When Lu Fan first heard Kuang Peisheng talk about this project, he was very hesitant.
However, after Kuang Peisheng's repeated persuasion, and after Li Tian and Lü Qiuyi's investigation found no loopholes or traps, Lu Fan finally agreed to join the project.
Now Nangong Shou is telling him to be careful of Kuang Peisheng. What does that mean?
Nangong Shou seemed to know that these few words alone weren't enough to show sincerity, so he explained:
"Weren't those plots of land that Huanmei initially had its eye on all snatched away by you, Brother Lu?"
Upon hearing this, Lu Fan rolled his eyes at him.
"Just for this? If that's the case, then wouldn't it be your Nangong family that's ultimately driving up prices?"
If this is considered an enmity, then the feud between the Nangong family and Lu Fan can be considered a major one.
Nangong Shou was taken aback and wondered if he had overreacted.
The way the two of them were whispering to each other aroused the curiosity of others.
People kept coming over with wine glasses to toast Lu Fan and Nangong Shou, and they chatted and laughed until evening.
Lu Fan was quite satisfied with the gathering, and even thought that he would bring Jiang Manyue and several of the company's managers to meet with them in the future.
Having more connections means having more options, which isn't a bad thing.
As summer vacation approached, all fifty-plus branches of Baiyue Supermarket completed their renovations and prepared to reopen.
The human resources department has been quite effective, working around the clock to recruit talent in various cities and districts.
Before the opening, they efficiently recruited full-time employees, contract employees, and interns, making the most of the grand opening promotion.
The sheer scale of Baiyue Supermarket's actions dealt a heavy blow to Shengjing Company.
They joined forces with their previous distributors and merchants, and also started offering discounts and promotions in preparation for the opening of the Baiyue Supermarket branch.
Residents in the residential areas near Time Baiyue have seen a sharp increase in their life satisfaction.
However, the drawbacks of Shengjing Company's promotions soon became apparent, and complaints on various platforms increased daily.
After all, Zhao Jinshui's original strategy was to treat all the unsold and near-expiry goods in the company's warehouse as employee benefits, or to offer discounts or promotions.
There must be a reason why these goods couldn't be sold and ended up in the warehouse.
By selling or giving away the product at half price, you're essentially forcing customers to buy it. If the customers who take the product home don't like it, will they let you off the hook?
As a result, Shengjing Company, which launched a series of combined attacks, soon discovered that this approach, which it thought would hurt the enemy a thousand while harming itself eight hundred, did not seem to have the effect of severely damaging Baiyue Supermarket as it had imagined.
It was Shengjing Company that suffered the most damage!
Zhao Jinshui was in a state of panic. After sending people out to find out, he discovered that Baiyue's promotional offers were consistent: the same quality meant the same discounts.
We never sell the old almanac used to mark the dates of food factory production.
Shengjing Company's marketing strategy is simply shooting itself in the foot, offending its customer base completely.
While Zhao Jinshui was frantically causing trouble for the newly appointed sales and marketing department managers, Lu's Food Factory released several new products.
As the sales manager of the food factory, Wang Wei did not stay in the office area this time, but instead inspected the branches in various cities.
On the opening day, Wang Wei, as the manager, came to Baiyue's flagship store in the mountain city.
3
Five minutes to eight o'clock, Wang Wei clapped her hands, signaling the employees, who were nervously waiting for the grand opening, to look at her:
"Everyone, it's the last minute. Let's give each other a round of applause and give ourselves some confidence."
She noticed everyone was too tense, so she tried to lighten the mood. The sales staff took a deep breath and relaxed, following Wang Wei's lead.
Amid cheers of encouragement, Wang Wei smiled and said:
"Today is the first day of business. I hope everyone's performance will be outstanding, so that the head office won't look down on us."
So, when it was time to open the door...
Amidst the booming of cannons, Baiyue Supermarket branches across the country opened their doors wide, beginning a new day's journey.
The first to arrive were the elderly residents living near the shopping district. More than three months ago, the news of Baiyue Supermarket's opening had already caught the attention of this group of savvy shoppers.
During this period, flyers were distributed every two weeks, and the elderly person never missed a single one.
Today, as the business opens, everyone is holding a lot of gift lists and pre-cut vouchers.
A large number of customers flooded in, and the store staff were responsible for attracting and guiding them.
Some elderly people are timid and haven't bought anything yet, so they ask first if they can exchange eggs:
"These are the promotional brochures and coupons you sent out, right? They're not a scam, are they? They haven't expired, have they?"
Even without making any purchases, you can receive ten eggs to help farmers and a hundred or so milliliters of premium soy sauce.
This is an absolutely irresistible temptation for the elderly.
It's fair to say that Wang Wei, who came up with this marketing strategy, is a genius in sales.
Wang Wei watched from afar as the shop assistants, with warm smiles, led the elderly men and women to redeem their free gifts.
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