Chapter 17 Impact



At this moment, one of the subordinates raised his hand and spoke:

"It's probably too late for the supervisor to start research and development now!"

According to my information, Bowen Games plans to produce more than 15 "Legend" mobile games within two years!

They have the source code, so they can quickly reskin the game. By the time we finished, there were already several other "Legend" mobile games!

Moreover, they've played the nostalgia card, and now netizens only recognize "Legend".

"If we make the same game, we won't be very competitive."

The supervisor thought for a moment, shook his head, and sighed:

"Never mind then! Who would have thought that this kind of old-fashioned game genre would still have a market!"

One of the subordinates raised his hand and said, "Boss, I think that even if we can't make 'Legend', it doesn't mean we can't sell nostalgia!"

We can turn our original online game, "The World's Number One," into a mobile game!

Find those original players again and make three versions of the commercial.

They also hired top music producers to create nostalgic songs, selected some of the best singers from among the players to perform, released an album for them, and sure to bring tears to everyone's eyes!

The supervisor's eyes lit up: "Hmm! That's a great idea! You're a real genius!"

Another person said, "I think all our old online game projects can be remade!"

As long as these items are recreated reasonably well, players will be willing to pay for them!

Developing a new mobile game is a huge undertaking, requiring an investment of hundreds of millions of dollars and carrying enormous risks. If it fails, many of us will lose our jobs.

Domestic players are crying out for new mobile games and AAA titles, but when we release well-made games, the revenue is often disappointing!

My research shows that the players who are clamoring for new mobile games are mostly young people.

And we have been trying to win them over!

However, we forgot about the huge market of middle-aged people!

Many middle-aged people are very wealthy, far wealthier than young people.

Now, we can no longer earn money on our knees, and we can no longer beg those young people who look down on us to give them a penny or two!

We'll earn our money standing up!

The man spoke with great passion and sincerity, which stunned everyone.

The supervisor quickly came to his senses and led the applause for him:

"Well said! We're going to stand tall and make money!"

Young people often say how great foreign AAA games are, but back when Chinese companies were serious about making games, how many of them actually made money?

They were all pirated!

Now they're turning around and criticizing us manufacturers for being inactive and only knowing how to develop mobile games!

Are our mobile games not good enough? Not good enough?

Okay, now some people are saying we can't go abroad and conquer the world!

When we finally create a game that can reach the world stage, they say it's a foreign anime/manga game.

They accuse us of promoting foreign culture, a form of cultural invasion, and are practically ready to label us as traitors!

Having been in charge of the game department for so many years, I've lived in constant fear and sleepless nights!

Making games is too difficult!

Many people are accusing us of poisoning the minds of teenagers!

Now I understand, we can't give those people another chance to criticize us!

We'll stop making games that teenagers like to play, and then those parents won't be able to scold us!

Our game target audience has shifted to middle-aged people!

Hou Wenjie probably never imagined that by simply creating "Bowen Legends," he would cause a complete shift in the market positioning of major domestic game companies.

China's leading game company, Tengda Games, has indefinitely suspended three mobile game projects currently in development and announced the remakes of "Romance of the Three Kingdoms: Strategy Edition" and "Arad Continent".

Webzen Games has also announced a remake of the mobile game "Journey to the West" titled "The World's Number One".

Many smaller studios have also dug out the code from their old single-player games and started remake projects.

The statements from numerous game developers have made it clear to all players that the landscape of the gaming industry has changed.

A group of young gamers, who consider themselves elites, are heartbroken and saddened by the future of the domestic game industry.

Some middle-aged people smiled slightly, feeling that they had finally found a change of pace after a boring day at work.

The online debate is raging.

"You guys were shouting slogans all the time, saying that domestic games would go global as a group. Now what? All the new games have been canceled. You're really something. I'm never playing domestic games again. You don't deserve it!"

"How old are you? Everyone has to revolve around you. Don't game developers want to make money? If the game you're talking about can make a lot of money, see if they'd do it!"

"There are always people who think that foreign games are better and more amazing! They think that domestic manufacturers are just trying to make money!"

But these were the choices you made! Capital always chases profits!

If a good game is released, someone will say it's poisoning teenagers and report it to the authorities!

The game has never had a good reputation in China!

"Everywhere you look, there are pay-to-win games. You can't play if you don't spend money. Learn from other games with subscription cards, where everyone is equal!"

"I support the game company remaking the mobile version. I haven't played games for many years. If the remake retains the original feel, I will make a first-time purchase!"

"It feels like all of this is caused by the cancerous 'Bowen Legend'."

This awful game! I played it for half an hour, holding my nose, without spending any money. Even a small monster takes me half a minute to kill.

The dropped junk equipment quickly filled my inventory.

There's no automatic recycling function if you don't spend money, and you have to manually click on each item one by one, making it unplayable!

This is what you call "sentimentality"? Go fool him!

"How can you blame this on 'The Legend of Bowen'? 'The Legend of Bowen' is for people in their thirties and forties! Even if you buy all the soul rings, it only costs a few hundred dollars!"

A few hundred yuan, lost in just a few rounds of mahjong!

And you can play games for a very long time!

To be honest, I used to like playing cards, but I always lost, and my wife and I would argue.

Since playing "Legend of Bowen," with its auto-battle feature, I've had more time to spend with my family, and my relationship with my spouse has improved.

"The person upstairs is right. I used to be a fisherman, and my wife would always try to catch me and bring me home!"

Now when I play "Legend of Bowen," I only need to actively participate in PvP and siege battles; otherwise, it's all auto-play. I spend my free time with my wife and kids now; I've neglected them so much in the past!

"Why are there so many paid trolls for 'The Legend of Bowen'? What's so great about this trash game!"

The equipment is hideous! There's not even a mount; you have to travel on foot the whole time. And the skill effects are just text. I'm speechless.

The few buildings that exist are both tacky and ugly; it's unclear where they were modeled.

This game isn't entirely without merit, but you really can't see any redeeming qualities!

"Hehe, if you ask me, the comments from these online trolls are a classic example of how 'The Bowen Legend' cured my mental exhaustion!"

"Don't be so cynical! The Bowen Legend doesn't need to hire online trolls."

Moreover, the game has never been targeted at young people like you.

Bowen Legends is all about acquiring equipment and fighting!

They just need to do these two things to the extreme!

As for the ugly visuals, that's just their art style!

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