The reason why Xiaoma Pentium was able to transform from an advertising company into a film and television company was due to Li Ming's good relationship with directors and actors.

Directors can’t just make movies and TV series, right? If making TV series is for ideals, then making commercials is for life. During the production of commercials, Li Ming met a director who made commercials. They became familiar with each other. When the director started to prepare to shoot a TV series or a movie and was short of funds, he thought of Li Ming.

Li Ming has tasted the sweetness of investing in TV series. He found that the profit of shooting TV series is much more than that of shooting commercials, so he is willing to continue investing. Now Song Yi asked Li Ming to recommend an advertising director. Isn't it just to poach Li Ming's talent? However, Song Yi is not a person who can get something for nothing. Li Ming really can't refuse him shamelessly. Song Yi is a cunning guy. Before he came to ask for help, he promised Li Ming a benefit.

Song Yi asked Li Ming to prepare a set of DVDs of "Love Is Not Blind". He planned to add Korean subtitles to the drama and then take it to the Chinese TV station in South Korea for broadcast.

Chunghwa TV belongs to the Korean CJ Group, and the current chairman of CJ Group is Chen Jae-hyun. Chen Jae-hyun is the eldest son of Chen Mengxi, the eldest son of Chen Bingzhe, the founder of Samsung Group, and is also the cousin of Chen Jae-chan.

Samsung Group Chairman Chen Jianxi was very afraid of his capable nephew Chen Zaixian and suppressed him in many ways. Therefore, Chen Zaican had a good relationship with this cousin. Therefore, Song Yi was indeed somewhat confident in facilitating the cooperation between Xiaoma Pentium and China TV.

In addition to this, Song Yi also agreed to hand over the post-production of the Sanda Shui advertisement to Xiaoma Pentium, and Xinhan Advertising will pay a production fee. While Xinhan Advertising is eating the meat, it will not forget to bring Xiaoma Pentium to drink the soup.

Moreover, Song Yi was very frank in what he said, "Brother Big Dog, I don't have many acquaintances in Yanjing, and I don't know two directors, so I want to ask you for help. You just need to tell me his contact information, and I will do the work myself if it works out."

Li Ming couldn't refuse after hearing this. Song Yi was so generous, so Li Ming certainly wouldn't hide anything. "Since you said so, Mr. Song, I really have a suitable candidate."

"His name is Ning Hao, and he is studying at the Photography Department of Yanjing Film Academy. Although he is young, he has rich experience in filming. He has assisted director Zhang Yimou, shot nearly a hundred MTVs for singers such as Pu Shu, and also shot a commercial this year," Li Ming introduced.

When Song Yi heard this, he was secretly happy, but he didn't show it on his face. Ning Hao was not well-known at the moment, so Li Ming was willing to introduce him to him.

Ning Hao graduated from Yanjing Film Academy in 2003, and then shot his debut film "Incense". Then in 2006, he participated in Andy Lau's Asian Rising Star Director Program and shot the comedy film "Crazy Stone" with the funding from Andy Lau. With this movie, he became famous in the circle and became a representative figure of mainland comedy film directors.

When Ning Hao finishes shooting the commercial for Xinhan Advertising and when Ning Hao starts filming the movie, he will naturally think of Song Yi, who is generous with money and has sufficient funding.

Li Ming was very efficient and contacted Ning Hao immediately. Ning Hao had not bought a mobile phone at that time, but he had a pager in his pocket for easy contact.

Ning Hao quickly rushed to Xiaoma Pentium from school. Li Ming introduced Song Yi to Ning Hao, "Haozi, this is Mr. Song from Xinhan Advertising. He wants to find a director to shoot an advertisement, and I recommended you. You two can discuss the details."

Ning Hao hurriedly thanked Li Ming, "Brother Big Dog, thank you. If it works out, I'll treat you to a drink." Li Ming has a very special status in the Beijing circle. He is a bit like Song Jiang, the "timely rain" in Water Margin. He is also willing to support young people. With his strong personal charm, he maintains the relationship between the director, screenwriter, actors and Xiao Ma Pentium.

Of course Song Yi didn't want to discuss things in Xiaoma Pentium's company, so he invited Ning Hao to go to Shinhan Advertising. The two of them had a discussion first. Song Yi wanted to talk about his creative concept to see if Ning Hao could shoot what he wanted. After all, Ning Hao was still a little immature now.

Liao Yu poured a cup of tea for Song Yi and Ning Hao. Ning Hao bent down to take the cup, thanked Liao Yu, and didn't dare to look at him any more.

Song Yi asked Ning Hao, "I heard from Big Dog that you shot a commercial this year. Can you introduce your work?"

Ning Hao held the teacup, a little reserved. "Actually, it's called advertising, but it's just a small job for friends. Sister Li Jing and Brother Dai Jun did an interview program together this year, called "Super Interview."

Song Yi smiled, "It's fine to do as much work as you are paid. But the budget for our Shinhan ad is in the millions. Do you have confidence?"

Ning Hao couldn't help swallowing when he heard this. If Xinhan was willing to spend one million to shoot an advertisement, then the director's fee Song Yi would give him would be at least six figures. Naturally, he was tempted.

Ning Hao was a young and brave man who was not afraid of tigers. He said to Song Yi, "Of course I have no problem. As long as Mr. Song believes in me, I will definitely do my best to shoot him and make it perfect. But I also have a request. During the filming of the advertisement, I need the actors to cooperate with my work as much as possible. At that time, I may need you, Mr. Song, to help supervise the actors."

Song Yi introduced the actors. "We are producing an advertisement for a Korean mineral water brand. The actor has been confirmed. Her name is Song Hye Kyo, a very popular young actress in Korea this year. Her Chinese is not very fluent, so I will act as a translator. Don't worry, the entire crew will follow your instructions during the filming of the advertisement."

Ning Hao was relieved when he heard this. He was mainly worried that he was too weak to win the support of the crew. If Song Yi was there to support him, this would not be a problem.

"Mr. Song, could you briefly tell me about the creative concept of this advertisement so that I can design an advertising plan." Ning Hao didn't expect it to be so smooth. The first time Song Yi met him, he was willing to give him this important job. It was so smooth that he didn't even have time to discuss the director's salary with Song Yi.

Song Yi said, "Well, I'll go to the Hilton Hotel with you and chat with our actors so we can get familiar with each other first."

Song Hye Kyo and her agent booked an executive suite at the Hilton. Song Yi made arrangements in advance and went to the suite with Ning Hao to discuss work.

As soon as Song Hye Kyo saw Song Yi, she complained in Korean, "Director Song, we have basically stayed in the hotel since we arrived in Yanjing. As the host, shouldn't you take us out for a walk?"

Song Yi quickly apologized, "Miss Song, I'm sorry, I've been busy with work. There is an antique city near this hotel. After we finish talking about things, I will take you there for a walk and some fresh air. This is the advertising director I found for you. His name is Ning Hao. He is very young like you, but he is very talented."

Song Yi's praise made Song Hye Kyo's face calm down. She and her agent were both unfamiliar with the place and not fluent in Chinese. They were afraid of being cheated, so they basically stayed at home. Song Yi left her alone in the hotel, so Song Hye Kyo was a little resentful.

Song Yi now introduced the creative concept of the advertisement. "The slogan of Sanduoshui in the mainland is 'Sanduoshui, the aristocrat of water'. I hope to highlight Chinese elements in the advertisement, one is to create an artistic conception of mountains and flowing water, and the other is to show the charm of oriental classical beauty."

Ning Hao pondered for a moment and proposed his idea, "Then we can choose a beautiful shooting location, such as an ancient village on the mountain in southern Huinan. Miss Song can stroll on the stone road in the mountains, with a clear spring flowing down from the mountain. The mountains are green, the water is beautiful, and the people are beautiful, just like a Jiangnan ink painting slowly unfolding."

After listening to Ning Hao's proposal, Song Hye Kyo was a little confused. "This scene is similar to our domestic Samdosu advertisement. How can we highlight the Chinese elements and oriental classical beauty emphasized by Executive Director Song?"

Song Yi was confident, "This is very simple. Your role in the advertisement is a rich girl or a noble lady. When the time comes, you can wear our traditional dress, cheongsam, to achieve this effect. As for the slogan, Miss Song, you can try it first. If it works, we will try to use the original sound. If not, we will find a dubbing artist."

Song Yi has seen "The Grandmaster" starring Song Hye Kyo. In Wong Kar-wai's lens, Song Hye Kyo looks very beautiful in cheongsam. Song Hye Kyo has a classic face. She looks elegant and gentle in cheongsam. The cheongsam also perfectly shows her good figure. She is really charming...

Two updates completed, Song Hye Kyo in The Grandmaster is indeed beautiful

(End of this chapter)