Now not only Director Luo was feeling excited, but Sheng Qingyang was no exception.

He has been here for quite some time, but has never made any breakthrough. Now this down jacket can be a good opportunity.

Director Luo also agreed very much, "I think it's feasible. Our factory can produce a batch in advance and sell it in department stores in winter."

"If people in the county buy them and take them back, they will tell others about it. Then we will try to contact the provincial department store and ask them to stock the down jackets and sell them," he added.

Although the effect will be slow and not many may be sold in the first year, the market can still be opened up a little. It will take a few more years for down jackets to be promoted nationwide, and they can afford to wait.

Song Chu and Sheng Qingyang both understood what he meant, but they were more concerned with efficiency and could not afford to wait a few years.

"We can also contact department stores in not only our province, but also other provinces and cities. After all, our down jackets are really good, so we are not afraid that they will not want them. I can think of a way to do this."

Although Sheng Qingyang didn't want to use his family connections, in order to promote his down jackets faster, he was ready to contact his family for help.

Otherwise, if we only rely on the county garment factory to make contacts, there will be no hope at all.

It is unlikely that the garment factories in the provincial capital will accept goods from the county town garment factories. This is a problem of concept. If you don't have any connections and ask someone to help you make the connection, even if you talk a lot of nice things, their leaders won't see you.

Song Chu also thought of this, but she put forward a different opinion, "In fact, we can promote it in the form of advertising."

"Promote through advertising?" Sheng Qingyang and Director Luo were both stunned.

Sheng Qingyang is from the imperial capital and knows more about advertising. "Do you want to advertise on TV? But there are not many people in the country who can afford a TV now."

Song Chu smiled and said, “No, we use the radio station to advertise.”

"There are many families in the city who own radios, and this group of people will become the main force in purchasing down jackets. After all, their economic conditions are definitely not too bad, so they should be more willing to spend money."

"When the time comes, we will first go to the provincial radio station and spend money to insert advertisements for down jackets. If the effect is good, we will go to Kyoto to find the central TV station to buy advertising time."

She had previously looked through the information she had collected and discovered that in addition to television advertisements, there were also radio stations in the 1970s.

Usually they will play a song or a beautiful sentence and then embed the advertisement into it.

The advertising effect is much faster than word of mouth, especially when it is broadcast in rotation at several times a day. The effect is absolutely explosive and everyone will definitely remember the down jacket.

She still remembers that when she was a child, she would watch TV and she would see an advertisement repeatedly. Although it was annoying, it left a deep impression on her.

When you see this thing in the mall, you will have an impression that this is xxx. If you have this need, you will buy it to try.

Director Luo didn't have a deep understanding of this aspect, but Sheng Qingyang's eyes brightened.

"Comrade Song, what's wrong with your brain? How come you are so smart?" He found that he had really met a treasure.

Song Chu is like a piece of unpolished jade. Once peeled off bit by bit, it will shine brightly.

He was so lucky to have encountered such a treasure.

"This is a great idea. We can put some ads on the radio stations in the provincial capital, and also in the city and county. Then it will be much easier to negotiate with department stores. Maybe they will contact us on their own initiative," he said with a smile.

Song Chu discovered that Sheng Qingyang was worthy of being brought up by a big family in Kyoto, his vision was different.

"How did you come up with this idea?" He had never thought of this method.

"I just got the inspiration when I heard the advertisement on the radio a few days ago." She smiled. Of course, this was just a hoax.

Speaking of radios, she suddenly felt the need to buy one so that she could listen to the news more often to keep up with current events and also entertain her parents.

She discovered that Gu Yue had special ways to get all kinds of tickets, and it didn't seem like he was using the black market route, so he must have some independent channels.

But she would not deliberately ask or explore, after all, everyone has their own secrets.

Then her savings were almost emptied out to install the phone, so she had to earn some money.

Sheng Qingyang decided that he must do everything he could to recruit Song Chu to the Economic Office, otherwise he would definitely regret missing her.

Such a capable and beautiful girl would stand out even in the imperial capital.

The older generation would probably like him more, for example, his mother would probably like Song Chu.

His mother and grandmother urged him to find a wife who was capable; his family didn't care that much about family background or appearance.

Of course, he is a face-obsessed person and still has certain requirements for the appearance of his girlfriend or future wife.

Not to mention, apart from being a little young, Song Chu meets all his requirements for his future half in other aspects.

He smiled and said, "You are smart. If someone else were listening to the radio, they wouldn't think of the commercials."

Director Luo also said, "Yes, Director Song is smarter. If I were to listen, I wouldn't have such inspiration at all."

What he said is true. Young people nowadays are smarter.

Song Chu joked: "Don't praise me, otherwise I'm afraid I will become proud."

"Haha, it's okay for you to be a little more proud." Sheng Qingyang felt that Song Chu was definitely the most special and interesting girl he had ever met.

After waiting for a while, Director Li and the two people brought by Sheng Qingyang also came out after trying on the down jackets.

"This down jacket is really good. It not only keeps you warm, but is also very comfortable to wear."

Director Li smiled and handed the clothes to Song Chu, "Are you going to produce down jackets like this? If you do, please let me know. I will definitely buy a few."

He said this not only to give face to Song Chu, but also because he really thought the down jacket was good.

If they were on sale, he would get tickets to buy one for each family member because they were so comfortable to wear.

Song Chu smiled and said, "I do have this idea, but it depends on Director Luo."

Director Luo would never say no at this time. He was eager to agree with both hands and feet, "Production, our factory will definitely produce this down jacket."

He decided to discuss cooperation with Song Chu later.

Now it's the other way around. Song Chu is not in a hurry, but Director Luo is more anxious to confirm the cooperation.

Director Li laughed out loud: "Haha, then when it's finished, remember to let Lao Luo know."

After hearing this, Director Luo knew that the other party wanted to establish a friendship, so he immediately smiled and said, "No problem."

Director Li invited everyone to his office for tea, but Sheng Qingyang declined. He took Song Chu and Director Luo directly to the county office.

There will be another chapter around 2:30, everyone please get up tomorrow and read it, there will be another chapter at 12 noon tomorrow~ 　　 　 (End of this chapter)