...
"Wow, Lucy, why did you buy so many sodas? Wait, these soda brands are so strange, I've never seen them before," one of Lucy's roommates said with a puzzled look as soon as Lucy entered the house.
Lucy smiled and said, "These are all Chinese soft drinks; you've definitely never tried them before!"
"Oh my god, Chinese soda? I've never had it before! By the way, Lucy, where did you buy your Chinese soda?" her roommate exclaimed in surprise.
"Oh, Walmart sells it. They're having a promotion right now, so the price is really good. Look at this combo pack, it's 1000ml in total, and it's only 50 cents!"
"Wow, this is really cheap! Lucy, hurry up and open a bottle, let's see what Chinese soda tastes like!"
"OK!"
Chinese soft drinks taste just as good as Coca-Cola.
For example, Tianfu Cola has a richer flavor, while Coca-Cola is more refreshing.
Laoshan Cola, on the other hand, gives people a first impression of a richer aroma, followed by a sweeter taste. The more complex aroma is due to the presence of Chinese medicinal herbs such as jujube, clove, galangal, angelica, and cardamom. Some people may not be able to accept it at first, but after drinking it a few times, they will naturally appreciate its wonderful taste.
Lucy and her roommate initially found the taste of Chinese Coca-Cola a bit strange, but they quickly got used to it and even found it quite delicious.
...
Supermarket promotions are always on "last day," and countless ordinary Americans love these incredibly affordable soft drinks.
Go on a shopping spree!
At the same time, Wujiang is also working hard to open up channels through convenience stores and fast food restaurants.
Because Walmart supermarkets sell Chinese soft drinks, it's equivalent to indirectly endorsing and promoting Chinese soft drinks, giving Wujiang Group a significant advantage when negotiating with other companies.
At this time, Chai Feihan arrived at the headquarters of 7-Eleven convenience store and was talking with Norris, the president of 7-Eleven in the United States.
Chai Feihan said, "Walmart supermarkets all sell Wujiang Group's soft drinks, so our company's soft drinks are absolutely trustworthy in terms of quality. Moreover, Wujiang soft drinks are more affordable than Coca-Cola and Pepsi, which is quite advantageous for 7-Eleven."
"I've tried your company's soda, and it tastes good. So, I agree to let Wujiang soda be sold in 7-Eleven convenience stores!" Norris said with a smile. 7-Eleven convenience stores wanted high-quality, low-priced products, and Wujiang soda fit the bill perfectly.
The two then discussed the details of their collaboration.
It took about an hour for the two sides to reach an agreement.
"Thank you, Mr. Norris. I wish our two companies a pleasant cooperation!"
"Haha, it's a pleasure doing business with you!"
...
Wujiang soda's entry into the US market has significantly impacted several American soda companies, with Coca-Cola and Pepsi bearing the brunt. These two cola companies certainly won't stand idly by and watch Wujiang soda grow and thrive in the US.
At this time, Chai Feihan's journey was not always smooth sailing. When he went to KFC and McDonald's to discuss cooperation, he was rejected.
KFC and McDonald's only partner with Pepsi and Coca-Cola, respectively.
At the KFC headquarters, Chai Feihan also ran into someone from Coca-Cola, who happened to be his former boss, Ethan Nick.
"Haha, Chai, you're here too~ I heard you switched jobs to Wujiang Soda Company and became its vice president. Haha, even you can become the vice president of Wujiang Group, it seems that Wujiang Group really has no one else to use! By the way, go back and tell Zhao Ye that America is not your Chinese territory! Just you wait and see, Wujiang Soda will soon be slinking out of the American market!!" Ethan Nick said arrogantly.
Upon hearing this, Chai Feihan simply replied, "Oh, then let's wait and see. It's still uncertain who will emerge victorious..."
"Hmph, you're definitely doomed!" Ethan Nick scoffed.
At this time, Coca-Cola and Pepsi began to restrict the development of Wujiang soda in various ways, such as targeting Wujiang soda in supermarkets and demanding that supermarkets remove Wujiang soda from their shelves.
Many supermarkets, not wanting to offend Coca-Cola and Pepsi, have removed Wujiang soda from their shelves.
However, some large supermarkets, like Walmart, are able to ignore the unreasonable demands of Coca-Cola and Pepsi.
As the saying goes, "distribution channels are king." Coca-Cola and Pepsi pose no threat to Walmart; on the contrary, these two companies are begging Walmart for help.
From Walmart's perspective, Wujiang Group is far more important than Coca-Cola and Pepsi, as the game consoles and games developed by Wujiang Group can drive customers to Walmart.
Can Coca-Cola and Pepsi do that? No.
Consumers often only buy drinks when they come to the supermarket.
Consumers have lost interest in Coca-Cola and Pepsi.
Moreover, even if Walmart removes Coca-Cola and Pepsi from its shelves, it has Tianfu Cola and Laoshan Cola from Wujiang Group to replace them.
...
October.
When Wujiang soda first established itself in the United States, although its sales volume could not compare with Coca-Cola, it still achieved a good start.
Chinese soft drinks are good quality and inexpensive, and quite a few American consumers like them.
Laoshan mineral water, also known as "Fountain of Youth," is a mysterious Chinese mineral water brand that has become popular in the United States due to its relatively high price. Many Americans have been spending money to buy it in order to try it out, which has surprised its American soft drink counterparts.
Zhao Ye put down the documents, walked to the floor-to-ceiling window, and fell into deep thought.
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