law was a communist? Do you want to elect a president who abandons his wife and children?"
"If you think that I am unworthy of being president because of my wife's background, then I will give up my candidacy. If you agree with me, then I will do it seriously. The president has no right to shut down any media outlet."
"I will not use the power you have given me to suppress the media, but I will never be a candidate who bows to the media. I will fight to the end. Dong-A Ilbo and Chosun Ilbo, please do not participate in the New Millennium Democratic Party's election. I will fight to the end!"
Song Woo-suk's speech was reposted by Yahoo Korea, Naver and Daum, and some students also spontaneously reposted the full text of Song Woo-suk's speech on their personal inschool homepages.
When Song Yi saw this speech, he was inspecting the land in Longtou Cave with Zheng Enxuan, chairman of Eshan Group, and Zhou Mengkui, chairman of Modern Industrial Development Group.
Hyundai Development Group (HDC) is also one of the top ten builders in South Korea. They have created their own apartment brand IPARK. Zhou Mengkui pointed to the northeast of the land and asked Song Yi, "What are you going to build over there?"
Song Yi took a look and said, "Oh, they are planning to build an office building over there. The east side of this land belongs to Doosan Group. Doosan Construction is planning to build a Doosan Weve Apartment. To the north, Innisfree, a brand under Amorepacific, is planning to open a Dongdaemun store. As for the south side, here, Uncle Mengkui, you can see it, it's the viaduct of Cheonggyecheon Stream."
"This is indeed a good location. If a residential community is built here, then the Longtou Station on Metro Line 2 will be built separately for Doosan Weve Apartments and your land. If there were no elevated road nearby, other builders would have already set their sights on this land," said Zhou Mengkui.
Zheng Enxuan agreed, "If the Cheonggyecheon elevated road is not demolished, then if apartments are built here, people living in the apartments will not be able to sleep at night listening to the noise from the elevated road. Even if houses are built here, they will not be able to sell at a high price."
"That's right. If it weren't for this viaduct, Song Yi wouldn't have been able to buy this piece of land for only 71 billion won. He got such a bargain." Zhou Mengkui also envied Song Yi's good luck.
Zheng Enxuan disagreed. "This is also because Song Yi has a good investment vision. He had long anticipated that the Cheonggyecheon Viaduct would have to be demolished. Otherwise, he would not have spent tens of billions of won to buy this land."
Zhou Mengkui smiled and said, "Sister-in-law, I know Song Yi is your man, you don't have to defend him so much, it's not a bad thing for young people to criticize a few more times."
Zhou Mengkui's words were unintentional, but Zheng Enxuan took them seriously. After all, her relationship with Song Yi was not innocent. "What do you mean Song Yi is mine? This guy is very capable, and I can't control him."
Song Yi chuckled, "Aunt, please don't say that. I have always respected you. You told me to go east in the company, and I didn't dare go west. You see, when I get benefits, I think of you and Uncle Mengkui first. We should unite as a family, and the benefits must not flow to outsiders."
Zhou Mengkui was very excited. "You bought this piece of land with great difficulty. Are you really willing to let me participate in this project?"
Song Yi had his own plan, "Uncle Mengkui, there is no end to making money, and those who eat alone are destined to never get rich."
"Look, haven't I also brought in Eshan Construction to form a partnership for my real estate project in Yanjing City? I plan to turn this land into the most upscale apartment project in Hancheng City. Now Xinya provides the land and money, and Eshan Construction and Modern Industrial Development Group provide the manpower. We will all work together to build this apartment, and we will all make money together. Isn't that a happy ending?" Song Yi said.
"The most high-end apartment? After all, it's still some distance from the Han River. Except for the high-rise residents who can see the Han River, the low-rise apartment users can only see the renovated Cheonggyecheon Stream. Even if, as you said, this place will become a gurgling stream and shady trees in the future, it will be difficult for it to become the most high-end apartment in Seoul." Zhou Mengkui was a little confused.
"Uncle Mengkui is right. The luxury residential areas in Seoul are now divided into Seongbuk-dong. To the south is Hannam-dong in Yongsan District, and to the south is Cheongdam-dong in Gangnam District. If you connect Seongbuk-dong, Hannam-dong and Cheongdam-dong in a line, you will find that Longtou-dong is exactly on this line. To the north are the high-class mansions in Seongbuk-dong, and to the south are the high-end apartments in Hannam-dong."
"Longdudong is located in Dongdaemun District. To the east is Gyeongbokgung Palace, to the south is Namsan, and it is also the city center. Why are houses in Dongdaemun District not selling at a high price? In fact, it is because Dongdaemun Market is too deeply rooted in people's hearts. When people mention Dongdaemun, they will think of Dongdaemun clothing market, which is of good quality and low price. Aunt Eunxuan, Uncle Mengkui, do you go to Dongdaemun Market to buy clothes?" Song Yi asked Zheng Eunxuan and Zhou Mengkui.
Zheng Enxuan and the other person smiled awkwardly. They were wealthy, so how could they possibly go to Dongdaemun Market to buy clothes? If they bought clothes, they would usually go directly to high-end fashion stores, or have the clothes delivered to their homes for them to choose from, or they would customize the clothes directly. Brands like Hermes, Chanel, and Dior would provide customized clothing services for VIP customers. "In fact, the clothes in Dongdaemun Clothing Market are of good quality and novel styles, which are very suitable for young people to wear. I went there many times when I was in college, and I planned to buy clothes from Dongdaemun to China." Song Yi said.
Zhou Mengkui looked down on Song Yi in his heart. Only a child from a commoner family would always talk about Dongdaemun Market.
"The viewing platform across the river is open to all tourists, turning the beautiful scenery along the Cheonggyecheon Stream into a private garden in the community. Will this give the owners a special sense of ownership?" said Song Yi.
After hearing Song Yi's description, Zhou Mengkui was instantly moved. "River resources should belong to public resources. It is impossible for you to be allowed to include river landscape in private residential areas, right?"
"You are right, but I have no plans to include the viewing platform in the community. This viewing platform is also part of Longtou Park, and Longtou Park will be open to the owners of the community for free because I plan to build the apartment in the park, not next to the park."
Song Yi plans to build a circular green belt around the apartment, including a viewing platform along the river. The eastern half of the triangular land will be planned as a private garden exclusively for the entire business.
After listening to Song Yi's plan, Zheng Enxuan couldn't help but ask the question she was most concerned about, "From what you said, you want to use most of the 3,000 pings of land for greening, so how many buildings do you plan to build?"
Song Yi pointed with one finger, and Zheng Enxuan thought she had seen it wrongly, "A building?"
"That's right, because I plan to name this apartment 'The One', which means unique and cannot be replicated. The apartment has a total of 50 floors, and there are only two types of units, 170 square meters and 340 square meters, all of which are large luxury houses. Because the houses here are aimed at the wealthiest people in Seoul." Song Yi said.
Song Yi plans to build a Tomson One in Seoul on the land in Longtoudong. Even twenty years later, The One will still be the most expensive apartment building in Seoul.
The One apartments are all large flat-floor luxury houses with north-south ventilation. Each floor has two units, with a total of 6 houses. From west to east, they are arranged in the order of 170 square meters, 340 square meters, and 170 square meters. The apartment has 50 floors on the surface, but actually has 51 floors, because the 50th floor is 4 sets of 680 square meters duplex luxury houses. This is a unique and unrepeatable mansion.
In addition to The One, Song Yi also plans to build a 25-story annex on the eastern side of the land, with the first floor as a shop, the second to fifth floors as a high-end club, and the sixth to 25th floors as serviced apartments, which are only for rent and not for sale, with an area of 85 square meters. The serviced apartments are modeled after the Bulgari apartments in Milan, and are provided for those socialites who cannot afford The One.
"Based on your description, how much do you plan to sell your apartment for?" Zhou Mengkui asked curiously.
"The price of a 170-square-meter apartment is 4 billion won, and the price of a 340-square-meter apartment is 8 billion won. As for the four duplexes, I don't plan to sell them in a hurry. The price of each one must be at least more than 20 billion won." Song Yi is full of confidence.
"4 billion won, you really dare to think so." Zhou Mengkui shook his head, but after listening to Song Yi's description, it was not impossible.
4 billion Korean won is about 22 million RMB. Divided by 170 square meters, the price per square meter is about 129,000 RMB, which is not too outrageous.
The Pent House Cheongdam (PH129), a luxury apartment located in Cheongdam-dong, Gangnam District, has been the most expensive apartment in South Korea for three consecutive years since 2011. The price of a 407.71 square meter luxury apartment was 16.24 billion won (about 85.5 million yuan) in 2011, and each square meter is about 210,000 square meters.
Luxury apartments in South Korea have exceeded 100,000 yuan per square meter since 2008. If The One Apartment started construction in 2002, it would have been completed around 2005. The One Apartment and Tomson Yipin in Puhai City were sold to the public at about the same time.
"Let's not talk about anything else for now. You must reserve one of the four duplexes on the top floor for me." Zhou Mengkui said to Song Yi.
"Really? Then I guess I'll be neighbors with Uncle Menghe." Song Yi also marveled at Zhou Mengkui's generosity, and booked an apartment worth 20 billion won without hesitation.
Zheng Enxuan smiled. Although she also coveted the penthouse at The One, she had no money to buy it. In order to buy the shares of Eshan Group, she still owed Song Yi 80 million US dollars.
Zheng Enxuan now places his hopes on Eshan Construction and Eshan Semiconductor. As a major shareholder of Xinya Real Estate, Eshan Construction participated in the construction of Wangjing Center. The latter cooperated with LG Electronics to build a wafer factory in Liangxi City, Jiangsu Province.
If these two heavyweight projects are completed, the revenue situation of the parent company Eshan Group will definitely not improve. After the stock of Eshan Group rises, Zheng Enxuan can repay the $80 million debt by selling the company's stock.
After inspecting the land, Song Yi, Zheng Enxuan and Zhou Mengkui reached a preliminary agreement that Xinya, Eshan Construction and Modern Industrial Development Group would jointly establish a new real estate company, Xinya Construction, with Zhou Mengkui as the representative director of Xinya Construction.
The investment ratio of Shin-Ah, Asan and Hyundai Industrial Development is 5:3:2. The land held by Shin-Ah will also be transferred to Shin-Ah Construction as an asset. As long as the Seoul City Government announces the launch of the Cheonggyecheon renovation plan, Shin-Ah Construction will officially launch the The One apartment project.
After inspecting the land in Longtoudong, Zhou Mengkui left first. Song Yi and Zheng Enxuan both lived in Chengbeidong, so they drove away together.
After Song Yi drove to his underground parking lot, he invited Zheng Enxuan to sit at home for a while. "It's still early today, Auntie, do you want to go upstairs for a cup of coffee?"
Zheng Enxuan knew that Song Yi had bad intentions. Now that Kim Tae-hee had returned to Ulsan and Kim Hee-won didn't live in Seongbuk-dong, Song Yi lived alone at home. If Zheng Enxuan followed him home, wouldn't she be walking into a tiger's mouth? Zheng Enxuan looked at Song Yi and said, "Forget it. You have a nanny at home. It wouldn't be good if she saw us. Let's chat in the car for a while."
Song Yi naturally didn't want to just chat, he adjusted their seats back, turned on the heater in the car, and then hugged Zheng Enxuan. Zheng Enxuan hadn't been affectionate with Song Yi for a long time, so she half-heartedly agreed to Song Yi's request.
Zheng Enxuan found that she was getting bolder and bolder. First it was in the office, and now it was in the car. She wondered where she would be next time?
After the two of them finished, Zheng Enxuan realized that she had forgotten to answer her daughter Zhou Zhiyi's call, so she quickly called back, "I was talking to Song Yi just now, and I didn't have my phone with me, so I didn't hear it. Are you ready to go home? Okay, what do you want to eat?"
Song Yi listened to Zheng Enxuan's phone call, his hands were not honest, "I didn't eat dinner, why didn't you ask me what I wanted to eat?" Zheng Enxuan was not happy, "I have already fed you, what else do you want to eat?"
(End of this chapter)