The marketing manager was the first to stand up:
"It was my oversight. This Lu's soy sauce food factory... I'll send someone to investigate them immediately."
Howard gestured for Howard to lower his hand:
"I've already sent people to investigate."
Seeing that everyone's expression changed after tasting the product, he realized the seriousness of the problem.
Howard had no intention of making things difficult for everyone, so he gestured to his secretary to distribute the documents piled on the conference table.
This contains all the research conducted by the marketing department regarding the Lu's Soy Sauce Factory brand.
The registration of Lu's Soy Sauce Food Factory was completed in just over a month. Since it didn't go through the various distributors, Shengjing Company received the news a little late.
Nowadays, major supermarkets are systematically putting the products on their shelves for sale.
The reason this product ended up in Howard's hands was because of feedback from large supermarkets.
It was because one of their sales staff accidentally stumbled into Lu's Soy Sauce Food Factory's live stream while conducting market research.
That's how I found the online link and made the purchase.
With over a dozen livestreamers taking turns promoting products day and night, it's quite a large-scale operation.
"Lu Fan, the actual controller of Lu's Soy Sauce Food Factory?"
According to the provisions of the Company Law, the actual controller of this company has one vote.
They can make completely independent decisions regarding the company's internal affairs and financial status.
Lu Fan's actual shareholding in Lu's Soy Sauce Food Factory has already reached 99%.
Therefore, apart from Howard, everyone showed great curiosity about this suddenly appearing de facto controller:
"Who is this person? Which family's descendant is he, or is he a second or third generation entrepreneur?"
"No matter which company it is, you can't just barge around like that. You're offending the big shots in the industry."
The materials sent out by the marketing department did not contain any specific information about Lu Fan.
Howard merely sent people to investigate the product; he showed far less concern for the decision-makers behind it than other departments did.
"What kind of person or clone is this? These are all trivial matters and useless information."
He looked around at everyone and said in a serious tone:
"There's no use dwelling on these things. Our biggest problem right now is how to deal with the impact this product will have on Shengjing Group in the future!"
Howard wasn't curious about who was actually in control.
He now wants everyone to brainstorm and come up with a strategy to deal with Lu's soy sauce factory.
Otherwise, if sales decline, he, as the marketing director, will be the first to be held accountable by the boss.
The head of the public relations department suggested that if they wanted to wage a public relations war, they should use social media to fabricate negative information about the other party.
The R&D department recommends continuing to increase investment and developing new formulas.
The sales department suggested, "How about we try acquiring it?" The sales department is usually responsible for securing sponsorships, and arguably has the most influence besides the marketing department.
Even a mere business department manager has a place in Howard's eyes.
Howard had to give his advice a thumbs up, whether it was good or bad.
However, the mere mention of the word "acquisition" stirred something within Howard:
"You mean, by acquiring them, we can bring our competitors under our control and then cut off their distribution channels?"
The business department manager nodded:
"That's right, a new brand can't compare to our old brand with its rich heritage, can it?"
"Once it becomes a subsidiary, it will no longer be an opponent that we can be wary of. We can manipulate it however we want, it's just a matter of a word."
Poisonous, absolutely poisonous!
However, the business department head's idea was considered the safest approach by everyone from top to bottom, including Howard and the other managers.
This would not only easily eliminate Lu's soy sauce factory, a competitor that had not yet been developed.
They can also take their formulas and use them to launch their own star products.
To achieve maximum value at minimal cost, Howard stood up in admiration and clapped his hands at the business department head's idea:
"This idea came from your business department, so I won't take credit. Let your business department make this happen!"
The other managers also stood up and congratulated the head of the business department one after another.
"Congratulations! The acquisition is a success. This year, the business department's bonuses will definitely be the biggest in the whole company again."
Howard tossed the hot potato aside, smiling as he instructed the head of the business department:
"I will report this matter directly to the boss. The marketing department will also provide you with a price range for the acquisition shortly, so that you can go and negotiate the relevant matters."
No one in the meeting room had ever imagined that Lu's Soy Sauce Food Factory would have the option of rejecting the acquisition.
Everyone felt that a newly established food factory like this wouldn't have the vision to foresee the events that would follow the acquisition.
They were able to resist the sugar-coated bullets of being "recruited" by big brands.
Just as everyone at Shengjing Company was quietly waiting for the business department's triumphant return.
Some issues also arose in the food factory's live-streaming room.
"What? Fans are demanding that the giveaway event be stopped and that new items be released at full price as soon as possible?"
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