Chapter 193 The Profit Model of the Studio

Jiangning, 4pm.

Chen Ba met the person recommended to him by the headhunter in a teahouse with pretty good decoration.

Huang Qing, a very common name.

However, a name cannot represent a person's talent. Besides, this name also carries excellent meaning and is easy to pronounce.

"Hello, Mr. Chen!"

"Hello!"

After shaking hands with each other, the tea artist in cheongsam made a pot of tea for the two and then left the tea room.

Chen Ba never liked politeness or beating around the bush, so he asked directly, "Mr. Huang, have you ever been involved in the gaming industry?"

"No!"

Huang Qing shook his head and said, "I have worked in the Internet new media, but this is my first time in the gaming industry."

Having no experience is a small matter.

Chen Ba commissioned a headhunter to help him find management talents, not professional game developers, so it was not unacceptable for them to have no exposure to the game industry.

As long as it’s real stuff.

Tianba Studio has grown to its current size and has even produced a 3A game. It is no longer a small workshop or a small team.

In this case, based on the needs of the next stage of business development, the studio needs a "general manager".

Originally, Chen Ba had reserved the position of chief steward for Yang Dong. Dong had followed him for so long, and he was worthy of this position in terms of both his qualifications and contributions.

But Yang Dong himself said that he was just an ordinary programmer. It was okay for him to be responsible for game operation and maintenance, but it would be difficult for him to manage a large game studio or game company.

Everyone has their own aspirations!

Brother Dong is obviously not very proficient in company management and has little interest in this area, while Chen Ba needs to personally participate in the game development work, so the studio needs a logistics manager.

So, starting from August, Chen Ba posted a CEO recruitment notice.

But the candidates who came to apply for the job were either not to his liking or had great ambitions but little talent, and none of them could meet his requirements.

There was no other choice, Chen Ba could only ask a headhunting company to expand the recruitment scope to the whole country and no longer limit it to the gaming industry. Only then did he find Huang Qing.

Huang Qing was born in the 1980s and is 44 years old this year.

Interestingly enough, his previous job was the general manager of an MCN internet celebrity agency.

That’s right!

This guy’s previous business was actually to sign and cultivate various internet celebrities through short video and live broadcast platforms.

He did a pretty good job in this job. According to Chen Ba's inquiries, the MCN company he worked for before had many well-known internet celebrities and big anchors under contract.

These are all internet celebrities that he discovered and cultivated, and they can be considered one of his work achievements!

“Why do you want to change jobs?”

"The internet celebrity economy will not last long. In my opinion, this industry will face a major blow sooner or later." Huang Qing shook his head.

Although his company was thriving and there were even rumors that it would be listed soon, he had always been rational.

This internet celebrity economy has been going on for nearly a decade, and the bubble is about to reach its peak. If we don’t withdraw, we will probably fall along with the company.

“Is that so…”

Chen Ba didn’t know much about the internet celebrity economy, so he didn’t know whether Huang Qing’s judgment was correct or not.

But that doesn't matter.

There are thousands of reasons for job hopping, but the core is nothing more than four words: not enough money! So asking this is just a routine. As long as his answer is not for the dream or passion, other answers are actually no different.

"How much do you know about Tianba Studio?"

“I went to find out about it before!”

Huang Qing must have done his homework to dare to apply for the position of CEO. He analyzed and dissected the current situation and business blueprint of Tianba Studio to Chen Ba.

This person is capable.

Although he has not had much exposure to the gaming industry, he does have a good vision. Mobile games are now very popular, while PC games are not so prosperous.

Huang Qing also made the same judgment as Chen Ba: Although the PC game is in decline, it is not dead!

What does this sentence mean?

It probably means that the PC game market has continued to be sluggish, and the most phenomenal PC game in the past fifteen years is actually "PlayerUnknown's Battlegrounds" which was released many years ago.

But this market is still huge. If another phenomenal PC game appears, especially an online game, it will inevitably warm up the entire market.

Although we can’t go back to the heyday of PC gaming, we can at least prove to those who are pessimistic about PC gaming that a lean camel is bigger than a horse!

"Oh? Do you think there is still hope for PC games to return to their peak and golden age in the future?"

“That’s right!”

Huang Qing expressed his understanding.

He took out a mobile phone and Chen Ba took a look. It was the latest Apple 17.

"When this phone was released, it had a very eye-catching selling point, or you could say a promotional tool, which was that it was comparable to a game console!"

"It's still a long way to go..."

Chen Ba shook his head and expressed disdain for this statement.

Two years ago, some mobile phone manufacturers claimed that 3A masterpieces could be played smoothly on mobile phones.

But the tricks behind it can only be said that those who understand will understand, and you can only play one or two games that are "specially customized" by the mobile phone manufacturers.

even so.

When playing this kind of 3A game on a mobile phone, the phone may become hot and the frame rate may be unstable. It is still far from the experience of a game console!

"Not far off."

Huang Qing put away his phone and smiled: "It is definitely not as good as a game console at the moment, but what about in the future? With the speed of mobile phone updates and iterations, it is unrealistic to catch up with or even surpass PC performance, but what if it reaches a certain level?"

"By that time, I think PC gaming will be able to return to its peak!"

“That’s a mobile game, right?”

"It doesn't matter! It can be a PC game or a mobile game!"

Huang Qing waved his hand and said: "If 3A games enter the mobile terminal on a large scale, will it still be necessary to distinguish between PC games and mobile games? By that time, PC games will be mobile games, and mobile games will be PC games!"

"Is this the reason why you are optimistic about the PC game market and are interested in Tianba Studio?" Chen Ba asked curiously.

"right!"

Huang Qing believes that as the performance of mobile devices gradually improves, players' tastes and preferences will gradually change.

For example, the rise of complex mobile games such as Honor of Kings and PUBG Mobile has directly caused a series of stupid and crude mobile games to lose the market.

In the future, as performance gradually improves, the games that can be played on mobile devices will become larger and larger, and even reach the 3A threshold. Then, the king of the domestic stand-alone game field like Tianba Studio will have the opportunity to shine.

"Welcome to join us!"

Upon hearing this, Chen Ba no longer wanted to ask any more questions. He decisively extended his hand and welcomed Huang Qing to join Tianba Studio.

The treatment is nothing to say.

Fixed annual salary + performance bonus + studio dividend shares, this is a standard process.

Perhaps the only point of disagreement was a request that Chen Ba made to Huang Qing, which almost made him suspect that he had heard it wrong.

"You heard me right."

Chen Ba emphasized again: "I don't want you to deliberately exploit or induce players to spend in order to seek higher performance dividends."

"On the contrary, under the premise of ensuring profitability, if the studio makes enough money, it should give back to the players."

"Excuse me, this is not the way a businessman should think!"

“I didn’t say I was a businessman.”

Chen Ba said proudly: "I have always considered myself a pure gamer. The games I make are to make people happy, not to add pressure and anxiety to them."

"What do you think? Can you accept this point of view? If you can't accept it, then I advise you not to come to Tianba Studio!"

"Why not accept it?"

Huang Qing smiled and said, "Mr. Chen, don't treat me like a fool! Since I have investigated Tianba Studio, I certainly know your profit model."

There is no mistake in the poem, post, content, and read the book on 6, 9, and bar!

Anyone else would probably be scared away by Chen Ba's words.

After all, guys become CEOs for the performance dividends and annual salary, with the dividends being greater than the annual salary.

Not only are we not allowed to exploit ordinary players, but we are also giving them back profits? Then won’t my performance dividends be gone?

But Huang Qing is not an ordinary person.

He had investigated Tianba Studio and inquired about its profit model through various channels. Naturally, he knew that Chen Ba was actually deceiving him.

Treat ordinary players well? That's right!

Tianba Studio is really good to players, and is even in a state of being bad. It doesn’t matter whether you want to spend money or not.

But how can Tianba Studio become one of the most profitable companies in the domestic game industry, second only to big companies like Zhue and Goose? Does the money fall from the sky?

Of course not!

In Huang Qing's opinion, Tianba Studio has chosen a very smart profit model, abandoning ordinary players and instead making money from the enterprise.

What did players pay for the games "Star Emperor", "God's Grace", "Love Staff", "Speed ​​Racer" and "Don't Leave After School: Pinball Storm"? Apart from buying the games, they didn't spend a penny!

Even among these games, some have been turned into free games, which means that players don’t even have to pay to buy the games.

However, these games are among the most profitable domestic games.

Especially "Divine Grace Continent", which provides Tianba Studio with a stable cash flow of tens of millions every month, making it a huge profit.

Star Emperor makes money from graphics card manufacturers, Speed ​​​​Rush makes money from car companies, and Pinball Storm makes money from advertisers...

"Love Adviser", the only one with relatively weak earning ability, has also secretly intercepted a lot of income from matchmakers and matchmaking companies.

Not making money? What a joke! To paraphrase a comment from a Tianba community player, Brother Ba just doesn't care about the little money in the pockets of poor guys, and only wants to make money from rich business guys.

Huang Qing knew this clearly.

So he knew that what Chen Ba said was bluffing. Tianba Studio was indeed very good to the players, but that didn’t mean it couldn’t distribute performance dividends.

If you don’t want to earn money from players, then you can find ways to earn money from other channels! On the corporate side, Tianba Studio is a well-known “krypton scam” game.

"So you know that well?"

Chen Ba smiled. He didn't expect that Huang Qing knew Tianba Studio so well that he even knew their profit model and operating conditions clearly.

That's okay!

With a CEO who understands the industry and the studio's situation, he can rest assured and unload some of the burden.

But then again…

Huang Qing's age is indeed a bit too out of place in Tianba Studio where the average age is over 28, so everyone doesn't know how to call him.

Calling him Mr. Huang is too formal.

There are only a few people in the studio, and they are all acquaintances. When I call out their positions, I always feel a little cold and distant.

Call him Brother Huang? At this age, calling him Brother is fine, Yang Dong and others can just call him Brother, but Xiao Lu can even call him Uncle.

"You can yell anything you want."

Huang Qing, who had just been brought back to the studio by Chen Ba, had none of the old-fashioned attitude that a middle-aged man should have. Instead, he said to everyone humorously: "You call me brother, doesn't that make me look younger?"

"Okay, okay, I'll call you Brother Qing from now on!"

Xiao Lu was the most powerful person in the society. When he saw that the new CEO was very humble, he immediately pinched his throat and called out "Brother Qing", which made Chen Ba vomit with disgust.

"Can you stop being so gross?"

Chen Ba said disdainfully: "Be more serious and just call me Brother Huang. If there are outsiders visiting or outside, just call me Mr. Huang."

"Okay, Brother Ba!"

“…”

What should I do if my fist is hard and I really want to hit someone? This is the first time someone calls me such an intimate name. If it is a delicate girl, Chen Ba will probably be very happy.

Unfortunately, this is Xiao Lu. The tone and posture of the way he shouted "Brother Ba", "Brother Dong" and "Brother Qing" in his hoarse voice is really disgusting, and I want to kick him.

Huang Qing has his first day at work today.

We don’t have an office yet. After all, we didn’t expect the recruitment to go so smoothly, so the office hasn’t been decorated yet.

Huang Qing didn't mind either.

If you don’t have an office, just squeeze in with everyone else. All you need is a computer and a desk to work.

In his words, the conditions in our Tianba Studio are limited, and the independent office is most suitable for Brother Ba, and the others can just make do with what they have.

"That's true."

Seeing that he got into work mode so quickly, Chen Ba was very happy, so he assigned him the first task: to build momentum for the Tianba engine!

As mentioned before, after the release of "Global Evolution", Tianba Studio will consider developing the Tianba Engine platform for use by a large number of game producers.

Now, the time is ripe.

After Chen Ba's training, Tianba Engine 1.0 version was officially launched. This version has certain AI game production capabilities and AI drawing and photo editing capabilities.

Anyone can use this engine to create amazing games.

If it involves commercial use and the game is put on a certain platform for sale, a licensing fee must be paid.

No way, it's industry practice.

After all, Tianba Engine belongs to Tianba Studio. If you use it to make games and make profits from it, you must pay protection fees to Brother Ba.

certainly!

In order to expand the reputation of Tianba Engine 1.0 and attract more developers to use the engine, there will definitely be discounts in the early stages. If the game is willing to be listed on the Nobug platform, it can even be licensed for free.

“Is it possible to pay back the money?”

Xiao Lu had a brilliant idea: "For example, if we use our engine to make a game, but an unknown bug appears in the game?"

Chen Ba's face turned dark and he looked at Xiao Lu with an extremely unfriendly look.

This child must not be allowed to stay! How could this happen when the Tianba engine is so perfect? ​​(End of this chapter)