Zhao Xiaohai wouldn't tell him.
His goal was not just to open a sunglasses factory. In fact, if he wanted to set up a workshop-style sunglasses factory, he could do so with an investment of 100,000 RMB. However, it was difficult for Zhao Xiaohai to obtain a loan from the government for such a small workshop.
Where will the money come from if you don’t take out a loan?
The bigger the cake is, the more delicious it tastes.
The local government agreed to this and, as soon as the loan was in place, it would immediately build the world's largest sunglasses factory.
With the advantage of domestic labor prices, dominating the world is no longer a dream.
Isn’t this how many domestic industries developed?
When Chen Tiancheng heard that Zhao Xiaohai not only gave him the responsibility of managing the sunglasses factory, but also promised him a 5% stake, equivalent to 1 million, he was so excited that he couldn't express it in words.
In this era, one million is undoubtedly an astronomical figure. It is not only wealth, but also a high recognition of his ability.
Chen Tiancheng tried hard to suppress the excitement in his heart, cleared his throat, and with excitement and determination in his eyes, he began to explain his sales channel construction plan to Zhao Xiaohai.
"Mr. Zhao, I believe that sunglasses have huge potential in the domestic market.
Let’s start with domestic sales planning. At present, the domestic consumer market is in a stage of rapid awakening, and the demand for fashion accessories is growing.
We can start with big cities, such as Beijing, Shanghai and Guangzhou.
Set up brand stores in the bustling commercial areas of these cities to create a high-end and fashionable brand image.
At the same time, we have established cooperative relationships with major department stores to distribute our products and expand their reach.”
Zhao Xiaohai nodded slightly, motioning Chen Tiancheng to continue, his eyes revealing strong interest.
Chen Tiancheng was encouraged and became more interested. He continued, "In order to increase brand awareness, we can place advertisements on TV, newspapers and other media, and invite some influential stars or celebrities to wear our sunglasses for promotion.
In addition, we can also hold some fashion events, such as sunglasses fashion shows, to attract consumers' attention and lead fashion trends. This multi-pronged approach will quickly open up the domestic market."
Zhao Xiaohai couldn't help but smile appreciatively and asked, "What about overseas sales channels? What do you think?"
Chen Tiancheng answered confidently: "As for the overseas market, I plan to focus on the European and American markets first.
Consumers in Europe and the United States have a high acceptance of fashionable and personalized products, and sunglasses are a must-have accessory for their daily travel and outdoor activities.
We can participate in some internationally renowned fashion exhibitions, such as the accessories exhibition at Paris Fashion Week and the Milan Fashion Accessories Expo, to showcase our products and attract foreign distributors and retailers."
"At the same time, we will establish a professional foreign trade team to be responsible for communicating with foreign customers, negotiating orders, handling logistics and other matters. We will also make appropriate adjustments and positioning of products based on the cultural differences and consumption habits of different countries and regions.
For example, color preferences and style designs can cater to local market demands.”
Zhao Xiaohai was very satisfied after listening to Chen Tiancheng's detailed and comprehensive plan.
He leaned back in his chair and said with a smile, "Tiancheng, your plan is very comprehensive and forward-looking. I believe that under your leadership, our sunglasses factory will be successful."
Chen Tiancheng said excitedly, "Mr. Zhao, don't worry! This 5% stake is not only wealth to me, but also a responsibility. I will do my best to build a good sales channel for the sunglasses factory and make our products popular both at home and abroad."
The two smiled at each other, as if they had already seen the bright future of the sunglasses factory.
Zhao Xiaohai's investment collides with Chen Tiancheng's talent and passion, and a grand business picture is slowly unfolding.
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