At noon, Jin Dahai treated everyone to mutton hotpot at Yangzhuang Restaurant in the city, inviting Ma Wenhua, Zhong Zhifeng, and Xie Bin along as well, making a large table. As the wine flowed and the atmosphere warmed up, Fang Yang asked Zhong Zhifeng, "Has the follow-up advertising promotion for Hunan TV been released yet?"
"It's already being promoted. Hunan TV is not only advertising it on its several channels around the clock, but it has also spent a lot of money promoting it across the entire internet. According to our estimates, Hunan TV's promotion costs this time are no less than 100 million yuan, which is quite a huge price to pay."
Hearing Zhong Zhifeng say this, Fang Yang was very satisfied. "Liu Zhen, the director of Hunan TV, is quite capable. He dares to spend so much money on promotion. He is very decisive. We will also increase our promotion efforts and strive to make this TV series a phenomenon."
Zhong Zhifeng laughed and said, "Xiangnan TV has done so much work, so we can relax. We just need to promote it on our own website. In fact, we should thank Xiangnan TV for saving us a lot of promotion costs."
Fang Yang chuckled, "You should be thanking them. Now you don't even need to write promotional copy. Director Fu's movie is almost over, right? Once the time is up, just take it down and put it on the website. You can even get some traffic from it."
"It'll be here in a few days. The total box office of 1.215 billion is already a very good result. I bet Director Fu will be laughing in his sleep right now."
"We also have to thank the recovery of the film market now. If it had happened a year earlier, we would have been lucky to get 600 or 700 million in box office revenue."
During the meeting, the others joined in the discussion about the recovery of the current film box office market. "It's strange, really. After being dormant for several years, the film market suddenly started to recover without any warning. Luckily, when we bought Dadi Cinemas, the film market was at its lowest point. Otherwise, I don't know if we would have been able to buy Dadi Cinemas."
When it comes to this matter, Yang Huajin is the most qualified to speak. The repeated negotiations over the past few months, and the fact that they were surrounded by wolves, made the hardships they endured indescribable to outsiders.
"You don't know, there were many twists and turns when we bought Dadi Cinema. If Dadi Group hadn't been in urgent need of cash flow, we wouldn't have sold Dadi Cinema. You should know that Dadi Cinema was sold at a huge discount. Five institutions were vying for it at the same time. If the Shanghai Municipal Government hadn't gotten involved, we wouldn't have had any chance of succeeding."
Zhong Zhifeng and Ma Wenhua joined later and were unaware of what had happened. They asked curiously, "I've heard about Dadi Group selling assets, but why would government departments get involved?"
"Are you stupid? Dadi Group has some state-owned assets owned by the government. Selling Dadi Cinema involves the loss of state-owned assets. Without the involvement of the State-owned Assets Supervision and Administration Commission, who would dare to sell it at a low price? Moreover, if Dadi Group hadn't been in a serious situation at the time, even the State-owned Assets Supervision and Administration Commission wouldn't have dared to propose asset liquidation. This is a special case due to special circumstances. I'm afraid we will never encounter such a good thing again in the future."
Ma Wenhua chuckled and said, "It's all about timing and fate. Dadi Group just wasn't destined to get rich. Anyway, it's all in the past. Our company has gained a great opportunity for development because of this. Perhaps it was all ordained by heaven. Let's drink to a bright future for Yuewen Entertainment."
Fang Yang raised his glass with a smile and drank together. The most difficult time was over. Now Yuewen Entertainment Media was no longer afraid of any blows. The benefits of the closed loop were beginning to show their power. Even if the TV station did not cooperate, Yuewen Entertainment Media could still survive well. It did not rely on any media and was not afraid of any media suppression.
Time flies. After finishing his business at the company, Fang Yang boarded a plane to Kyoto. Thanks to the prestige of the Golden Melody Awards, Fang Yang was granted special permission by Zhang Ji, the chief director of the CCTV Gala, to postpone his entry into the production team. However, he still had to attend the last two rehearsals, which was unavoidable for anyone and was also the CCTV Gala's overriding political task of maintaining stability.
When Fang Yang received the program list for the gala, he even saw that the program order was accurate to the second, which shows how strict CCTV's control over program time is.
With the Lunar New Year just days away, Kyoto Airport remains as bustling as ever. However, a closer look reveals that at least 70% of the passengers are departing. Like all major cities, it is currently the peak season for migrant workers leaving Beijing to return home. Although things are much better now than they were a decade or two ago, with the phasing out of green-skinned trains and the rise of high-speed rail and airplanes as important long-distance transportation options, the increase in population still leaves high-speed rail stations and airports overcrowded.
As Fang Yang pushed through the crowd and stepped off the platform, he saw Zhou Xin and Zhao Liang smiling at him from the exit. The two were wrapped in thick down jackets, and if it weren't for Zhao Liang's large frame, Fang Yang would have had a hard time recognizing them.
Zhou Xin, like a butterfly flitting among flowers, slipped through the crowd and rushed into Fang Yang's arms. "I've finally been waiting for you to come. You never seem to know how to rest. Other office workers work from nine to six and have one day off a week, but you don't get a single day off a week. It's just work, work, work. Look at your face, you seem to have lost weight again."
Fang Yang put his arm around Zhou Xin and walked away from Zhao Liang, saying, "It's just this period before the New Year. Now there's nothing to do, so we can rest for more than ten days. Let's leave here first. There are too many people at the airport. Let's go outside first."
After getting into the car, Fang Yang looked at Zhao Liang, who was driving, and said, "Liangzi, when did you get back? You've had a tough year."
Zhao Liang, who was focused on driving, laughed and said, "Yangzi, isn't this my job? But this year has been really damn tiring. My dad is the happiest. He saw how much weight I've lost and even asked me to recommend some weight loss methods. In the end, my mom scolded him, saying that my dad doesn't care about me and is making sarcastic remarks even though I've lost so much weight."
"So you've been eating well and having a great time these past two days, but I don't see any signs of you gaining weight."
Fang Yang couldn't help but joke as he looked at Zhao Liang's increasingly robust physique.
"You have no idea how happy my old man is to see how much weight I've lost, as if I were adopted. He's been having the guards train me every day to solidify my weight loss, which has made me suffer terribly. No matter how well I eat, it's no use."
Fang Yang laughed heartily. He hadn't expected that this matter would alarm the old man, who wanted to train Zhao Liang. However, when it came to training, Fang Yang had an idea. "Liangzi, why don't you go to Xihu City to find my brother after the New Year? They're training every day. Maybe they can even give you a standard physique. I won't say eight-pack abs, but at least you won't be a bunch of lumps anymore."
Zhao Liang didn't want to go. The thought of such arduous training made him want to die. "Forget it. They don't train like the military. I can't handle that kind of hardship. Besides, I haven't finished my work yet. I need at least another six months. Let's talk about it in six months."
Seeing Zhao Liang's resistance, Fang Yang didn't force him. Anyway, he would give Zhao Liang more training during the company team building event. Since they were working in the West Lake area, he might actually enjoy the effects of the exercise.
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