Even if Jiafeng Electronics manages to monopolize the entire domestic pager and mobile phone market by acquiring a foreign laboratory for 400 million yuan, it will still be difficult to recoup that 400 million yuan.
Huang Youwei frowned. Because of his relationship with Lu Feng, he couldn't directly write "Jiafeng Electronics" or "Lu Feng" on the document. Instead, he wrote with a pen:
Regarding the necessity and related risks of developing the telecommunications industry, the development of this industry in my country is now urgent, giving rise to a number of excellent private enterprises and responsible state-owned enterprises. However, while witnessing rapid development, we must also be aware of the risks. Compared to developed countries, the domestic telecommunications market is still relatively weak. Related companies should not misjudge future market potential, and local governments should have a bottom-line mentality and implement support policies. At the same time, we advise relevant practitioners…
Huang Youwei wrote nearly 10,000 words, which is more like a thesis. It describes the development history of the communications industry in many developed countries and shows that market demand has been steadily increasing. It is full of all kinds of data.
But after reading the whole thing, it felt like it was meant for Shenzhen leaders. You could vaguely see a few big characters behind the 10,000 words: "Try to persuade Fengzi!"
If Li Zhengde were to read this article, he would probably sneer, "If you can't persuade someone, why would you expect me to?"
On March 5th, news of Lu Feng personally directing the advertisement had already spread within the industry. Everyone was discussing how President Lu had really gone all out this time, even directing the advertisement himself. Outsiders also heard that the advertisement he directed was like a ghost having a seizure, and for a time many people started to laugh at it.
Around 8 a.m., Lu Feng was eating breakfast in his office when he turned on the TV and happened to see a Motorola advertisement.
There was a knock on the office door, and Du Guoying pushed it open and walked in, saying somewhat anxiously, "President Lu, the Motorola advertisement has been launched ahead of schedule."
"It's being broadcast on TV!" Lu Feng looked at the television.
The phone screen shows a close-up of a pager. A foreign man in a suit is looking at the pager in his hand with a smile. The scene then shifts to another man who looks like a business elite, sitting in the back seat of a Mercedes-Benz with a mobile phone, making a call.
"Meticulously crafted, technologically advanced, and with communication smoother than ever before, connecting you to the world and giving you a boost on your road to success. The all-new Motorola is everywhere. Hello, Motorola!"
Lu Feng didn't have any particular thoughts after watching it. It was just an advertisement from Europe and America with some voiceover. It was clear that their global positioning was still business communication.
"Let them advertise, why would I hold them back if they want to grow?" Lu Feng asked Du Guoying, "How's the sales channel setup going?"
“After communicating with Mr. Zhu, we will set up a separate counter to sell pagers in the offline channels. Mr. Zhu told me that most of the work can be completed before the product goes live, and even if there are any left that cannot be completed, it will take at most ten days,” Du Guoying replied.
"Okay, any other developments?"
"Motorola has invested in 100 new stores in first-tier cities. They are moving very fast. The first one opened today. It looks like they were in a rush. There was not much decoration. They just changed the storefront and opened. Many people in the industry say that we put pressure on them."
Du Guoying sat down and thought for a moment before saying, "Wave is opening up a large number of franchise stores, claiming that you can make money by joining. They advertise that they already have 160 stores all over the country. From the end of the year to now, only one month has passed. Isn't that too fast?"
"Fast? Franchise stores, no franchise fee, opening 10,000 a month is normal. It's just wholesale in a different form. If they don't make money within a month of joining, they'll go bankrupt in droves. They're being forced into this situation. It hasn't even started yet, and everyone's already playing this big game?" Lu Feng leaned back in his chair and sighed, "It feels like everyone's risking their lives!"
"President Lu, to be honest, I've been reading some science and technology newspapers and economic newspapers lately. I feel like a major battle is about to break out. Those media outlets are making it sound like if a three-way battle starts, at least two of us will die!" Du Guoying looked hesitant, as if there was something he didn't dare to say.
"Just say what you're thinking!" Lu Feng said to him.
“I’ve read a lot of newspapers saying that we’re about to go bankrupt. Some newspapers say that if the telecommunications business fails, there will be a chain reaction. If the valuation doesn’t rise, we won’t be able to continue financing and operating. In that case, the 400 million yuan investment will go down the drain, investors will withdraw their funds, the debt will collapse, and the banks will seize the factory and so on.”
Lu Feng laughed when he heard this and said, "Don't just look at this year's newspapers. If you look through the newspapers from previous years, you'll see that every year there were newspapers saying that we went bankrupt."
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