Fashion Week
Reporter Wang read Yi Jingchen's report word by word, and was amused several times by the humorous text.
He adjusted his glasses, looked at his junior, and praised him for being able to incorporate his own style into serious news.
Reporter Cui compared the three manuscripts and said with emotion, "The news industry really needs fresh blood to keep up with the trend of the times. Xiaoyi, you have done a great job."
Reporter Wang and Reporter Cui clearly realized that their reporting skills were solid, but Yi Jingchen's manuscripts must be the most attractive to college entrance examination candidates.
Yi Jingchen felt a little shy after being praised by two textbook-level seniors, and he said obediently that he still needed to improve.
actual--
[I love it! Give me more praise!]
[The big guy who edited the textbook praised me. I can brag about it for a year when I go back~!]
Reporter Wang and Reporter Cui stared at the stupid cat who said one thing and thought another, and actually praised him a few more times.
Yi Jingchen was delighted to hear this, and proudly puffed out his chest and raised his belly, while his invisible cat's tail shook like a propeller.
After reading three reports about the college entrance examination, the activity entered the second part: interaction.
Of course, the interaction on the news channel cannot be like what Yi Jingchen usually does, where he just randomly picks a few comments and reads them out.
Questions raised by the audience will be screened and reviewed to make sure they are worth answering and not likely to go wrong before they are sent to reporters.
The first question the three reporters received was asked by a college entrance examination candidate.
Reporter Wang took the note, glanced at it, and handed it to Yi Jingchen.
"The words on it are too small. I can't see clearly. Xiao Yi, please read it for me."
"Okay." Yi Jingchen took it, cleared his throat and read, "This is a question from a college entrance examination candidate. She said, the boy band idol I like is a reporter..."
Yi Jingchen read the first sentence and paused for a few seconds.
[The boy band idol you are talking about, could it be——]
【Ha ha ha ha! 】
[Stupid Xiaochen: Just tell me my ID number! ]
[I suspect that reporter Wang can see clearly, so I deliberately let Chenchen read it]
[I agree! Reporter Wang is clearly wearing reading glasses. The senior is just deliberately favoring him.]
[What's wrong with spoiled Chenchen? Reporter Xiaoyi is the hope of the whole family, spoil him as much as you can! ]
[Indeed, reporter Xiao Yi is the only serious kid in the family~ Let me kiss him! ]
After a brief pause, Yi Jingchen did not complain, but continued reading:
"I just finished the college entrance examination. I feel okay. I have thought about applying for the journalism department. My family and friends are quite supportive. But when I researched my favorite idol, I found that he had a very hard job before. He had to run around and stay up late to work overtime every day, and his salary was not high..."
Yi Jingchen read this and glanced at the inspection leader next to him.
The leaders felt guilty and looked away, pretending not to notice Yi Jingchen's accusations.
"I don't think I can endure so much hardship. Please give me some advice." Yi Jingchen put down the note and looked at the two seniors. "I've finished reading."
Reporter Cui: “This question…”
Reporter Wang replied, "In fact, our company has a clear off-get off work time. But I am a person who writes and reads manuscripts slowly, and my work efficiency is lower than that of other colleagues, so overtime is a common thing. As for me, I love journalism and am willing to sacrifice more time for it. It is understandable that young people nowadays do not want to work overtime and want more time. Who doesn't want to enjoy life when they are young?"
"I am responsible for writing in the team, and other colleagues in the team are responsible for collecting materials. Sometimes they provide materials late, and we do need to work overtime to finish the manuscript. Other than that, we can leave work on time." Reporter Cui carefully chose his words and said tactfully, "Everyone has the right to choose, and they don't have to work overtime."
Yi Jingchen looked at them eagerly.
[Yes, you don’t have to work overtime.]
[It’s just that those who are strict with their manuscripts are working overtime, and those who don’t have to roll can only lie down.]
All the colleagues at the station looked at the stupid silver gradient.
——Don’t talk about the industry’s internal conflicts!
How can you trick young kids into applying for journalism?
"Xiao Yi, what do you think?" reporter Wang asked.
"I think the point is not to work overtime. Most journalists work irregular hours because we can't guarantee that news only happens from 9 to 5 on weekdays, right?"
"Yes, news happens anytime and anywhere." Reporter Wang nodded in agreement. "Sometimes we get a call in the middle of the night and something happens. Can reporters not rush to the scene?"
"So, 'overtime' is inevitable in our industry. In contrast, reporters don't actually have the concept of going to work on time, and their time is more flexible." Yi Jingchen thought for a moment and continued, "For reporters, there is no way to completely distinguish between work and life. In this case, the younger generation who plan to work in the news industry can use work to decorate their lives when deciding on their career direction."
Reporter Cui suddenly realized, and felt surprised and ashamed at the same time.
Yi Jingchen's way of thinking is indeed novel. Like him and reporter Wang, they seem to assume that "sacrificing personal time for work" is the consciousness of a reporter.
Yi Jingchen proposed a brand new idea, which is to have both career and life.
What’s wrong with the little kitty being a little greedy?
Seeing the screen full of questions, Yi Jingchen explained in a gentle voice, "You know, there are many types of reporters. For example, if you like eating, you can become a food reporter. If you like sports, you can be a sports reporter. When I first wanted to be a poverty alleviation reporter, many people thought I could endure hardships, but that's not the case. I really want to go to every corner and hear more stories with flesh and blood."
"I don't think of that experience as 'hardship'; the work enriched my life."
[Reporter Xiao Yi is so cool. Even though I know he is doing PUA for the station, I am still tempted]
[I have started looking at the admission codes for the Journalism Department. Who knows?]
[Work embellishes life, isn’t it just the capitalists’ pie? I ate it! ]
[I suddenly feel that journalism may become a popular major this year]
[Sisters, brothers! Think carefully! Chenchen has said before that the journalism department teaches a lot of things, and graduates can only become generalists]
[I know! But I have no direction now, why not give it a try~]
After Yi Jingchen expressed his thoughts, the next question was surprisingly similar, asking Yi Jingchen what career directions he might recommend.
Reporter Wang and Reporter Cui looked at Yi Jingchen at the same time, motioning for him to answer.
"That's pretty much what I just said! I've actually considered becoming a food reporter, but unfortunately a round face makes me look fatter."
Yi Jingchen was depressed for a few seconds, then continued, "So, next I want to challenge myself to become a sports reporter."
[I made a promise with the future champion that I would interview her in two years~]
[I know nothing about synchronized swimming, but that’s okay!]
[Who said that sports journalists must be good at all-around sports?]
Yi Jingchen thought optimistically.
A few studios away, a colleague who was reporting sports news shuddered for no apparent reason.
Oops.
The secret that sports journalists don’t know sports is about to be exposed.
Yi Jingchen thought for a few more seconds and added, "Oh, there is a new direction that everyone should be interested in recently."
Reporter Cui knew that he was transferred because he failed to secure a supervisor after graduation, so he joked, "Entertainment reporter?"
"Entertainment reporter is not a new direction, it's fashion reporter!" Yi Jingchen said with a smile, "Imagine that you face beautiful clothes and models every day, as well as the most beautiful scenery. Isn't it wonderful?"
[It makes sense, chasing stars and traveling at public expense! ]
[Yi Jingchen! I admit that you are a seducer, and I am ready to report it]
[The news industry is no longer unpopular because——]
[Look, the leaders are all smiling. This wave will attract a lot of fresh blood to the industry.]
[Yi Jingchen is definitely promoting positively. I remember that the computer next door asked top programmers to show their skills and perform quick code sketches. As a result, eight out of ten programmers had no hair.]
[What is that? The medical department is the real reverse operation, looking for trainees from large hospitals to advertise, and it was revealed that the monthly salary of trainees is 800]
[Do trainees get a monthly salary? Don’t they need to pay the hospital? ]
【Thank you seniors, I decided to apply for the Journalism Department! ! ! 】
After the filming was over and Yi Jingchen left the camera, the senior leader of the station immediately came over to shake Yi Jingchen's hand and praised him highly.
Yi Jingchen looked at him eagerly, expressing his opinion frantically.
[Are you bragging?]
[No promotion or salary increase for me?!]
The leader patted him on the shoulder and said "work hard" skillfully, without even giving the stupid cat a chance to eat.
Yi Jingchen stood there in a daze, looking at his leader's receding back, feeling deeply hurt.
[Cat is wronged.jpg]
After all, the leader is not Zhou Baopi, so of course he has considered giving reporter Xiao Yi a promotion and a raise.
But reporter Xiao Yi has not even completed the formalization procedures, so the promotion is just a fake.
As for salary increase——
Funding in the station is so tight!
He is already a mature cat, it's time for him to learn how to earn his own cat strips!
Yi Jingchen left the news station in circles, had a meal with his two seniors, and then returned to the dormitory.
When I walked into the dormitory, I found that my teammates were packing their luggage one by one, as if they were preparing to go on a long journey.
"Is there any new announcement?" Yi Jingchen asked.
Every time the company has a new schedule, Yi Jingchen is always the last to know.
Because if the confidential itinerary is revealed to him, it will definitely not be confidential.
"We have, you have to wait two days." Shu Lang dragged the suitcase to the living room and replied, "I, Teacher Xiaoyan, and Senior Mushroom are going to participate in the G Country Fashion Week. Tutu, Nai Gan, and Xiao JB have already left this morning."
"Why am I not here?" Yi Jingchen touched his cat face, "Am I not fashionable enough?"
"Teacher Yi, this is what's going on." Assistant Wan came over and quickly explained the reason.
It turns out that the industry always holds a large-scale fashion week two months before the change of seasons from spring to summer or from autumn to winter.
Top luxury brands have launched out-of-season clothing, showcased them at fashion weeks, and invited international celebrities to promote their brands.
Among them, there are three largest fashion weeks, held in three countries.
In addition to showing clothes, every fashion week also sends out many signals.
Big brands will invite artists to participate, sending a signal that they are "available for cooperation", which is commonly known as the probation period in the industry.
Top luxury brands have style, while ordinary artists have to go through several months or even years of brand assessment before they can get a business title.
Even some first-line artists, after promoting brands for several years, still cannot get a title.
Even if we get it, it is only for domestic use.
Even so, endorsements represent the artist's worth and status, so artists are still actively contacting brands.
There are roughly three ways to participate in international fashion weeks: brand invitation, fashion media invitation, and free travel.
Among them, only brand invitation is the signal of cooperation.
Artists who are invited to participate will only watch the brand's show, so it is a two-way event in terms of appearance.
The company values Aurora’s status, so naturally she is invited by brands to participate in fashion weeks.
The brands that invite them are different, so the destinations they go to are naturally different.
The brand participated by Shu Lang, Yan Zhichen and Du Xingwei was held in Country G.
It is said that the fashion week that Yi Jingchen was invited to attend will be held later and will be the largest of all fashion weeks. It can be called a meeting with international superstars and will be held in Country N.
In two days, the brand will send a professional team to welcome him.
There are many variables in working with big brands. The itinerary is still kept confidential. Even Assistant Wan doesn’t know which brand show Yi Jingchen will attend.
"Should I go alone?" Yi Jingchen asked confusedly.
Assistant Wan replied, "No, Teacher Lu and Teacher You will go with you. The brand that invited them has already been confirmed."
Frankly speaking, given You Lingyu and Lu Jiu's wealth, influence, and status in the fashion circle, they are still a little short of being invited to the largest fashion show.
The reason for receiving the invitation this time, apart from the fact that the two of them could attend as a package and the funding for two people was relatively cheap, was another reason.
The brand that invited them is called B&F, which means flying birds and fish.
"Birds and fish," Yi Jingchen opened Luju's invitation letter, "Jiuju and Yuyu, that makes sense."
[These two are going to become official accounts, come on!]
Liu Sui walked in and said leisurely, "So, luck is very important in the entertainment industry."
As he spoke, he came to Yi Jingchen and looked at him carefully, "What's your luck, kid?"
"Ah?" Yi Jingchen's face was full of innocence, "What did I do again?"
The rest of the teammates also felt puzzled.
Yi Jingchen thought back to the past few days, and finally came to the conclusion:
It’s Liu Sui’s problem!
Who would have thought that two days later, a sudden official announcement would break the peace of the entire fan circle.
Destiny: Global brand ambassador @Aurora-Yi Jingchen is about to go to Country N Fashion Week to attend Destiny's grand dinner.
[picture]
The picture was an invitation letter placed on a bouquet of blue roses, with Yi Jingchen's name clearly written on the top.
There was a brief question mark and then a brief exclamation mark in the comment section.
Then my elder sister finally reacted and started frantically controlling the comments.
Yi Jingchen himself and the Aurora group's super chat were in a state of chaos, with everyone discussing this sudden news.
[If the blogger is not a Destiny official, I will definitely say "eat melons but don't believe them"]
[Who understands this? At first I thought it was a marketing account, and I wanted to tell my followers not to lick the cake.]
[I understand! Since Chenchen debuted, he has been rumored to be a business person countless times, but the only thing about his business is pens]
[I have some connections. Yi Jingchen has a lot of fake melons because those brands have indeed contacted the company, but the company refused because it doesn’t want to make quick money]
[Fortunately, Chenchen doesn't make quick money! Otherwise, with so many low-end endorsements, how could he become the Destiny Global Ambassador?]
[First Love fans don't understand, what does it mean to be airborne? Is it amazing? ]
Yi Jingchen has many cat fans in his family, and this is his first time in the entertainment industry.
I don’t understand the level of luxury at all, let alone why everyone is so excited.
Chen's sister knew that Mao Chu was only interested in millet and knew nothing about the entertainment industry, so she quickly educated her colleagues.
"Airdrop" means getting a big brand business contract directly without any probation period.
Destiny was founded two hundred years ago and specialized in making clothes for the nobility of the time.
In terms of status, it is definitely the ancestor of luxury goods.
Until now, when the nobility has declined, Destiny's influence has expanded to the world as a symbol of status and wealth.
The success of the Destiny brand is naturally inseparable from marketing.
The brand holds a fashion show every year with great fanfare, and even international superstars and movie stars have to give it face.
Many superstars wear Destiny's handmade dresses when attending important events that determine their fate.
By now, Destiny has gained an unshakable position and is naturally very demanding in business cooperation.
Every year, it invites the most popular and influential artists from various countries to participate in the show. However, not every star who participates in the show can get a business titie.
Many celebrities have been invited for several years, but they are still treated as "good friends of the brand" and cannot enter the halls of top luxury at all.
Under such circumstances, Yi Jingchen was unexpectedly appointed as the global ambassador in his first participation without any probation period.
Not to mention Aurora fans, all the other fans in the domestic entertainment industry who have been fighting tooth and nail for the top luxury title are now collectively broken.
The entry of Yi Jingchen as the official ambassador can be regarded as the building of a traffic team in the domestic entertainment industry, and everyone is asking Yi Jingchen why.
Good question -
Yi Jingchen fans also want to know.
It is naturally impossible for the brand to respond officially. The homepage only has a Weibo invitation to Yi Jingchen, and it is also synchronized to the external network in English, proving that this title is not "exclusively for domestic use".
You know, although some artists have "brand friends" in the domestic area, such people cannot be found on the external Internet.
This young artist who has just debuted for two and a half months has such a prominent position, which has caused everyone to speculate whether he is the illegitimate son of Destiny’s boss.
Seeing that the speculation was too outrageous, finally, an insider gave an explanation:
Yi Jingchen is not the illegitimate son of the Destiny boss.
But he is Madam Xiao’s biological son!
Last time, Mrs. Xiao, whose business ambitions span the globe, went to attend a meeting in the country where Destiny’s headquarters is located.
The boss of Destiny and several other similar brands came to greet her in person, but Xiao E's reaction was indifferent. It was obvious that she thought it was her duty for these brands to lick her, and she was too lazy to give them any response.
Until Xiao E left, they specially hosted a banquet for a guest who worked in the entertainment industry and who they thought was not worthy of being at the table.
Because the amusement park owned by that man was open for half a day longer for his son.
right.
Just because he took care of Mrs. Xiao's son, he became a guest of the queen of the business circle.
Everyone seemed to have found a breakthrough and began to study the "wandering prince" that the Queen seemed to ignore.
It turned out that the other party was a newly debuted artist with a clean background and was very popular in his own country. Most importantly,
He is tall and good-looking.
Then, Destiny took action.
Not only did the general manager of the division personally deliver the invitation letter, but he also acknowledged it in a high-profile manner and synchronized it with the entire network.
In fact, its main purpose is to synchronize the world.
If it is supplied exclusively in China, how can we show it to Madam Xiao?
Yi Jingchen didn't understand the capital and interest game behind it, and even if he knew, he wouldn't care too much.
They want to get benefits from Madam Xiao. What does it have to do with me, Yi?
Yi Jingchen held the blue rose and came to the dressing room that Destiny had prepared for him. The whole cat was stunned.
[Wow!]
[There are more clothes here than in my dressing room!]
Yi Jingchen did not feel flattered when he received Destiny's invitation.
You know, he used to frequent this brand, buy other people's clothes and modify them at home, which made designers bang their heads against the wall when they saw him.
When I entered the dressing room, I found that the brand was indeed sincere.
In order to help Yi Jingchen better understand the clothes, the brand invited a group of male models who were 184cm tall and weighed about the same as Yi Jingchen. They showed them to him one by one and asked Yi Jingchen to choose one.
Take photos at the airport.
“Just taking photos at the airport?”
"Yes." The staff member replied politely, "We only have Destiny ready-made clothes here. When you arrive in Country N, there will be more clothes for you to choose from."
"Okay, okay."
Yi Jingchen looked at the male models again, his eyes falling on each piece of clothing. He was dazzled, but he didn't pick any in particular.
[Wow! Menswear is mostly black formalwear. This year's super season is similar to the past few years' off season.]
[It fits my stereotype of luxury brands! ]
[It would be better if I could choose women's clothing.]
"..." The staff silently waved their hands, indicating that a new group of models should be replaced.
At a big event like Fashion Week, you can't really let the brand ambassador wear women's clothing.
However, in recent years, due to the increasing blurring of gender in some areas, there are even hundreds of genders.
Designers liberate their nature, follow their thoughts, and no longer restrict gender when making clothes, and make many clothes that are the same for both men and women.
When a new batch of models came in, Yi Jingchen finally perked up and started to watch them carefully.
[Wow~ Laser transparent outfit, what kind of shameful play is this!]
[Can sacks be made into clothes?]
[The front looks normal, but the back is nothing!]
[This one... seems OK, add it to the list.]
The staff member who was responsible for serving the young master almost burst into tears.
——Thank God, you finally found one!
For this event, Yi Jingchen received an invitation from the brand and had to wear Destiny clothes from head to toe.
He lives a well-off life, and luxury goods to him are just everyday brands at different prices, which essentially serve himself.
Yi Jingchen has his own independent aesthetic sense, so it is impossible for him to dress just like the staff suggest.
He picked and chose from a pile of accessories with a conflicted look on his face, and finally picked up a pair of sunglasses and asked, "Can I change it up a little?"
Yi Jingchen pinched his fingers, "Just a little bit."
"Okay, okay." The leader agreed uncertainly, thinking that it shouldn't be a big problem.
As a result, the day of Fashion Week departure.
Aurora's official Weibo account first released Yi Jingchen's airport photo. Netizens tried to recognize him for a long time but failed. This turned out to be the "century-old brand" whose style has remained unchanged for a hundred years and whose designs have been passed down from generation to generation.
Under the scorching sun, Yi Jingchen did not wear Destiny's most representative black suit, but chose a refreshing mint green shirt with slight changes to the sleeves on both sides, making it more suitable for young people.
He was wearing suit pants underneath, with one leg rolled up, which made him look less formal.
The shoe laces wrapped around the white ankles and poked some strange XP.
When he set out, Yi Jingchen wore a pink and blue gradient fake hair with a small braid on the left side.
Wearing Destiny's classic sunglasses on her face, she is always regarded by other artists as a symbol of maturity and stability.
When it came to Yi Jingchen's face, the sunglasses were missing a lens for some reason.
The photographer captured Yi Jingchen's eyes, sending a wink through his eyes without lenses.
The airport photos were leaked, and the comment section was full of "cuteness", with some people even saying that Destiny's image was subverted.
[I didn’t expect that the brand would collapse when it met a stupid little official]
[No wonder Destiny hasn’t posted any airport photos yet]
[Not only did it not post the airport photo, it even wanted to delete the previous invitation hahahaha]
[Destiny: I just kind of want to die...]
[Imagine a 200-year-old gentleman with a white beard, being scratched by a kitten]
[This description is kind of cute! When I graduated, my mom wanted to give me a Destiny bag, but I thought the style was too old-fashioned]
[The saleslady said that Destiny is indeed too committed to the classic style]
Destiny in China probably suffered from culture shock and did not release any airport photos until Yi Jingchen boarded the plane to Country N.
It was the external network operator that first announced the departure photo of the new brand ambassador.
I thought everyone would have the same reaction as the internal one, because the style is so different that they can't recognize Destiny's clothes.
Unexpectedly, when everyone saw the photo, they all exclaimed "How cool", "You can wear it like this", and "You wink".
The brand observed public opinion for a while and soon felt relieved.
After all, the so-called brand image is just their internal insistence on not changing.
The audience doesn’t care about those feelings at all, they only care whether it looks good or not.
fortunately.
The brand ambassador is particularly good looking.
Yi Jingchen got on the plane and the brand booked a first-class seat for him.
This voyage was particularly long, lasting more than ten hours.
After the plane was flying smoothly, Yi Jingchen was thinking about what he should do to pass the time.
He changed into comfortable clothes, looked at the clouds outside for a while, and began to look around to see what others were doing.
Suddenly, he saw a familiar head, who was concentrating on playing games.
[What a coincidence, I can meet an acquaintance on the plane! ]
Yi Jingchen was afraid of loneliness, and thought Lu Jiu and You Lingyu could accompany him, but he didn't expect that they had to leave early.
I thought I would be the only cat drifting alone on this long voyage, but I didn't expect to meet a -
Ancestor, clan.
"Director Qi...brother." Yi Jingchen leaned over and waited anxiously for him to finish a game before he spoke, "Are you also taking this flight? Are you going to attend the Fashion Week?"
Qi Weiyi stared at the screen of the game console, starting a new battle, and said "hmm" lightly.
[Wow~ Strange.]
[You actually cooperated with the work?]
Yi Jingchen didn't pay attention and actually spoke out his thoughts, causing Qi Weiyi to roll his eyes.
"What misunderstanding do you have about me?"
Yi Jingchen's desire to survive was full, "No, no."
[I don’t think you are lazy, useless, or bad-tempered.]
[Really!]
Qi Weiyi retracted his gaze and said confidently, "I work very actively!"
——A job like this where you can earn a promotional fee just by sitting still and showing off your beauty.
He is super positive!
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