Chapter 267 Sweeping Hong Kong
Dong Peiyu took the receipt, which was all for men's clothing. "Who are you buying this for?"
"The leading man."
"Buy so much?"
"Costumes, props, necessary investments." After changing into home clothes, Hu Xiaoxiao lay comfortably on the sofa.
After Dong Peiyu finished calculating the bills, the one million yuan in her account was about to be spent. "Xiaoxiao, did you forget that filming is about to start? Director Du called this afternoon and said he needs to withdraw some money from me in two days for expenses."
After reimbursing Hu Xiaoxiao, there wasn't enough left to pay Director Du, and there was also money to set up the studio. Even if I didn't have to pay the staff or the film's salary, I still had to prepare fast food for them every day.
Dong Peiyu felt a bit of a headache from calculating.
Hu Xiaoxiao crossed his legs and took the various expense lists handed to him by Dong Peiyu, tapping his fingers rhythmically on the armrest of the sofa. "It's time to find some investment."
It's time to start the second plan.
“Who to find for investment?”
“Advertisers.”
"You want to endorse commercials to make money and film movies?" Wouldn't that be too disadvantageous?
"It's not an endorsement," Hu Xiaoxiao explained to Dong Peiyu. "It's advertising, product placement in the film."
If the advertisement is effective, she can also take on the endorsement after the movie is finished and earn extra money.
Product placement in movies isn't uncommon, but few films seem to have commercial value for advertisers. Dong Peiyu thought this approach was feasible. Hu Xiaoxiao was a renowned advertising queen, highly sought after in the advertising world. Many companies wanted her to advertise for them, but she was very selective about the ads she chose, and she was reluctant to take on risky ones. She would only endorse a product if she liked it, had used it, or had tasted it before and found it good.
"It's a pity that you are the only one who is popular in this movie. If the male lead was also popular, the advertising fee could be negotiated for more," said Dong Peiyu.
Hu Xiaoxiao winked at Dong Peiyu, kept it a secret, and said, "William will soon become popular."
After all, Dong Peiyu has been in this circle for so many years. When she saw Hu Xiaoxiao's expression and thought about her date with William at the mall today, she instantly understood something.
Dong Peiyu slapped her thigh, hurriedly packed up her things, picked up her bag, and said to Hu Xiaoxiao, "I'm leaving first. I've sorted out all the documents on the table. You can sign them after reading them. I'm going to go—"
Time waits for no one, so Dong Peiyu screened advertisers overnight and selected suitable advertising investors.
There can’t be too many advertisements embedded in a movie, otherwise it will affect the quality of the film. How to select the least number of advertisements and get more advertising revenue requires hard work and research.
Seeing that Dong Peiyu was busy every second, Hu Xiaoxiao felt that he could not let down his subordinates who worked so hard, nor could he let down his own hard work. This film must make money, and make a lot of money, to be worthy of their efforts.
Hu Xiaoxiao picked up the phone and asked Liang Jiafeng how the script was going. He told Hu Xiaoxiao that it was basically finished, but it would take a few days to check if there were any omissions, and the manuscript would be submitted in about a week.
Then, Hu Xiaoxiao called director Du Qian again and asked him how the actor selection went.
Du Qian got the main cast list and is already selecting the actors. If the screenwriter doesn't suggest any new roles, the actors will be almost finished.
Hu Xiaoxiao called the other staff members at Starlight Films and checked their work one by one. After learning that everything was in order, she picked up the schedule, ticked off the completed plans, and then sorted out the unfinished plans.
The next day, a headline entertainment news appeared in several major entertainment magazines.
"Hu Xiaoxiao's love affair is exposed, and she is often seen with her new boyfriend."
The photo captured Hu Xiaoxiao and William at the entrance of a shopping mall. With the help of a substitute camera, the two looked very close.
"To satisfy her new boyfriend, Hu Xiaoxiao is willing to spend a lot of money."
The content reported extensively on how Hu Xiaoxiao bought all kinds of things for her new boyfriend, spending a lot of money. Even the names of the brands were reported by the reporter, and a shopping list was listed at the end of the article, indicating how much money Hu Xiaoxiao spent on her new boyfriend.
"After being abandoned by a wealthy young man, Hu Xiaoxiao's personality changed drastically, and she is suspected of keeping a muscular man."
When Hu Xiaoxiao saw this title, he almost choked while drinking soup.
A closer look at the magazine revealed a photo that captured William's muscular figure with his shirt slightly open. The shot was very clear, demonstrating the paparazzi's advanced photography skills. Additionally, there were several clear photos of William himself, showcasing his three-dimensional facial features.
360 degrees without blind spots, the photos will look good no matter how you take them.
After Hu Xiaoxiao finished reading, he put away the magazines and newspapers, had a good breakfast, and started his new work for the day.
At the same time, the news of Hu Xiaoxiao's relationship with her new boyfriend attracted the attention of many paparazzi. Keeping a hunky man is simply the hottest gossip among gossips.
Coupled with the surge in newspaper and magazine sales, more paparazzi have joined in on the gossip. In addition to lurking near Hu Xiaoxiao's residence, they are also digging for information about the identity of Hu Xiaoxiao's new boyfriend.
The paparazzi were incredibly resourceful. They first found out about William's return to Hong Kong from North America as a top student, including his whereabouts, and reported it extensively. Then they discovered that William had signed a contract with Starlight Films and would be the lead actor in a highly anticipated new film.
Finally, according to gossip, the reason why William got the male lead was because of Hu Xiaoxiao.
What is the reason?
There are reports that after Hu Xiaoxiao fell in love, she devoted herself to paving the way for her boyfriend.
There are also reports that Hu Xiaoxiao spent a huge amount of money to buy the house in Tiancui City as a wedding house for her new boyfriend.
Among them, there are reports that the reason why the new boyfriend won the leading role in the new movie was because he dared to take off his clothes.
Dare to take it off?
Another round of gossip storm swept across Hong Kong.
For several days in a row, the entertainment news was all about William, which made him go from an unknown and transparent artist to a city-wide celebrity in an instant, with unmatched popularity.
In response to this round of bombardment of gossip news, Dong Peiyu took the initiative to find several businesses that were in urgent need of expanding into the market and reached preliminary investment intentions.
Dong Peiyu compiled a list and sent samples and competing products from several merchants to Hu Xiaoxiao's home.
The samples were all placed in a large box. Fortunately, the property service was good and they pulled a trailer to help her bring it up, otherwise she really couldn't move such a heavy box.
Hu Xiaoxiao gave a bottle of water to the sweaty Dong Peiyu, and then moved the things into the house by himself.
After drinking some water, Dong Peiyu wiped her sweat with a tissue and said, "Here are five companies I've selected. They're generous and in urgent need of building their reputation and expanding their market share. I've also brought their samples and comparable competitor products. You can decide which one to choose."
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