When Bai Yu returned to Sanya, Li Shuang and others were selecting products from other brands for the company's first live-streaming sales event.
Their livestream sales this time mainly focused on food and daily necessities, primarily from our own domestic brands, commonly known as "Made in China" products.
When Li Shuang saw Bai Yu return, her eyes immediately lit up, and she looked at Bai Yu with a joyful expression.
"Brother Yu, you've come back at just the right time! We've just narrowed down some brands, would you like to come and take a look?"
"Come on, I can tell from your expression that you're up to no good. Just say what you want to say."
Bai Yu looked at Li Shuang's forced smile and immediately saw through his little scheme, telling him to just say what he wanted to say.
As the company's boss, Bai Yu would definitely help if it was something that could benefit the company's development.
"Hehe, Brother Yu understands me best. Brother Yu, it's like this: our company is now preparing to sell other brands' products. If our company wants to have good development, then promoting other brands' products is inevitable."
There are so many top livestreamers selling products now, including several on our Douyin platform. However, their sales volume is not yet very large. If our company wants to gain a foothold in this industry, we must do a good job with our first livestream.
The higher the efficiency of our first live-streaming sales event, the more brands will approach us in the future, and the more money we can earn.
So, for this first live stream, would you like to come and help out in the chat and boost the stream's popularity?
It turns out that Li Shuang was eyeing Bai Yu's popularity and wanted him to come to the live stream to sell some products.
After all, Bai Yu had just broken two world records and won two gold medals. Although these two gold medals weren't Bai Yu's first wins, and this wasn't his first time participating in this invitational tournament,
However, Bai Yu remains very popular and has a large following.
If they can bring all of this traffic into the live stream, even just one-tenth of it, their live stream will be a huge success.
It's worth mentioning that this is only June 2021. Although Douyin has sparked a huge wave of live-streaming e-commerce, there aren't many top influencers doing it yet.
Even if they do, they're just live-streaming to sell their own products. For example, Baiyu's company sells seafood, and Lao Deng's company sells fishing gear and rods.
There aren't any major bloggers doing the kind of promotional work that Li Shuang and others are doing, promoting other brands. After all, there are many things involved, such as product quality and after-sales service, which are quite complicated.
Actually, overall, Bai Yu's company's official account can't be considered a super big account, since it doesn't even have ten million followers. It's only because Bai Yu is behind it that it can be considered a big account.
After listening to what Li Shuang said, Bai Yu thought for a short while and then asked a question.
"Shuangzi, you can let me sell products in the live stream, but I only have one condition: we have to do what I said before, otherwise our company would rather not sell these products."
"Don't worry, Brother Yu. Our company has specially set up a legal team to handle this business. As long as you are willing to sign a contract with our company, we have already discussed the division of responsibilities between the two parties, product quality, and after-sales service in advance."
Furthermore, I specifically assembled a market research team. For any company that signs a contract with our company, we will send people to conduct on-site inspections of their factories.
The goods we bring each time are always within the compensation range the other party can cover; we will absolutely not exceed that limit. We have considered all possible problems.
As Li Shuang spoke, she showed Bai Yu the contract they had already signed.
Among these contracts, Bai Yu also saw several familiar brands.
For example, Hongxing Erke and Xtep appeared together, and it seems that Li Shuang wants to sell these two products in the same live broadcast.
Two competing companies were put in the same live-streaming sales event. How should we put this? Should we say Li Shuang is really daring, or that the other party is really generous?
Because these two companies actually agreed, and even sent several samples to Li Shuang and his team, allowing them to try them on and also conduct some product quality testing.
Regarding the contract signed between the company and the brand, the division of responsibilities is as follows: Baiyu's company is a sales platform, and if there are any quality problems with the products, Baiyu's company is not responsible, and the brand needs to make compensation in accordance with the Consumer Protection Law.
Their company does not provide any false advertising during live-streaming sales; they only sell products based on the data provided by the brand.
At the same time, their company does not charge any slot fees, but only a commission of five to fifteen percent, depending on the product.
This is a contract signed with the brand, and it concerns the division of responsibilities between the two parties.
However, in the live broadcast room, facing a large number of consumers, the responsibilities of both parties need to change, that is, Bai Yu and his team need to ensure the quality of the products sold.
If there are any counterfeit or substandard products, Bai Yu's company will be held responsible. They will definitely have to pay the compensation they are owed and pursue the relevant legal responsibilities.
However, the party responsible for compensation is not Bai Yu's company, but the brand owner who shipped the goods. During the compensation process, their company can make the compensation on behalf of Bai Yu first, and then integrate all the responsibilities to hold the brand owner accountable.
After reading the information on the contract, Bai Yu nodded silently.
Although their company's behavior seems to be a way of shirking responsibility—after all, if the goods they sell really have problems, their company doesn't need to take any responsibility—it's like they're playing the victim.
But doing this is for the good of their company. They just need to do a good job with the initial screening, and with this contract in hand...
Even if something goes wrong, as long as they are on the side of the consumers, they can jointly hold the brand accountable.
The contracts that Li Shuang showed to Bai Yu totaled ten, covering items such as clothes, shoes, snacks, and small appliances, encompassing a wide range of aspects.
Companies that can sign contracts with Bai Yu and his team are generally those that are confident in the quality of their products and have a conscience.
Bai Yu naturally agreed to this arrangement. He asked Li Shuang to let him know on the day of the live stream, and he would fully cooperate.
As for now, naturally, if he can lie down, it's more comfortable to lie down. He just returned to China and still needs to adjust to the time difference.
For the next two days, Bai Yu arrived at the company early in the morning and stayed until evening before going home with Li Xue.
As for what he did at the company, it was naturally not a job, and there was nothing about work that he needed to do.
In the past two days, he has only done one thing at the company: testing!
Samples of snacks, clothes and shoes, laundry detergent, facial cleanser, and other products.
Bai Yu tried everything the brand sent him, and overall, he liked them all except for a snack called Fish Tail.
It's not that I don't like fish tails, it's just that they're too spicy. They're fine to eat normally, the spiciness is quite enjoyable, but once you eat too much, then both ends will hurt. As for which ends, you guys know what I mean.
Before they knew it, it was June 14th. Li Shuang had compiled a list of the first batch of brands she would be bringing, a total of fifteen brands, including forty or fifty individual items.
As for the total value of these goods, if they were all sold out, it could reach several hundred million.
As for the total price, Li Shuang and the others did not expect to sell out completely. In their opinion, with Bai Yu's support, it would be enough if the sales volume of tonight's live broadcast could exceed 50 million.
Therefore, Li Shuang and his team specially extended the live broadcast time, preparing to sell from 7 o'clock to 12 o'clock. He refused to believe that they could not achieve this sales volume.
At 6:30 pm on the 14th, Bai Yu was already waiting in the company's live broadcast room. He sat on the sofa, eating snacks while waiting for 7 o'clock to arrive.
The live stream room is the same as before, and the sales staff are the same two: Lu Sheng and Zhang Yuxin. Tonight, they will work with Bai Yu to sell the goods.
"Brother Yu, we're about to start our live stream, can you stop eating for a bit?"
"You'll be sampling the products later when we're selling them. What if you're full now and can't eat anymore?"
Li Shuang looked at Bai Yu, who was gnawing on a pig's trotter, and his face was full of black lines.
Although these pig trotters were samples provided by the brand and their company didn't pay for them, Bai Yu's behavior of eating pig trotters right before the live stream was about to start was somewhat inappropriate.
It's not that Bai Yu isn't allowed to eat, but as Li Shuang said, when selling food through live streaming, it's necessary to taste the food during the live stream.
He was worried that Bai Yu was full now and wouldn't be able to eat anything later.
One of the food items being sold this time is ready-to-eat braised food, and they have quite a few products. We'll be having to sample all of these items when we sell them.
"Shuangzi, what you're doing is a bit unethical. You asked me to sell products, and I agreed. You asked me to try the products in the live stream, and I agreed. You asked me not to eat dinner, and I didn't eat it."
But before that, wasn't it a bit much to make me run five kilometers at the gym? I was already hungry, and after running five kilometers, I was so hungry I felt like my stomach was sticking to my back!
Now you won't even let me eat? Aren't you being a bit too much? Besides, I only ate a little bit, it's not a big deal. Don't you know my appetite?
“Brother Yu, the problem is that you’ve already eaten more than a little. You’ve already eaten a pig’s trotter, a duck leg, and a whole bag of chicken feet. Save some room for yourself.”
"Okay, okay, I won't eat anymore. The rest is for Ah Hai. Ah Hai, pack all of this in a bag, we'll take it home and share it later."
To be honest, the braised food that Li Shuang took on was really good. Bai Yu liked it after just one bite and has been eating it quite a bit these past two days.
Furthermore, because of Bai Yu's status as an athlete, she conducted a comprehensive test on the product before consuming it to check if it contained any harmful ingredients.
After all, the Olympics are about to begin, and Bai Yu can't afford to eat anything he shouldn't at this crucial moment, or it would affect his participation in the competition and cause trouble.
Fortunately, all the test results were satisfactory, even excellent, the kind that even athletes could eat.
In this situation, how could Bai Yu not have a proper meal?
As time ticked by, it quickly came to seven o'clock, and their company's account started broadcasting on time.
Bai Yu also appeared in the center of the live broadcast room, flanked by Lu Sheng and Zhang Yuxin.
A live stream has resumed as normal.
...............
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