"Meeting adjourned. Marketing department, get things done and notify the distributors over there to do it." President Zong stood up, his face grim, and left the office.
Everyone was whispering and discussing. Production had caught up this year, but unexpectedly, this unexpected troublemaker appeared out of nowhere. They were probably going to be very busy lately, especially the marketing, public relations, and publicity departments.
The next morning, on his way to the factory, Lu Feng bought a newspaper, but instead of seeing the effect of his plan, he was bombarded by the other party.
The city's daily newspapers all featured huge headlines on their front pages: Wahaha is coming, are you ready?
Lu Feng flipped through several newspapers, and they were all like this. The shopkeeper chuckled and smoked a cigarette, saying, "It's all like this today. Don't bother looking anymore. You can look at the second page. These are all ads bought by rich bosses. There's a line of small print at the bottom that's quite interesting."
Lu Feng glanced at it and sure enough, there was a line of small print at the bottom that read: I'm here. Are the local little food companies ready?
"I've never heard of Wahaha before. This name is interesting."
"A company from the South, haven't you ever bought that nutrient solution for your grandson?"
"Is it good?"
"It tastes good, but recently Jiaming Foods' canned food has been quite delicious, it melts in your mouth, it's perfect for kids."
"What does that line of small print mean?"
"What could it be? It's targeting Jiaming Foods, of course. As Mr. Jin Yong said, what is the martial arts world? Wherever there are people, there is the martial arts world. The business world is not only about people, but also about interests. It's truly a place of swords and shadows, with constant covert battles. Want to buy a book? Jin Ping Mei, the illustrated one."
"Let me see!"
Seven or eight grown men huddled together, all turning into curious little children.
Looking at the group of people's behavior, Lu Feng muttered something about how indecent they were, threw the money on the stall, picked up the newspaper, and got into the car.
Meanwhile, a similar scene was playing out on the streets of Hangzhou, thousands of miles away. A group of people were gathered together, whispering about what Jiaming Foods did and why it had been featured in the newspaper for two days in a row. As for its products, they hadn't seen them at all.
When Lu Feng arrived at the factory, he put the newspaper on the table, pondered for a while, and then called everyone to his office after everyone had started work.
“It’s already begun. What we need to do next is to firmly grasp the local market and then find a way to drive Wahaha out.” Lu Feng slammed the newspaper on the table and said in a deep voice, “We can’t just ignore it because it’s a kid. If I can’t get into its market, it has to get out of my market.”
“In the morning, I received a call from Johnnie To. Some of their distributors in Xiaoshan have run into problems. Their products have been seized because they failed a random inspection.”
"Understood!" Lu Feng had expected this outcome; the other party had said they were serious, which meant they would go all out to kill him.
“Report it to the local Bureau of Industry and Commerce. They should investigate. Even if there’s no evidence, they should still confiscate the products for a while.” Lu Feng looked at everyone and said, “We need to vigorously promote small canned goods locally and increase their market share.”
"I'll personally handle the market visits, Mr. Lu, please rest assured," the marketing manager assured him.
Inside Wahaha's office, newspapers were already laid out on the table, along with an entertainment newspaper. The agency that signed the Four Heavenly Kings had discovered the Jiaming Foods endorsement and was reportedly preparing to sue. This matter was causing a great stir in the entertainment industry, because at this time, the Four Heavenly Kings had just hinted that they wanted to leave their agency.
Some tabloids privately said that this was the Four Heavenly Kings paving the way for themselves, taking on the job on their own, and in any case, the four characters of Jiaming Foods were being hyped up like crazy.
As Zong looked at the newspaper, he knew what Lu Feng was up to: using lawsuits with celebrities to create a dragging effect and constantly gain exposure to increase his fame.
The first move has already driven Jiaming Foods out of the local area, and the second move is next. He met with the local newspaper in the morning. If Lu Feng can ride the wave of the Four Heavenly Kings, so can he.
He wants to help the Four Heavenly Kings with their lawsuits, and at the same time, he wants to criticize unscrupulous companies like Jiaming Foods.
This morning, the marketing department went to the Industry and Commerce Bureau to file a complaint, but was turned away. Although Jiaming Foods is a large company in the local area, it is not as large as Wahaha, so the impact is limited.
During lunch in the cafeteria, Gao Zhiwei said he would go and make the trip, but Lu Feng stopped him, saying he would go himself and make Wahaha feel the pain!
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