After three rounds of wine and five kinds of dishes, just when everyone was laughing so hard that their cheeks were swollen, someone finally began to tactfully raise some opinions to Chairman Xu.
"Boss Xu, although some of these words may not be appropriate to say right now, please don't mind me speaking frankly now... The store you opened is a bit unkind - it breaks the rules!"
"Rules? Please tell me about them!" Chairman Xiao Xu is all ears.
"You were just running a snack bar before, so even though it was a bit unruly, it's still acceptable. After all, your prices for snacks aren't high, but they're reasonable overall... But a five-dollar lunch is unacceptable!"
Immediately, a respected older boss next to him said:
"A high-end store should have high-end pricing, and a low-end store should have low-end pricing. Your pricing is too low, it breaks the rules!"
Xu Shang then explained: "My shop mainly sells various snacks. The five-yuan lunch is just fast food from the migrant workers' canteen!"
After listening to Chairman Xu's explanation,
The store managers felt that Chairman Xu would be better off not explaining.
You call that migrant workers’ canteen fast food?
If they hadn't gone to see it, they would have been fooled by Xu Shang's lies!
Your five-yuan fast food service in the migrant workers' canteen is so good? So rich?
What do they offer in the restaurant?
It's called the Untouchables Set Meal?
Xu Shang continued to explain: "When a new store opens, we have to offer some discounts! And I just want to give a satisfying, hot lunch to those workers and cleaners who can't find a place to eat at noon. You guys seem to have a problem with me!"
Nonsense, of course they have objections!
Not only is your store famous, but you also sell high quality products at low prices!
Isn't this simply stealing meat from their mouths?
Of course, we can’t say it so bluntly, after all, we are all civilized people.
"Brother Xu, no matter what, a meal set at 5 yuan is still a bit too much! Either you lower the quality or raise the price, and everyone will make money, isn't that great!"
Xu Shang nodded: "Brother, what you said does make sense!"
When it comes to doing business, Xu Shang didn't think about squeezing out others or monopolizing the market.
What's more, the entire provincial capital has a population of several million, and so many people need to eat lunch, so it's not something he can monopolize just because he wants to.
However, the lunch service of Tianya Village Food Store was originally derived from the migrant workers' canteen. Xu Shang also did not forget his original intention and planned to provide some comfort to the indifferent low- and middle-income people in big cities.
As for making money?
His restaurant already made enough money from the various snacks, and although he could make a little more from the main dishes, there was no need to do so.
In fact, even if the price of lunch is raised, the relative profit margin is limited and is far from comparable to snacks.
Just like a person can fill his stomach with a ten-yuan lunch box at noon, but if he switches to snacks, braised food or barbecue, the consumption for an evening may reach dozens or even hundreds of yuan.
On the contrary, on the one hand, cheap lunch is Chairman Xu's original intention, and on the other hand, just like many restaurants will launch single items such as 1 yuan Mapo Tofu, low-profit main meals can greatly enhance customers' good impression of Tianya Village Food Store and increase customer loyalty.
Another boss said, "Brother Xu, I can't help but say a few words!"
"You said that your 5-yuan lunch is for migrant workers and cleaners. But in my opinion, it is impossible for migrant workers and cleaners to go to your restaurant to eat!"
"That's right!" someone followed.
"Your store has such a unique decoration style, good environment, good service, and even the waiters are so elegant. If migrant workers see it, would they dare to enter your store?"
"You are clearly bullying the older brothers and fooling us with your words!"
Xu Shang was stunned when he heard this. He had never thought about this issue before.
Now that I think about it, it was my own negligence. Would the migrant workers really come in to eat after seeing the state of the store?
That definitely won’t happen!
So, this has turned into a form of self-entertainment and self-touching?
Chairman Xu thought about it and said seriously, "How about I put up a sign at the door saying 'Welcome migrant workers to dine'? What do you think?"
Seeing that Chairman Xu spoke in all seriousness, as if he was really planning to do so, everyone couldn't help but burst into laughter.
“I think it’s great!”
"Xu Xiaodi, you must not fail to do this!"
"Since you want to run a canteen for migrant workers, you have to look like one. If you don't put up a sign, people will know that you are running a canteen for migrant workers. I agree!"
But everyone thought Xu Shang was joking and continued to ask about what they really cared about.
"Regarding lowering the quality or raising the price, what do you think, Brother Xu?"
“Quality cannot be compromised.”
Xu Shang immediately denied the former, but agreed with the latter point of view, "As for the price, it is indeed possible to raise it. 5 yuan is indeed too much!"
After all, it's business, and we'll see each other sooner or later, so there's no need to make things so awkward.
His 5-dollar lunch basically makes no profit after deducting the cost of ingredients and operating costs. In the business world, this is actually quite excessive.
This is equivalent to starting another price war.
Chairman Xu is a reasonable man. Since his colleagues have raised this issue, he has taken into account everyone's feedback and made a corresponding response honestly.
The bosses were quite impressed with Chairman Xiao Xu's "understanding".
I had thought that today's meal would be a life-and-death contest between a powerful dragon and a local snake, and that it would end with sweet words and daggers hidden in smiles, but I had never expected it to have such a result.
Everyone was laughing coldly in their hearts.
Young people are still too young!
Business war!
It’s not that simple!
If you give in one step today, you will give in three steps tomorrow, and ten steps the day after tomorrow. As the ancients said: To serve Qin with land is like trying to put out a fire with fuel. If the fuel is not exhausted, the fire will not go out.
The inertia brought by sunk costs will make people feel lucky, and by the time they realize it, it is often too late!
However, we can't take Xu Shang so lightly!
After all, which boss who can sit here is not capable? Although Xu Shang is a rich second generation, he may just rely on the influence of his father, but we cannot rule out the possibility that Xu Shang says one thing and says another behind his back.
Don’t just look at what he says, you have to look at what he does!
Everyone toasted and chatted, and the banquet ended with laughter.
Early the next morning, some people came to Tianya Village Food Store to see whether Chairman Xu had really raised the price of lunch as he said.
As soon as we got here and took a look, we started to have fun even without entering the store.
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