Chapter 92 Winning



The running time of a movie is not fixed; it depends on the nature of the film and its previous box office performance. After all, this film directed by Xu Jinglei is inherently limited by the fame of the director and the star, so it is unlikely to become a big hit, and the final box office revenue was fixed at 780 million yuan.

This has made everyone in the crew very satisfied. It is a high return for investors. For directors and actors, the higher the box office of the movie, the higher their popularity will be, and their future appearance fees will also increase accordingly.

In any case, after deducting the film costs and the theater’s share and paying taxes, Si Mingyu’s income of 300 million is guaranteed.

How much? Of course not much.

You have to know that the final profit is not just the share of the investment. Providing resources for the film also requires a return, and the latter is often more important than money.

The crew members held a celebratory dinner in the capital. Afterwards, Xu Jinglei and Tang Yan made a special trip to Shanghai to entertain Si Mingyu as a thank you, and also invited Yang Mu to join them.

Zhang Ningxi was unwilling to attend such an occasion, so Si Mingyu had to take Lin Shirui to the banquet.

The film was a huge hit at the box office, and Si Mingyu showed his talent. Yang Mu also contributed to the film, demonstrating his sincerity in advance, and the possibility of cooperation between the two sides was also raised.

It is well known that Yang Mi is worth a lot of money. Xu Jinglei and Tang Yan are also quite wealthy. It is not a problem for them to invest in film and television dramas on their own.

But the problem is, how can you invest your own money? Movies aren't something you can just shoot and then release. If a web series doesn't make it to the screen, you can still make some money, or if other channels pay for it, but if it doesn't make it to the screen, then you lose money directly.

That is why a large number of investors are needed to share risks and provide various resources.

This is a bit off topic. Xu Jinglei and Yang Mu had a clear purpose in looking for Si Mingyu. If there was a suitable script, they could all make money together, and Si Mingyu agreed to this.

During the meeting, he also expressed that he could invest in one of Yang Mu's films or variety shows, and if Tang Yan was optimistic about it, he could also invest once. Money is not the main thing, resources are the main thing.

Although Yang Mu could handle all of this given her status, no one would mind an extra layer of insurance. Si Mingyu hadn't said he wanted the lion's share; it was fair to say he'd get what he put in.

He had promised Tang Yan before, so he fulfilled his promise today. This was equivalent to handing the right of choice to the other party. As long as he was not stupid enough to hold on to this resource, he could exchange it for other urgently needed resources. How could this not make him happy?

As for Xu Jinglei, she was lucky enough to have caught up with Si Mingyu, who was trying to establish his own name, so the profits and reputation she gained from the film's success were essentially free. She also knew that without Si Mingyu, the film might not have been a hit, but it certainly wouldn't have been as popular as it is now.

So Si Mingyu can no longer be given away for nothing. Xu Jinglei is also aware of this. However, since this line has been established, she has to maintain it even if she cannot get help for the time being.

Besides, Shen Weian’s clothing brand became famous overnight due to the popularity of the movie and the willingness to invest in promotion. The clothes that Reba bought in the movie were even more popular.

Although only a few physical stores have opened in Shanghai and surrounding cities, this is not a problem in the era of online shopping. Many people are attracted to the official stores of Taomao and Jinggou and find that the other clothes in the stores are also good and the prices are acceptable, so they buy them and try them on.

As Shen Weian has worked as a clothing agent for more than ten years, there will be no problem for him to start his own brand. Moreover, he is not trying to achieve success overnight. As long as he can use this opportunity to make his own brand gain a certain degree of popularity and have a share in the market, he will be satisfied and then develop it slowly.

But in fact, the popularity far exceeded Shen Weian's expectations. The total number of collections on the two platforms has reached more than two million, not counting offline customers. Of course, this is not only due to the movie, but also inseparable from Shen Weian's vigorous promotion. However, if this base of potential customer base is well maintained, future development will be much easier.

As for that popular clothing, in fact, the design drawing is not for one piece but a group of pieces of clothing with the same style but different details. The one Dilmurat wears in the film is just the most representative one.

Many people like the movie version, but wouldn't it be better to give customers more choices? In fact, the profit from selling this set of clothing alone is over 10 million yuan, and the profits from other styles are not included.

Even if the price of each piece is not high, there are actually not many pieces. You have to know that the profit margin of clothing is very high.

With this favorable wind, Shen Weian successfully transformed and successfully stood on the track of second-tier brands from the beginning. Perhaps Shen Weian could have succeeded without Si Mingyu's help, but now he took less than a year to complete the journey that others would take several years to complete. The time cost saved is the most valuable.

Shen Weian was so happy that he naturally had to thank Si Mingyu. He decided to give all the 10 million profit to Si Mingyu. Money was not the main thing, the main thing was that this relationship must be firmly grasped.

Because of Shen Chuyuan's relationship, Zhang Ningxi was naturally invited to the banquet. From this incident, Shen Weian could see how much Si Mingyu doted on his girlfriend, and a chance to make a fortune worth tens of millions was given away without any hesitation.

In Si Mingyu's opinion, Shen Chuyuan and Zhang Ningxi were roommates and best friends. At the critical moment, the other party could stand up for his girlfriend. So why not give her the opportunity to make money under the same conditions? To make a fortune, one naturally chooses people who are close to him.

Regarding the money Shen Weian mentioned, Si Mingyu did not delay. Giving without asking for anything in return is not a normal business model. Of course, after the money arrived, he directly transferred it to Aunt Zhao. Five million was a small token of gratitude for her help, and the other five million was for clothing expenses.

The dress that Zhang Ningxi wore during the New Year's Eve performance was bought by Si Mingyu and given to her. After all, it was a very commemorative item.

Because the film used Si Mingyu's company as the location, it directly used the name "Dongya Mingyu (Group) Co., Ltd." and did not create a fictitious company. The advantage of this was that it also gave the company an advertisement.

Although Si Mingyu has not yet made a name for himself in the wealthy circle of Shanghai, this does not prevent him from making his company famous first, at least so that everyone can get to know him first.

When Lily's family first visited the company, Lin Shirui took a photo with them in front of the company. After returning home, the two elderly people couldn't help but show the photos to their fellow villagers how outstanding their daughter was and how great her workplace was.

With the release of the movie, Lily sent a lot of pictures and videos to her parents, which further confirmed what the two old people said that it was right for this girl to go to college.

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