Huang Qubing made the right bet.
The latest issue of "Da Zhou Life Show" has 50,000 copies printed, and Wenqing Bookstore alone has to underwrite 8,000 copies, which is a huge pressure.
However, as Huang Qubing had expected, the sales of this issue became a hit as soon as it was released.
"Big bang, big bang! Former Imperial College Vice Principal Cai Zhongshan is stealing from the walls! The latest news is out!"
As the crisp voice of the newsboy rang out on the street, all the passers-by stopped.
Those who couldn't read listened curiously to what the newsboy was shouting.
Those who could read hurriedly took out two cents.
"Kid, give me one!"
…
The entrance of Wenqing Bookstore was crowded with people buying newspapers early in the morning.
They all came here because of today's explosive news.
"Da Zhou Life Show" is so awesome, it's worthy of being produced by Wenqing Bookstore. It's only been a few issues, but it's already revealing shocking news before it even has a firm foothold.
Although this happened more than ten years ago, everyone, whether they are from Beijing or outsiders, never get tired of hearing this kind of erotic story between men and women, no matter how many years have passed.
What's more, the hero and heroine are Cai Zhongshan, a former Imperial College student with great reputation and status, and Cai Zhongshan's daughter-in-law. It's so fucking exciting!
The identity of the man and woman determines that this is a legendary story that will be passed down for hundreds of years and even leave a mark in unofficial history.
Thousands of years later, people will still talk about this with great interest.
This time, Huang Qubing made sufficient preparations, digging deep into the Cai family's various connections and even bribing the Cai family's servants.
A large amount of data and personal testimonies were analyzed, and the conclusions obtained are sufficient to support an excellent special report.
As a result, "Da Zhou Life Show" became popular.
In the streets and alleys of the capital, people, whether literate or illiterate, were discussing Cai Zhongshan and his daughter-in-law.
On every street, you can see a few people, or a dozen people, or at most dozens of people gathered together, listening to scholars reading the newspaper.
Worried that the newspaper readers would quit, some even offered them money as a reward. Some also provided tea and snacks.
Just to hear some gossip.
The most lively places are teahouses and restaurants.
The storyteller performed exceptionally well today, his saliva flying with excitement.
The teahouses and restaurants were filled with cheers.
Even though they were holding the newly bought newspaper in their hands, everyone was more willing to listen to the storyteller tell stories.
Very exciting!
Especially when it came to the scene about Cai Zhongshan and his daughter-in-law, everyone in the building started to make a noise.
Even though the content does not contain any erotic scenes, it can still make the guests fascinated and captivated.
Everyone was as excited as if they had been injected with chicken blood, and let out bursts of exclamations.
"Tsk tsk, although Cai Zhongshan is disrespectful to his elders, he does have some skills when it comes to women."
"The newspapers have written so much about this. Are Cai Zhongshan and his daughter-in-law actually related? Is the child his daughter-in-law gave birth to really Cai Zhongshan's?"
"The Cai family is really patient."
"The Cai family pretends to be ignorant even though they know the truth."
"Do you think the Cai family knows the truth? Didn't Cai Zhongshan's wife say anything?"
"It's been spread all over the streets and alleys. How could the Cai family not know the truth? They just don't say it."
"That old man Cai Zhongshan even harmed his daughter-in-law. He's nothing but a piece of shit."
"This daughter-in-law is really tolerant. If it were me, I would have killed that old Cai with a kitchen knife."
"Hahaha...you're overthinking it. You want to be the Cai family's daughter-in-law, but you're not qualified yet."
"Bullshit! I think this Cai family is rotten from the root. I wonder what kind of family would be willing to marry their daughter into the Cai family."
"The Cai family is rich, and there are plenty of women who want to marry into the Cai family."
"That's all bullshit! My sister-in-law's second sister-in-law's husband's sister-in-law's brother's wife's cousin's aunt works as a maid in the Cai family. They say the Cai family is not doing as well as it used to be, and they've laid off a lot of servants. Furthermore, the servants' clothing needs have been reduced from four sets a year to two. They even save half as much on vegetables and meat compared to before."
"Is the Cai family so poor? I thought they were very rich."
"After Cai Zhongshan was dismissed from office, the Cai family relied on a few shops to make a living. With so many people to feed, the money they spent naturally became less and less."
"The Cai family deserves what they have today. They had a good daughter-in-law, but this old man went and caused trouble, even before she gave birth to a child. It's unclear why, how hard will that child have growing up."
"If you ask me, the Cai family's daughter-in-law is probably just greedy for wealth and status. How can she do such a thing? Even if she was forced, she shouldn't continue to stay in the Cai family and be abused afterwards."
"How can we outsiders explain this kind of thing?"
"Let's not talk about anything else. This 'Da Zhou Life Show' is really bold. It actually dug up all the secrets of the Cai family."
“The other articles in Life Show are also quite interesting.”
"And it's only two cents, so it's not expensive."
"It's a pity that we can't read, so we have to ask someone to read the newspaper."
…
At the Cai family, the atmosphere was depressing.
Everyone in the Cai family, from top to bottom, was furious.
Cai Zhongshan's youngest son picked up a stick and brought some people to smash and destroy the Wenqing Bookstore.
But he was stopped by the housekeeper.
"Master asks Master to go to the study to talk."
Cai Zhongshan's youngest son hurried to the study.
"Father, 'Da Zhou Life Show' is going too far. Do you really think there's no one in our Cai family? I'll take some people to smash up Wen Qing Bookstore right now."
"You are so confused! Your arms can't twist your thighs. You are not allowed to leave the house."
"Wenqing Bookstore humiliated the Cai family. The father should bring his son to Wenqing Bookstore to ask for an explanation."
"What explanation are you asking for? It's just some half-truths. They've been circulating for so many years. Why haven't you learned to take it in stride?"
Cai Zhongshan's youngest son's eyes were red. He asked, "Did father see the content on the 'Da Zhou Life Show'? Is that still a rumor? The content on it is equivalent to confirming the relationship between father and sister-in-law. I can't stand it."
"I have to endure it even if I can't. I've already read the content published on the Life Show. It's obvious that they put a lot of thought into it and it's very carefully written."
Cai Zhongshan's youngest son looked at him in disbelief. "Father, aren't you angry? The newspapers say that about you, and everyone's talking about our Cai family, and you're really indifferent? Is it true that in my eyes, the Cai family's reputation is worthless?"
"Nonsense! Who told you that the Cai family's reputation is worthless?"
"Why would a father ask his son to endure this? Even if we take this matter to court, we will definitely win."
"What if you win? Besides, my family doesn't have the money to sue you."
Cai Zhongshan’s youngest son’s worldview was shattered.
He seemed to see his father Cai Zhongshan trampling on his moral integrity under his feet, crushing it and turning it into slag.
He couldn't accept it and ran out.
He did not leave the house, but went to the backyard to meet his mother, Mrs. Cai.
"Mom, Dad has changed. The newspapers fabricated rumors and insulted people so much, but Dad was completely indifferent and told me to be patient. I really can't stand it anymore. I'm going to smash Wenqing Bookstore right now."
"You can't go!"
"Doesn't mother care about the Cai family's reputation?"
Mrs. Cai waved her hand, signaling all the servants to leave.
Then she said to her youngest son, "I've seen everything that was published in the Great Zhou Life Show today. I won't hide it from you, your father tacitly approved this. Life Show even sent a sum of money, and only then did your father agree to let them write about this."
The youngest son of the Cai family was shocked.
He was obviously stunned by his father Cai Zhongshan's outrageous move.
"Father actually sold his own reputation, the Cai family's reputation, for money? How could he do this? Is he worthy of the Cai family's ancestors?"
Mrs. Cai was very calm, and had obviously become accustomed to and accepted Cai Zhongshan's outrageous actions.
"Whether we are worthy of our ancestors, is there any point in discussing this now? Over the years, I've heard so many rumors about the Cai family that my ears are callused. Your father used to be furious, but now he doesn't care. Forget it, forget it, let it be. Regardless of whether we are worthy of our ancestors, we must live on."
The youngest son of the Cai family obviously could not accept his mother's attitude.
"You disappoint me so much!" After saying that, he ran out.
Mrs. Cai sighed and laughed at herself.
Who disappointed whom? Shouldn't we find the source?
The source, Cai Zhongshan, used his own scandal to exchange for a sum of money.
Maybe he even feels quite proud of it.
It is shocking that a scholar's moral integrity has been shattered into pieces.
…
No one cares about the internal disputes within the Cai family.
"Da Zhou Life Show" became a complete hit.
Huang Qubing won the bet.
All 50,000 copies were sold out before noon, and a steady stream of people kept coming to Wenqing Bookstore to ask if they had any newspapers.
As more and more people asked, the servant Sanshun suggested printing more copies.
Huang Qubing picked up the folding fan and hit the servant Sanshun on the head.
"Idiot! You absolutely can't print more. Printing more will lower the value of the newspaper. You're just leaving those people wanting more, wanting more but not getting it. Only then will those unsatisfied people rush out to buy the newspaper in the next issue."
The servant Sanshun chuckled, "Young Master is truly a treacherous businessman!"
Huang Qubing rolled his eyes in anger.
He chuckled twice, "Why don't you go collect the advertising fees? Because we gave Cai Zhongshan some money this time, we might even lose money."
"Don't worry, sir. You won't lose money. I've already calculated the costs. I'm going to make a profit this time, and quite a lot."
Huang Qubing smiled complacently, "This young master's work is truly extraordinary. Why don't you hurry up and read the manuscript? Has the content for the next issue been decided?"
"Sir, how can you boast about yourself? It's so cheap. You should wait for me to flatter you first..."
"roll!"
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