Chapter 165 Platform
"We'll talk about this later. I have an idea that I want to talk about first."
After hearing what Zhong Xiu said, Lin Yao thought about it and did not respond to him directly, but said that she had an idea.
"Idea?" Zhong Xiu was not frustrated because he did not get a reply, but became more excited, because often when Lin Yao said that she had an idea, it was a good thing.
I had an idea last time.
Didn't "Breakout" come out?
"Yes."
Lin Yao nodded, then organized her words and said slowly: "Now the game industry has entered a period of rapid development, and although the number of game users under our company is not much compared to the total number, it is not small. With so many people, it would be a pity to let them wander outside. I plan to make a... game platform."
"Game platform?"
Zhong Xiu was stunned when he heard this, because this was different from what he thought.
Lin Yao nodded and said, "Yes, a gaming platform. I plan to put all my games on the platform so that they can play with one account. Then, on this platform, a player community will be set up for each game so that players can communicate with each other. At the same time, a chat system independent of the game will be made so that all players using the platform can communicate across games and are no longer limited to a single game."
"This..."
"Of course, the functions are not limited to this. Didn't many players in previous competitions report that it was troublesome to readjust the key positions and settings every time they changed to a new device? Then we will add cloud services to the platform. As long as they log in to the platform to play the game, we will upload the settings to the cloud server. Every time they play, no matter whether they are using the original client and hardware equipment, they only need to open the platform to play according to the previous settings."
Lin Yao briefly introduced the platform functions, most of which are the most basic functions, and these functions are not difficult to implement, but they require players.
"I roughly understand what you mean."
After listening, Zhong Xiu thought for a moment and nodded: "This thing is indeed not difficult to make, but it is still difficult to do it well and refine each function... But Lin Yao, you should not just want to make a platform to launch our game, right? If that's all, it doesn't seem to make much sense."
"If it's just a platform to launch our game, it really doesn't make much sense. After all, there are so many players, it would be a pity to leave it alone."
Lin Yao knew what Zhong Xiu might have guessed, and said frankly: "My plan is to make this game platform the largest game distribution platform."
"The largest... game distribution platform?"
When Lin Yao said this, everyone present was instantly shocked.
"Don't be nervous, it's just a goal, and we still have to take it step by step."
Lin Yao stood up, pulled the whiteboard behind him, and continued:
"According to the current development direction of games, game platforms have great feasibility. As the game market becomes more and more popular, more and more people will definitely invest in it, but many developers may not have the relevant operating conditions.
Because a game may be made by a few people relying on time and enthusiasm, but when it comes to the actual release, small workshops are obviously unable to solve the game operation work that requires a lot of manpower and financial resources, not to mention the channel problem. Many medium-sized game development companies do not have the corresponding capabilities, so they will choose agents at this time.
The goal of our platform is to solve the most troublesome distribution channel problem for them."
The so-called channel can be roughly understood as a place to download games and pay.
Of course, it's the same if you go to the official website to download games.
But just like shopping, Lin Yao remembers reading a comment on the game channel on a forum that is the most incisive.
Why is it necessary for game distribution channels to exist? It's just like why people don't go directly to the official websites of various brand companies to buy things, but go to JD.com, Tmall, or physical hypermarkets to buy things.
Because going to the official website is neither economical nor convenient, there is no gathering effect, and no purchasing atmosphere can be formed. It
is human nature that there is a market only when there is a gathering.
Especially for small companies, setting up an official website and expecting people to download the game? Basically no hope.
"So... we are going to be a platform for distributing stand-alone games?"
Zhong Xiu scratched his head, a little puzzled.
"Not limited to stand-alone games, the core value of our game platform is to provide users with higher quality games. Whether it is an online game or a stand-alone game, it can be released on our platform. The ultimate goal is that no matter whether it is a small studio that gives the marketing and distribution rights to others, or a small workshop that does everything by itself, they can all release games on our platform!"
Lin Yao shook her head and continued: "I know this sounds like an impossible goal, because there is also the largest agent Tianhu outside, but we have to take it step by step. We can give it a try first. Even if we fail, it doesn’t matter, because the first purpose of our platform is to make players who play our games feel comfortable. And then on this basis, we will make some necessary attempts to see if we can go further."
"And this necessary attempt, I divide it into two parts."
Lin Yao picked up the marker and wrote two words on the whiteboard: "The first is the game. We want to make an exclusive game for the new platform. The second is what I just thought of outside. It is a plan called Greenlight."
"Games are easy to understand. They are mainly to attract players to our platform and let them know about our platform. This can be done together with the two existing games in the studio. Greenlight, in simple terms, is to find out the popularity of the game through player voting."
Lin Yao began to introduce Steam's Greenlight.
This is a controversial plan.
But it is undeniable.
This plan has indeed made great contributions. Greenlight has lowered the release threshold for many developers and allowed a large number of excellent new games to be listed on Steam. If it weren't for this thing, many games would probably not even be released... The
so-called Greenlight is to find out the popularity of the game through player voting, and then the platform will actively and prioritize the service and exposure of that game based on the vote.
To put it bluntly, the developer uploads the game information, asks the players whether they support it or not, the players vote, and then decides whether the game will be listed based on the voting results.
But Lin Yao plans to go a step further.
If the voting results are ideal, Linmu Studio will provide certain technical support and intervene to guide the developers in development.
Whether it is online games or stand-alone games.
The goal of this plan is also very clear, which is to allow more games to appear on the platform. These games can be small in scale and not limited to online games, but they must be interesting and interesting to players.
Make games in your own studio to promote the game platform, and then use a small-scale Greenlight plan to let some independent game makers put their games on the platform for distribution, so as to build up the game platform.
Form the initial aggregation effect.
This is the plan that Lin Yao just thought of outside.
(End of this chapter)
Continue read on readnovelmtl.com
