The buzz has already started, and everyone is talking about it. Wahaha already has a certain market foundation, especially in the south, while Jiaming Foods has really become a hit.
Especially for small canned products, many people realized for the first time who produced them. Sales of small canned products skyrocketed that day, and word-of-mouth soared, coupled with various advertisements from local manufacturers.
Zong thought that this punch would surely leave Lu Feng in a sorry state, but he was unexpectedly stalled by a delaying tactic. He sincerely apologized and said that the temporary worker had made a mistake with the photo and had already fired the temporary worker. He also expressed his hope to cooperate with the Four Heavenly Kings and said that they had already reached an agreement privately.
However, when President Zong sent someone to call, no one talked to them at all. They had already prepared materials for a press conference and were also preparing to sue. President Zong had a feeling that Lu Feng was very slippery and that he would be tricked if things continued like this.
If a lawsuit is filed tomorrow, leveraging the fame of the Four Heavenly Kings, it will be another headline story. He sensed that even if Wahaha wasn't seized directly, the locations of Lu Feng's factories would likely cause some trouble.
He had to sting Lu Feng, otherwise Jiaming Foods would really grow stronger by making jokes and joking around. Their small canned food was bought up as soon as it hit the market and then dissected in various ways. The R&D department not only had to study their own new products, but also their competitors'. If there was a problem, they would report it immediately.
This kind of thing is the norm for major factories. Not to mention now, it will still be normal practice 30 years from now. Killing the opponent is to make yourself happy.
The advertising department studied Jiaming Foods' advertising and found that it was exaggerated to an extreme degree. They compiled some of the advertising materials and submitted them to the office.
After reading it, General Manager Zong had an idea in mind. He called the advertising department and notified them to hold a meeting.
For several days in a row, the two companies ridiculed each other in various media outlets, and even spread the fire to the entertainment industry. Such fierce fighting power opened the eyes of some state-owned enterprises and small businesses.
It can be said that every move is fatal, and neither side is losing money right now. Currently, it seems that Jiaming Foods is making a lot of money, and some food companies have even bought a lot of small cans for research.
It's being discussed on the streets and in the alleys, and state-owned enterprises and private enterprises are also talking about it.
"I think Jiaming Foods is in trouble. I read in the newspaper that it's a company that's been established for less than a year."
"But I heard he has powerful connections!"
"How powerful can a background be? If a background is truly powerful, a fight would never have broken out. It's only because everyone's backgrounds are roughly equal that a fight has occurred."
"That's true. I think Jiaming Foods is no good. They didn't handle the Four Heavenly Kings matter well, and they gave others a handle to use against them."
"really!"
.............
"This Jiaming Foods is quite interesting. High leverage and high market risk, it's all supported by government policies. It's playing a game of musical chairs. Would you say it's an investor or a speculator?"
"These kinds of people are suited to be placed on Wall Street. If they succeed, they become investors; if they fail, they become speculators."
"It's quite a novel approach to use leading companies and celebrities for marketing."
"Is it novel? People in the US often do this, but you can tell that the owner of Jiaming Foods is a worldly person with business acumen that is many years ahead of the domestic business community."
"This kind of person is suited for the free market."
"Yes, he wouldn't have much room for development in a state-owned enterprise. However, the market has a very strong learning ability. If he uses this trick today, everyone will be using it tomorrow."
"So, do you think he won?"
"He can't win, and he can't lose either. Just watch, this is going to be a commotion for a while. During this time, the two of them will have to use every trick in the book."
.............
For two consecutive days, the entertainment industry was in an uproar. The management company of the Four Heavenly Kings said that Jiaming Foods had not contacted them, offered no compensation, and had not reached a settlement agreement.
Jiaming Foods quickly responded with another set of evasive tactics, firing several temporary workers and successfully grabbing headlines.
In the past two or three days, 100,000 bottles of small canned food have been successfully sold, and a certain market foundation has been established, with repeat customers. Especially in the local area, it has become the number one selling canned food product.
Lu Feng had been waiting for Gao Zhiwei's call for the past few days. He had been there for three or four days, but there was still no news. He could sense that Wahaha had been a bit quiet in the last day or two, which was not a good thing.
Lu Feng's intuition told him that the other party must have discovered the marketing loophole in the product positioning. Everything was stable in the factory, and Lu Feng sat in his office in a daze.
At 2 p.m., the phone suddenly rang, which seemed a bit out of place in the office.
"Hello, who is it?"
"Mr. Lu, it's me, Gao Zhiwei. The matter is all settled. I rented a laboratory and found more than 20 foreigners, some of whom are even researchers."
Lu Feng breathed a sigh of relief, a smile spreading across his face. He said, "That's good. Arrange for someone reliable over there and get back soon."
"Mr. Lu, I'd like to go home while I'm at it; it's quite close to home."
"Can!"
After hanging up the phone, Lu Feng felt much better and whistled as he left the office.
Gao Zhiwei hung up the phone, bought a ticket, and flew to Hangzhou that same day. As soon as he got home, he ran into an old colleague downstairs. He greeted him, and the colleague, who was now the director of the advertising department at Wahaha, was doing quite well.
In less than an hour, President Zong learned that Gao Zhiwei had returned. Inside the meeting room, the whistleblower report on the table was already written in great detail. This was definitely a heavy blow, and if Gao Zhiwei were included, it would be a fatal blow.
"Let's prepare a meal tonight. Whoever is close to him, treat them. I'll go."
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