"Don't rush, Singles' Day hasn't even started yet, our big weapon hasn't been unveiled."
At that moment, Li Mengqi knocked on the door and came in.
"Boss, this is a data report on the live-streaming sales of the major anchors we have signed with on our Panda TV platform over the past period."
Li Mengqi handed a report to Lin Chen, then turned to greet Huang Zheng.
"President Huang is here too. President Huang, Singles' Day is coming up in a couple of days, it'll be your time to shine."
"Hehe, Mr. Li, you're too kind. Right now, we still need your live streaming platform's strong support. How about this, I'll treat you and the boss to a big meal tonight?"
Li Mengqi's eyes lit up, and she expressed her admiration for Huang Zheng's wit.
But Lin Chen glanced at the report and said with a smile, "Let's talk about dinner later. Old Huang, come and take a look at this."
Huang Zheng leaned closer and his eyes nearly popped out when he saw the numbers on the report.
"So many?! Really?!"
"Look at what you're saying. President Li just delivered it. Are you serious? With your attitude, you think you can treat our senior Li to dinner?"
"Uh, cough cough, sorry, I got too excited just now. But these sales figures are just too high. This is a live streaming platform, and the sales volume is higher than that of a regular e-commerce website. This is just too shocking."
"Old Huang, you need to be more prudent. This is just a small transaction, nothing to worry about."
Huang Zheng's lips twitched. "You're really good at pretending. No wonder everyone calls you Lin Gou (Lin Dog)." But he still said it.
"Hehe, the boss really has a grand vision."
"Keep it low-key, let's go find Zhang Yiming. It's almost time to start dropping the nuclear bomb."
Lin Chen led Huang Zheng and Li Mengqi to Zhang Yiming's office.
"Boss, what's up? Are you short one player for mahjong?"
"Get lost, what are you thinking about during work hours? I'm a legitimate boss, of course I'm here to see you for serious business."
"Uh, what's up?"
"The initial testing of the Panda TV live-streaming e-commerce platform is almost complete, and we can start the next round."
"Tik Tok?"
"That's right, it's Douyin. Douyin is the most crucial software in the entire live-streaming e-commerce industry!"
"Okay, I'll arrange it right away."
"Well, you and Lao Huang or Senior Li should discuss the specifics together and try to get it online tomorrow."
"no problem."
After Lin Chen left, Zhang Yiming brought Huang Zheng and Li Mengqi to the Douyin technology department.
"When I discussed it with my boss before, I thought that Douyin was actually a combination of Pinduoduo's live video replay mode and Panda TV's live streaming mode."
After this feature is enabled, every user on Douyin can open a personal showcase.
You can upload products purchased from Panda TV's live-streaming sales center and then start a live stream to sell them.
They can also extract clips from their live streams and post them as pre-recorded segments on their Douyin accounts to continue attracting traffic and selling products.
"Brother Zhang, I have a feeling that Pinduoduo will soon be unable to compete with even its own other apps. Not to mention Panda TV, Douyin has hundreds of millions of users, the transaction volume of live streaming e-commerce is going to be insane."
"Hey kid, have you forgotten that the department you manage is called the e-commerce department, not the Pinduoduo department? Strictly speaking, all the transaction volume generated by our live-streaming sales should be attributed to your department."
"Oh? There's such a good thing?"
"You're getting a treat! Such good fortune has fallen into your lap. It's like stepping in dog poop on the street. You're incredibly lucky!"
"Brother Zhang, the way you described it makes me lose my appetite completely."
At this moment, Li Mengqi spoke up.
"Mr. Zhang, what kind of cooperation is needed from Panda TV?"
Zhang Yiming said, "Let's send an in-app notification to all the livestreamers who are selling products, telling them to register an account on Douyin and start livestreaming to sell products whenever they have free time. The company will immediately drive traffic to them so they can take advantage of this huge windfall."
"Okay, no problem."
That same evening, Douyin underwent an upgrade and update.
"Huh, how did I end up in a live stream while I was scrolling through videos?"
"Yeah, yeah, me too. I just placed an order, hahaha."
"You know what, this stuff is really cheap."
...
The next morning, Zhang Yiming rushed into Lin Chen's office.
"Boss, it exploded! It exploded!"
"What's going on? Old Zhang, what stocks did you buy?"
"Wow, what stocks can make as much money as Douyin live streaming? The trading volume in one night is more than the total trading volume of Panda TV in a week."
"Isn't that obvious? Just think about how many users Douyin has compared to how many users Panda TV has."
Moreover, selling goods on live streaming platforms always involves watching one streamer, who might play a game or sing a couple of songs before selling goods for ten minutes.
TikTok is different. You can scroll through dozens of girls' dance videos before finally finding a live stream selling lingerie. At that point, do you buy anything or not?
"Boss, you really are something else. You've really figured out how to use big data."
"Hey, don't get me wrong, all I see are short videos of people sharing their reading experiences, I never watch videos of girls dancing."
"Um... Boss, your phone isn't locked, and you have TikTok on."
Lin Chen glanced at it and saw that the phone screen showed a beautiful female live streamer in a miniskirt dancing.
He silently swiped up, and it turned out to be a video of another girl dancing.
After swiping seven or eight times, I finally found a video of a teacher giving a lecture.
"See? This is the kind of video I usually watch. Old Zhang, it seems your big data recommendation system isn't mature enough yet."
"Boss, is it possible that it's because I've done things too meticulously?"
Lin Chen glanced at him, then silently took out his notebook and made a note of it.
In fact, live streaming rooms are just like shops on the street. The reason why shops on pedestrian streets are expensive is because pedestrian streets have a large flow of people, and they are all people who come out to stroll and relax.
Douyin has a huge number of daily active users, far exceeding Panda TV and Pinduoduo, and even more than the two combined.
At the same time, Douyin itself is a place for people to relax. People can browse through videos of pretty girls while also buying things they are interested in. Isn't that double the fun?
In just one day, Douyin's transaction volume doubled again, to the point that Zhang Yiming, who came to report, almost danced in Lin Chen's office. However, Lin Chen stopped him in time because he thought it was too offensive.
No, Lao Zhang, if you want to dance, go back to your own office and dance there. Why are you dancing in my office? If other people see this, they'll think I have some kind of special fetish.
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