Store opening
Qin Wenli asked about the price of bus seat back advertising, which was even cheaper, 600 per bus per month.
After some thought, Hu Yufeng finally decided to order one month's rental and advertising for 10 vehicles.
After deciding on the method, you also need to design the advertising slogan.
This is Xiaolin's job. Xiaolin promised with a smile: "Tomorrow morning I will list four slogans for your reference. What do you think?"
That would be the best of course.
The two of them said goodbye to Xiaolin with a smile and agreed to come back the next day.
The next day, they both arrived at the appointment on time.
Once the advertising slogan is determined, all the coordination with the transportation company will be handled by the advertising company, and they just have to wait a week to see the results.
Coming out of the advertising company, Hu Yufeng said sadly, "Alas, I thought the money I earned was enough, but in the end I can't even afford an advertisement."
When will she be able to enjoy a leisurely life lying down?
Qin Wenli felt the same way. He used to think that earning 200 yuan a month was a great achievement, but now he makes 20,000 yuan a month, and he still has trouble spending.
After returning to the factory, Hu Yufeng called the three of them together. This was the first time they had encountered such a thing, and they were all a little anxious. After she had carefully sorted it out last night, she discovered that their family was not without advantages.
First of all, the factory maintains a good system of launching new products regularly. Xiangfang’s strategy is to learn. They launch a new product every once in a while. Doesn’t Xiangfang love to learn? As long as he keeps up this eagerness to learn, he will be dragged down even by other people.
Secondly, they have their own transportation team and can deliver goods to stores of all sizes, which is another advantage over Xiangfang.
So let’s fight and see who wins and who loses in the end!
In this world, there are dust that goes with the flow, and there are solid rocks that stand firm. Their factory wants to be like that solid rock that stands for a long time, and there will be more such things in the future.
Xiangxiang is just the first one, so just think of it as a way to familiarize yourself with the battle strategy in advance.
…
Half a month later, in the streets and alleys of Qingyuan City, taxis were carrying billboards with white letters on red backgrounds that read "Yufeng Mahua, Wangfu Family."
At the same time, Qin Wenli contracted four billboards in Longding Shopping Mall. The spray-painted cloth with red background and yellow letters was particularly eye-catching.
He also hired several people to distribute flyers. On the beautifully made flyers, photos of Yufeng's workshop, packaging room, inspection equipment, etc. were particularly prominent.
The effect is also significant. In several trading shops such as Jiajia, there are obviously more people asking about Yufeng.
When some are happy, others are sad.
At Liji Trading, a middle-aged man greeted the boss with a smile as he entered the door: "Boss Li, are you busy?"
"Hey, Boss Niu, come and buy some goods!"
The two exchanged pleasantries for a while, then Boss Niu took out a list and reported each item to Lao Li. When it came to the fried dough twist, Lao Li said without even looking up:
"Aromatic?"
“No, no, no…” Boss Niu quickly waved his hands and said, “Last time I changed to the fragrant one because it was cheaper. Many old customers complained that it didn’t taste the same as before. My wife almost scolded me to death. This time I changed to the Yufeng one.”
Boss Li stopped writing with some embarrassment, but Boss Niu thought that people were listening to him and continued talking.
"I took the bus here today, and even the bus was covered with Yufeng ads. Many people asked about it."
Old Li was surprised. Every day when he went home, he could see the big words "Yufeng Mahua" on the taxi, but he didn't know that they also took the shuttle bus.
Seeing Boss Niu stop, Boss Li said, "We don't have Yufeng Mahua at home. The best-selling one right now is Xiangxiang Mahua. I tasted it and they all tasted about the same."
Boss Niu was also dumbfounded. After a long while he said with embarrassment: "Oh, then... I'll go look somewhere else first." Then he took a few steps back embarrassedly, turned around and walked out.
Seeing that a business deal was lost, Boss Li was so angry that he tore up the half-written list on the table.
Such stories also happened in many counties and towns in Qingyuan City. When asked, the owners of these shops would, without exception, climb onto the bus, write down the phone number, get off the bus and go home under the driver's understanding gaze, and pick up the phone.
The factory's telephone, which had been silent for a long time, has been particularly busy recently. Hu Yufeng was so thirsty from answering the phone, but as soon as the phone rang, her face was full of enthusiasm again.
Old Hu is really happy.
A crisis was averted, but Hu Yufeng tasted the sweetness of advertising.
Taxi and shuttle bus advertising are so effective, what about TV advertising?
Think about the quotation, 20,000 yuan a month, and 60,000 yuan for a quarter. Emma, I still have to make money.
…
Perhaps it was a sign of good fortune, and happiness comes in pairs. The Longding Shop, which they had been looking forward to for a long time, also had good news.
This shop is right across from the food area and was originally a stationery store rented as a warehouse. The boss was going back to his hometown thousands of miles away and was preparing to sell the shop.
Jia Jia's boss heard the news and quietly told Qin Wenli, who went directly to the landlord of the shop.
The landlords were an elderly couple who had just bought the shop and were worried about having no money to renovate it. Someone happened to want the unfinished house to be used as a warehouse, and the couple readily agreed.
Now that shopping malls have developed, the rent of other people's shops is one price, and the rent of his unfinished shop is another. He wanted to take back the shop and rent it out, but the old man was a strong-willed person and couldn't bring himself to tell the boss about it.
It just so happened that the boss didn't want to rent the house anymore, so the old man looked for someone to do the renovation, and Qin Wenli came.
When Qin Wenli heard about the renovation, he immediately thought, "Uncle, renovation is a physically demanding job. How about this, I run errands for you?"
It's not that he's really idle. I talked to my mother before. This shop is most likely their base in Qingyuan. He personally supervised the decoration and the workers dared not fool around. In the future, there will be fewer problems like other shops where the floor tiles sink and warp.
The old man was moved, and said with a straight face: "How can I trouble you? There is no such thing as doing things this way."
"Hey uncle, I volunteered. Besides, I'm not running errands for nothing. If the shop is ready, just rent it to me."
The boss couldn't keep a straight face anymore after hearing his words of trying to force the sale.
Led by the old man, Qin Wenli came to the store. The store is located on the first floor of the building. It is about five meters wide and covers an area of approximately thirty square meters. There is nothing in it except two glass doors.
Qin Wenli had a rough idea of how to decorate the room, and the first step was to divide it into inner and outer rooms. There are three sets of counters in the outer room, with various products displayed inside, and next to the counters is the cashier counter. The partition wall was painted a simple white color, and eight big red characters "Yufeng Mahua, Wangfu Family" were pasted on it. Shelves are placed in the inner room and used as a temporary warehouse.
But before that he had to discuss it with the old man first. When he heard that a wall was needed, the old man looked hesitant. He just wanted to simply lay down the floor tiles and paint it white, any way he could to save money.
Qin Wenli then said that he would pay for the wall, and the old man immediately had no objection. As long as you don't make him pay, you can do whatever you want.
After reaching an agreement, Qin Wenli went to find the work team first.
Because it was a simple decoration, the work was done quickly and was completed in less than half a month.
During the period of drying and ventilation, Qin Wenli rode his motorcycle through the streets and alleys of Qingyuan, customizing counters, making door numbers, etc.
Hu Yufeng was also busy, she was looking for someone to look after the store.
The candidate must be smart, talkative, good-tempered and good-looking.
If you take any one of them individually, there are candidates, but it’s a problem when you put them together.
I simply called Huizi over. She has the most contact with employees in the factory, so maybe there is someone suitable.
After looking at the conditions, Huizi actually picked out two suitable ones in her mind. One was Miao Fang from the workshop in her hometown, and the other was Zhou Cuicui, the leader of the second group in the factory.
One of them is talkative and cheerful and can get along well with others, while the other is gentle and warm and can speak to people's hearts. Moreover, these two people have no ties to their families, so they can leave whenever they want.
It all depends on what decision godmother makes.
The godmother didn’t know Zhou Cuicui very well, so she called her over to ask her about it, and found out that she was indeed a person who was very good at observing people’s words and expressions.
But there was another very important reason why Zhou Cuicui was finally chosen. Her husband was a retired soldier and worked in a company in Qingyuan.
If we send her there, not only can the couple be reunited, but we also don't have to rent another house.
Not to mention how happy Zhou Cuicui and her husband were, let's just say that after Hu Yufeng made this happy decision, she went to Zhao Yinyang to inquire about the opening day.
Zhao Yinyang: Why does the Qin family always open the door? ? ?
…
On the day when the "Yufeng Mahua" store opened, the weather was cloudy and the air was not as dry as in the previous few days. Hu Yufeng couldn't help but breathe a sigh of relief.
It’s good if it’s cloudy. If the sun is shining brightly, who would come to watch the fun?
On this day, the lion dance team danced happily to the sound of the conductor's gong. People gathered in three layers around to watch the fun. Amid the sound of firecrackers, the red silk covering the plaque was peeled off, and the store officially opened.
Qin Wenli had found an old acquaintance who distributed flyers in advance, and now he was standing at the entrance of the alley, stuffing flyers and shouting. As the firecrackers went off, pedestrians attracted by the shouting followed the crowd and gathered towards the store.
When I got closer, I saw that this was the "Yufeng" advertised on the roof of the taxi. I tried it!
So you buy one kilogram and I buy two kilograms. Then I met an old lady who asked for eight kilograms. Hu Yufeng was surprised. Are the people in Qingyuan City so powerful in purchasing power?
I couldn't help but persuade her: "Big sister, I'm afraid you won't be able to finish all this at once. Our store is right here. Come back after you finish eating."
The old lady smiled cheerfully, "Sister, I appreciate your kindness. Your fried dough twists are delicious. My four parents love them. It won't be much if we divide them between the two families. I finally went back so please bring some more."
She also said that her son’s home was nearby and her grandson also liked Yufeng’s fried dough twists, so she would bring her grandson here in the future.
When Hu Yufeng heard that there was a child at home, she took out an extra bag and put some food in it for the child to eat.
While the two were talking, everyone around them was listening quietly. Some people who originally wanted to buy the dough or not, after hearing what the old lady said, no longer believed it and insisted on trying the fried dough twist themselves to see how delicious it was.
More and more customers gathered at the store entrance, and finally they lined up spontaneously, which aroused the curiosity of passers-by, who wanted to see what was going on.
Today was the first day, the store had sufficient supply, and with the help of Qin Wenli and Hu Yufeng, they were very busy. It was not until noon that the crowded crowd gradually dispersed.
Continue read on readnovelmtl.com
